Abstract: Given the increase in the number of e-commerce sites,
the number of competitors has become very important. This means
that companies have to take appropriate decisions in order to meet the
expectations of their customers and satisfy their needs. In this paper,
we present a case study of applying LRFM (length, recency,
frequency and monetary) model and clustering techniques in the
sector of electronic commerce with a view to evaluating customers’
values of the Moroccan e-commerce websites and then developing
effective marketing strategies. To achieve these objectives, we adopt
LRFM model by applying a two-stage clustering method. In the first
stage, the self-organizing maps method is used to determine the best
number of clusters and the initial centroid. In the second stage, kmeans
method is applied to segment 730 customers into nine clusters
according to their L, R, F and M values. The results show that the
cluster 6 is the most important cluster because the average values of
L, R, F and M are higher than the overall average value. In addition,
this study has considered another variable that describes the mode of
payment used by customers to improve and strengthen clusters’
analysis. The clusters’ analysis demonstrates that the payment method is
one of the key indicators of a new index which allows to assess the
level of customers’ confidence in the company's Website.
Abstract: The customers use the best compromise criterion
between price and quality of service (QoS) to select or change
their Service Provider (SP). The SPs share the same market and
are competing to attract more customers to gain more profit. Due
to the divergence of SPs interests, we believe that this situation is a
non-cooperative game of price and QoS. The game converges to an
equilibrium position known Nash Equilibrium (NE). In this work, we
formulate a game theoretic framework for the dynamical behaviors
of SPs. We use Genetic Algorithms (GAs) to find the price and
QoS strategies that maximize the profit for each SP and illustrate
the corresponding strategy in NE. In order to quantify how this NE
point is performant, we perform a detailed analysis of the price of
anarchy induced by the NE solution. Finally, we provide an extensive
numerical study to point out the importance of considering price and
QoS as a joint decision parameter.
Abstract: The article includes the results and conclusions from
empirical researches that had been done. The research focuses on the
impact of investments made in small and medium-sized enterprises
financed from EU funds on the competitiveness of these companies.
The researches includes financial results in sales revenue and net
income, expenses, and many other new products/services on offer,
higher quality products and services, more modern methods of
production, innovation in management processes, increase in the
number of customers, increase in market share, increase in
profitability of production and provision of services. The main
conclusions are that, companies with direct investments under this
measure shall apply the modern methods of production. The
consequence of this is to increase the quality of our products and
services. Furthermore, both small and medium-sized enterprises have
introduced new products and services. Investments were carried out,
thus enabling better work organization in enterprises. Entrepreneurs
would guarantee higher quality of service, which would result in
better relationships with their customers, what is more, noting the rise
in number of clients. More than half of the companies indicated that
the investments contributed to the increase in market share. Same
thing as for market reach and brand recognition of particular
company. An interesting finding is that, investments in small
enterprises were more effective than medium-sized enterprises.
Abstract: In turbulent modern economy, the companies need to
properly manage their business processes. Well-defined and stable
business processes ensure security of crucial data and applications,
and provide a quality product or service to the end customer. On the
other side, constant changes on the market, new regulatory
provisions, and emerging new technologies require the need of
issuing prompt and effective changes of business process. In this
article, we explore the use of agile principles in working with
business process management (BPM) solutions. We deal with
difficulties in BPM development cycle, review the benefits of using
agility, and choose the basic agile principles that ensure the success
of a BPM project.
Abstract: The garment manufacturing industry involves
sequential processes that are subjected to uncontrollable variations.
The industry depends on the skill of labour in handling the varieties
of fabrics and accessories, machines, as well as complicated sewing
operation. Due to these reasons, garment manufacturers have created
systems to monitor and to control the quality of the products on a
regular basis by conducting quality approaches to minimize variation.
With that, the aim of this research has been to ascertain the quality
approaches deployed by Malaysian garment manufacturers in three
key areas - quality systems and tools; quality control and types of
inspection; as well as sampling procedures chosen for garment
inspection. Besides, the focus of this research was to distinguish the
quality approaches adopted by companies that supplied finished
garments to both domestic and international markets. Feedback from
each company representative has been obtained via online survey,
which comprised of five sections and 44 questions on the
organizational profile and the quality approaches employed in the
garment industry. As a result, the response rate was 31%. The results
revealed that almost all companies have established their own
mechanism of process control by conducting a series of quality
inspections for daily production, either it was formally set up or
otherwise. In addition, quality inspection has been the predominant
quality control activity in the garment manufacturing, while the level
of complexity of these activities was substantially dictated by the
customers. Moreover, AQL-based sampling was utilized by
companies dealing with exports, whilst almost all the companies that
only concentrated on the domestic market were comfortable using
their own sampling procedures for garment inspection. Hence, this
research has provided insights into the implementation of a number
of quality approaches that were perceived as important and useful in
the garment manufacturing sector, which is truly labour-intensive.
Abstract: In this paper, we propose two algorithms to optimally
solve makespan and total completion time scheduling problems with
learning effect and job dependent delivery times in a single machine
environment. The delivery time is the extra time to eliminate adverse
effect between the main processing and delivery to the customer. In
this paper, we introduce the job dependent delivery times for some
single machine scheduling problems with position dependent learning
effect, which are makespan are total completion. The results with
respect to two algorithms proposed for solving of the each problem
are compared with LINGO solutions for 50-jobs, 100-jobs and 150-
jobs problems. The proposed algorithms can find the same results in
shorter time.
Abstract: Maintaining factory default battery endurance rate
over time in supporting huge amount of running applications on
energy-restricted mobile devices has created a new challenge for
mobile applications developer. While delivering customers’
unlimited expectations, developers are barely aware of efficient use
of energy from the application itself. Thus, developers need a set of
valid energy consumption indicators in assisting them to develop
energy saving applications. In this paper, we present a few software
product metrics that can be used as an indicator to measure energy
consumption of Android-based mobile applications in the early of
design stage. In particular, Trepn Profiler (Power profiling tool for
Qualcomm processor) has used to collect the data of mobile
application power consumption, and then analyzed for the 23
software metrics in this preliminary study. The results show that
McCabe cyclomatic complexity, number of parameters, nested block
depth, number of methods, weighted methods per class, number of
classes, total lines of code and method lines have direct relationship
with power consumption of mobile application.
Abstract: This contribution is focused on the methodology for
identifying levels of quality and improving quality through new
logistics model in railway transport. It is oriented on the application
of dynamic quality models, which represent an innovative method of
evaluation quality services. Through this conception, time factor,
expected, and perceived quality in each moment of the transportation
process within logistics chain can be taken into account. Various
models describe the improvement of the quality which emphases the
time factor throughout the whole transportation logistics chain.
Quality of services in railway transport can be determined by the
existing level of service quality, by detecting the causes of
dissatisfaction employees but also customers, to uncover strengths
and weaknesses. This new logistics model is able to recognize critical
processes in logistic chain. It includes service quality rating that must
respect its specific properties, which are unrepeatability,
impalpability, their use right at the time they are provided and
particularly changeability, which is significant factor in the
conditions of rail transport as well. These peculiarities influence the
quality of service regarding the constantly increasing requirements
and that result in new ways of finding progressive attitudes towards
the service quality rating.
Abstract: This article describes the results of research focused
on quality of railway freight transport services. Improvement of these
services has a crucial importance in customer considering on the
future use of railway transport. Processes filling the customer
demands and output quality assessment were defined as a part of the
research. In this contribution is introduced the map of quality
planning and the algorithm of applied methodology. It characterizes a
model which takes into account characters of transportation with
linking a perception services quality in ordinary and extraordinary
operation. Despite the fact that rail freight transport has its solid
position in the transport market, lots of carriers worldwide have been
experiencing a stagnation for a couple of years. Therefore, specific
results of the research have a significant importance and belong to
numerous initiatives aimed to develop and support railway transport
not only by creating a single railway area or reducing noise but also
by promoting railway services. This contribution is focused also on
the application of dynamic quality models which represent an
innovative method of evaluation quality services. Through this
conception, time factor, expected, and perceived quality in each
moment of the transportation process can be taken into account.
Abstract: Electronic mediums such as websites, feeds, blogs and
social media sites are on a daily basis influencing our decision
making, are improving our productivity and are shaping futures of
many consumers and service/product providers. This research
identifies that both customers and business providers heavily rely on
smart phone applications. Based on this, mobile applications
available on iTunes store were studied. It was identified that fruit and
vegetable related applications used by consumers can broadly be
categorized into purchase applications, diaries, tracking health
applications, trip farm location and cooking applications. On the
other hand, applications used by farmers can broadly be classified as:
weather tracking, pests / fertilizer applications and general social
media applications such as Facebook. To blur this farmer-consumer
application divide, our research utilizes Context Specific
eTransformation Framework and based on it identifies characteristic
future consumer-farmer applications will need to have so that the
current divide can be narrowed and consequently better farmerconsumer
supply chain link established.
Abstract: The UK is leading in online retail and mobile
adoption. However, there is a dearth of information relating to mobile
apparel retail, and developing an understanding about consumer
browsing and purchase behaviour in m-retail channel would provide
apparel marketers, mobile website and app developers with the
necessary understanding of consumers’ needs. Despite the rapid
growth of mobile retail businesses, no published study has examined
shopping behaviour on fashion mobile apps and websites. A mixed method approach helped to understand why fashion
consumers prefer websites on smartphones, when diverse mobile
apps are also available. The following research methods were
employed: survey, eye-tracking experiments, observation, and
interview with retrospective think aloud. The mobile gaze tracking
device by SensoMotoric Instruments was used to understand
frustrations in navigation and other issues facing consumers in
mobile channel. This method helped to validate and compliment
other traditional user-testing approaches in order to optimize user
experience and enhance the development of mobile retail channel.
The study involved eight participants - females aged 18 to 35 years
old, who are existing mobile shoppers. The participants used the
Topshop mobile app and website on a smart phone to complete a task
according to a specified scenario leading to a purchase. The
comparative study was based on: duration and time spent at different
stages of the shopping journey, number of steps involved and product
pages visited, search approaches used, layout and visual clues, as
well as consumer perceptions and expectations. The results from the data analysis show significant differences in
consumer behaviour when using a mobile app or website on a smart
phone. Moreover, two types of problems were identified, namely
technical issues and human errors. Having a mobile app does not
guarantee success in satisfying mobile fashion consumers. The
differences in the layout and visual clues seem to influence the
overall shopping experience on a smart phone. The layout of search
results on the website was different from the mobile app. Therefore,
participants, in most cases, behaved differently on different
platforms. The number of product pages visited on the mobile app
was triple the number visited on the website due to a limited visibility
of products in the search results. Although, the data on traffic trends
held by retailers to date, including retail sector breakdowns for visits
and views, data on device splits and duration, might seem a valuable
source of information, it cannot explain why consumers visit many
product pages, stay longer on the website or mobile app, or abandon
the basket. A comprehensive list of pros and cons was developed by
highlighting issues for website and mobile app, and recommendations
provided. The findings suggest that fashion retailers need to be aware of
actual consumers’ behaviour on the mobile channel and their expectations in order to offer a seamless shopping experience. Added
to which is the challenge of retaining existing and acquiring new
customers. There seem to be differences in the way fashion
consumers search and shop on mobile, which need to be explored in
further studies.
Abstract: The market competition is moving from the single
firm to the whole supply chain because of increasing competition and
growing need for operational efficiencies and customer orientation.
Supply chain management allows companies to look beyond their
organizational boundaries to develop and leverage resources and
capabilities of their supply chain partners. This creates competitive
advantages in the marketplace and because of this SCM has acquired
strategic importance. Lean Approach is a management strategy that focuses on reducing
every type of waste present in an organization. This approach is
becoming more and more popular among supply chain managers. The supply chain application of lean approach is not frequent. In
particular, it is not well studied which are the impacts of lean
approach principles in a supply chain context. In literature there are
only few studies aimed at understanding the qualitative impact of the
lean approach in supply chains. Therefore, the goal of this research
work is to study the impacts of lean principles implementation along
a supply chain. To achieve this, a simulation model of a threeechelon
multi-product supply chain has been built. Kanban system (and several priority policies) and setup time
reduction degrees are implemented in the lean-configured supply
chain to apply pull and lot-sizing decrease principles respectively. To
evaluate the benefits of lean approach, lean supply chain is compared
with an EOQ-configured supply chain. The simulation results show
that Kanban system and setup-time reduction improve inventory
stock level. They also show that logistics efforts are affected to lean
implementation degree. The paper concludes describing
performances of lean supply chain in different contexts.
Abstract: Food supply chain is one of the most complex supply
chain networks due to its perishable nature and customer oriented
products, and food safety is the major concern for this industry. IT
system could help to minimize the production and consumption of
unsafe food by controlling and monitoring the entire system.
However, there have been many issues in adoption of IT system in
this industry specifically within SMEs sector. With this regard, this
study presents a novel approach to use IT and tractability systems in
the food supply chain, using application of RFID and central
database.
Abstract: The end of the line controls of the finished products in
the automotive industry is important. The control that has been
conducted with the manual methods for the sliding doors tracks is not
sufficient and faulty products cannot be identified. As a result, the
customer has the faulty products. In the scope of this study, the
design criteria of the PLC integrated modular end of line control unit
has been examined, designed and manufactured to make the control
of the 10 different track profile to 2 different vehicles with an
objective to minimize the salvage costs by obtaining more sensitive,
certain and accurate measurement results. In the study that started
with literature and patent review, the design inputs have been
specified, the technical concept has been developed, computer
supported mechanic design, control system and automation design,
design review and design improvement have been made. Laser
analog sensors at high sensitivity, probes and modular blocks have
been used in the unit. The measurement has been conducted in the
system and it is observed that measurement results are more sensitive
than the previous methods that we use.
Abstract: For the shrimp companies to remain relevant to its local
and international consumers, they must offer new shrimp product and
services. It must work actively not just to create value for the consumer,
but to involve the consumer in co-creating value for shrimp product
innovation in the market. In this theoretical work, we conceptualize the
business concept of value co-creation in the context of shrimp products,
and propose a framework of value co-creation for shrimp product
innovation in shrimp industries. With guidance on value co-creation in
in shrimp industry, and shrimp value chain actors mapped to the
co-creation cycle, companies can use the framework to offer new
shrimp product to consumer communities. Although customer
co-creation is known approach in the world, it is not commonly used
by the companies in Bangladesh. This paper makes an original
contribution by conceptualizing co-creation and set the examples of
best co-creation practices in food sector. The results of the study
provide management with guidelines for successful co-creation
projects with an innovation- and market-oriented approach. The
framework also provides a basis for further research in this area.
Abstract: This paper seeks to assess the implications of bank
consolidation on lending, which largely determine the survival and
performance of small and medium scale enterprises and in turn the
development of the Nigerian economy. Ordinary least square
technique, correlation matrix test and Granger –causality test were
employed to measure the extent to which lending to small and
medium scale enterprises were influenced. The result showed that
bank deposit (BD) impacted on lending to small and medium scale
enterprises. Commercial and merchant bank lending rate had
statistically insignificant effect on the dependent variable. There is a
shift of focus by commercial banks from small and medium scale
enterprises (small customers) to major investors (big customers).
While micro finance banks work hard at providing funds to small and
medium scale entrepreneurs, their capacity to meet the needs of these
entrepreneurs is constrained. The capital and deposits of micro
finance bank should be boosted in order to effectively support small
and medium scale enterprises through loans.
Abstract: This paper describes how to dimension the electric
components of a 48V hybrid system considering real customer use.
Furthermore, it provides information about savings in energy and
CO2 emissions by a customer-tailored 48V hybrid. Based on measured customer profiles, the electric units such as the
electric motor and the energy storage are dimensioned. Furthermore,
the CO2 reduction potential in real customer use is determined
compared to conventional vehicles. Finally, investigations are carried
out to specify the topology design and preliminary considerations in
order to hybridize a conventional vehicle with a 48V hybrid system.
The emission model results from an empiric approach also taking into
account the effects of engine dynamics on emissions. We analyzed
transient engine emissions during representative customer driving
profiles and created emission meta models. The investigation showed
a significant difference in emissions when simulating realistic
customer driving profiles using the created verified meta models
compared to static approaches which are commonly used for vehicle
simulation.
Abstract: In Automotive Industry, sliding door systems that are
also used as body closures are safety members. Extreme product tests
are realized to prevent failures in design process, but these tests
realized experimentally result in high costs. Finite element analysis is
an effective tool used for design process. These analyses are used
before production of prototype for validation of design according to
customer requirement. In result of this, substantial amount of time
and cost is saved. Finite element model is created for geometries that are designed in
3D CAD programs. Different element types as bar, shell and solid,
can be used for creating mesh model. Cheaper model can be created
by selection of element type, but combination of element type that
was used in model, number and geometry of element and degrees of
freedom affects the analysis result. Sliding door system is a good
example which used these methods for this study. Structural analysis
was realized for sliding door mechanism by using FE models. As
well, physical tests that have same boundary conditions with FE
models were realized. Comparison study for these element types,
were done regarding test and analyses results then optimum
combination was achieved.
Abstract: This research will give the introductory ideas for
cultural adaption of B2C E-Service design in Germany. By the
intense competition of E-Service development, many companies have
realized the importance of understanding the emotional and cultural
characteristics of their customers. Ignoring customers’ needs and
requirements throughout the E-Service design can lead to faults,
mistakes, and gaps. The term of E-Service usability now is changed
not only to develop high quality E-Services, but also to be extended
to include customer satisfaction and provide for them to feel local.
Abstract: This study aims to increase understanding of the
transition of business models in servitization. The significance of
service in all business has increased dramatically during the past
decades. Service-dominant logic (SDL) describes this change in the
economy and questions the goods-dominant logic on which business
has primarily been based in the past. A business model canvas is one
of the most cited and used tools in defining end developing business
models. The starting point of this paper lies in the notion that the
traditional business model canvas is inherently goods-oriented and
best suits for product-based business. However, the basic differences
between goods and services necessitate changes in business model
representations when proceeding in servitization. Therefore, new
knowledge is needed on how the conception of business model and
the business model canvas as its representation should be altered in
servitized firms in order to better serve business developers and interfirm
co-creation. That is to say, compared to products, services are
intangible and they are co-produced between the supplier and the
customer. Value is always co-created in interaction between a
supplier and a customer, and customer experience primarily depends
on how well the interaction succeeds between the actors. The role of
service experience is even stronger in service business compared to
product business, as services are co-produced with the customer. This paper provides business model developers with a service
business model canvas, which takes into account the intangible,
interactive, and relational nature of service. The study employs a
design science approach that contributes to theory development via
design artifacts. This study utilizes qualitative data gathered in
workshops with ten companies from various industries. In particular,
key differences between Goods-dominant logic (GDL) and SDLbased
business models are identified when an industrial firm
proceeds in servitization. As the result of the study, an updated version of the business
model canvas is provided based on service-dominant logic. The
service business model canvas ensures a stronger customer focus and
includes aspects salient for services, such as interaction between
companies, service co-production, and customer experience. It can be
used for the analysis and development of a current service business
model of a company or for designing a new business model. It
facilitates customer-focused new service design and service
development. It aids in the identification of development needs, and
facilitates the creation of a common view of the business model.
Therefore, the service business model canvas can be regarded as a
boundary object, which facilitates the creation of a common
understanding of the business model between several actors involved.
The study contributes to the business model and service business
development disciplines by providing a managerial tool for
practitioners in service development. It also provides research insight
into how servitization challenges companies’ business models.