Abstract: Modern retailers such as hypermarket/supermarket
need to be more customer-oriented in order to survive in today-s
competitive business world. As a result, the investigation of
determinant factors of store loyalty becomes important issue for
modern retailing players. This study suggests that consumers- store
loyalty in the modern retailing market (hypermarkets and
supermarkets) is influenced by environmental factors (such as store
image, store personnel). Using a model of stimulus-organismresponse
(S-O-R), this research examines S-R relationship of store
loyalty. S-O-R framework is derived from the existence literature and
tested empirically based on Indonesian consumers- experience. The
stimuli for this study are store image, store personnel, satisfaction
and culture factors. Affect, or the consumers- liking to modern
retailing stores, mediates the chosen environmental factors on
consumer-s store loyalty. The findings showed that store image, store
satisfaction and culture have significant positive relationship to store
loyalty via affect.
Abstract: This paper discusses the causal explanation capability
of QRIOM, a tool aimed at supporting learning of organic chemistry
reactions. The development of the tool is based on the hybrid use of
Qualitative Reasoning (QR) technique and Qualitative Process
Theory (QPT) ontology. Our simulation combines symbolic,
qualitative description of relations with quantity analysis to generate
causal graphs. The pedagogy embedded in the simulator is to both
simulate and explain organic reactions. Qualitative reasoning through
a causal chain will be presented to explain the overall changes made
on the substrate; from initial substrate until the production of final
outputs. Several uses of the QPT modeling constructs in supporting
behavioral and causal explanation during run-time will also be
demonstrated. Explaining organic reactions through causal graph
trace can help improve the reasoning ability of learners in that their
conceptual understanding of the subject is nurtured.
Abstract: Complaints today have the ability to retain
customer loyalty using state of the art systems and strategies
in customer relationship management to analyze and respond
to a plethora of customer perception. The Majority of
companies are not aware of the beneficiary utilization of
customer complaints for the sake of quality improvements.
Also, some companies have problems determining how
resolution of complaints can be profitable. In this study, we
will define the problems and ascertain the importance of
customer management system on the companies. Furthermore,
we will determine the impact of such a system on efficiency,
confidence, profitability and customer complaints. Eventually,
we will develop methods and address the issues. In this paper,
we used an open-ended questionnaire and distributed that to
30 randomly chosen respondents which were the passengers in
an airport. We also define three hypotheses for our study and
we will validate each of them. Then using frequency, Chi-
Square and quality control method we optimized the size of
customers- negative feedback and improved the process of
customer retention.
Abstract: Various models have been derived by studying large number of completed software projects from various organizations and applications to explore how project sizes mapped into project effort. But, still there is a need to prediction accuracy of the models. As Neuro-fuzzy based system is able to approximate the non-linear function with more precision. So, Neuro-Fuzzy system is used as a soft computing approach to generate model by formulating the relationship based on its training. In this paper, Neuro-Fuzzy technique is used for software estimation modeling of on NASA software project data and performance of the developed models are compared with the Halstead, Walston-Felix, Bailey-Basili and Doty Models mentioned in the literature.
Abstract: Design patterns describe good solutions to common
and reoccurring problems in program design. Applying design
patterns in software design and implementation have significant
effects on software quality metrics such as flexibility, usability,
reusability, scalability and robustness. There is no standard rule for
using design patterns. There are some situations that a pattern is
applied for a specific problem and this pattern uses another pattern.
In this paper, we study the effect of using chain of patterns on
software quality metrics.
Abstract: Previous research has demonstrated that negative
attitudes towards people with physical disabilities and obesity are
predicted by a component of perceived vulnerability to disease; germ
aversion. These findings have been suggested as illustrations of an
evolved but over-active mechanism which promotes the avoidance of
pathogen-carrying individuals. To date, this interpretation of attitude
formation has not been explored with regard to people with
intellectual disability, and no attempts have been made to examine
possible mediating factors. This study examined attitudes in 333
adults and demonstrated that the moderate positive relationship
between germ aversion and negative attitudes toward people with
intellectual disability is fully mediated by social dominance
orientation, a general preference for hierarchies and inequalities
among social groups. These findings have implications for the
design of programs which attempt to promote community acceptance
and inclusion of people with disabilities.
Abstract: Bond graph models of an electrical transformer including
the nonlinear saturation are presented. The transformer
using electrical and magnetic circuits are modelled. These models
determine the relation between self and mutual inductances, and
the leakage and magnetizing inductances of power transformers
with two windings using the properties of a bond graph. The
equivalence between electrical and magnetic variables is given.
The modelling and analysis using this methodology to three phase
power transformers can be extended.
Abstract: Even though most researchers would agree that in
symbiotic relationships, like the one between parent and child,
influences become reciprocal over time, empirical evidence
supporting this claim is limited. The aim of the current study was to
develop and test a model describing the reciprocal influence between
characteristics of the parent-child relationship, such as closeness and
conflict, and the child-s bullying and victimization experiences at
school. The study used data from the longitudinal Study of Early
Child-Care, conducted by the National Institute of Child Health and
Human Development. The participants were dyads of early
adolescents (5th and 6th graders during the two data collection waves)
and their mothers (N=1364). Supporting our hypothesis, the findings
suggested a reciprocal association between bullying and positive
parenting, although this association was only significant for boys.
Victimization and positive parenting were not significantly
interrelated.
Abstract: The current study begins with an awareness that
today-s media environment is characterized by technological
development and a new way of reading caused by the introduction of
the Internet. The researcher conducted a meta analysis framed within
Technological Determinism to investigate the process of hypertext
reading, its differences from linear reading and the effects such
differences can have on people-s ways of mentally structuring their
world. The relationship between literacy and the comprehension
achieved by reading hypertexts is also investigated. The results show
hypertexts are not always user friendly. People experience hyperlinks
as interruptions that distract their attention generating comprehension
and disorientation. On one hand hypertextual jumping reading
generates interruptions that finally make people lose their
concentration. On the other hand hypertexts fascinate people who
would rather read a document in such a format even though the
outcome is often frustrating and affects their ability to elaborate and
retain information.
Abstract: The acidity of different raw Jordanian clays
containing zeolite, bentonite, red and white kaolinite and diatomite
was characterized by means of temperature programmed desorption
(TPD) of ammonia, conversion of 2-methyl-3-butyn-2-ol (MBOH),
FTIR and BET-measurements. FTIR spectra proved presence of
silanol and bridged hydroxyls on the clay surface. The number of
acidic sites was calculated from experimental TPD-profiles. We
observed the decrease of surface acidity correlates with the decrease
of Si/Al ratio except for diatomite. On the TPD-plot for zeolite two
maxima were registered due to different strength of surface acidic
sites. Values of MBOH conversion, product yields and selectivity
were calculated for the catalysis on Jordanian clays. We obtained that
all clay samples are able to convert MBOH into a major product
which is 3-methyl-3-buten-1-yne (MBYNE) catalyzed by acid
surface sites with the selectivity close to 70%. There was found a
correlation between MBOH conversion and acidity of clays
determined by TPD-NH3, i.e. the higher the acidity the higher the
conversion of MBOH. However, diatomite provided the lowest
conversion of MBOH as result of poor polarization of silanol groups.
Comparison of surface areas and conversions revealed the highest
density of active sites for red kaolinite and the lowest for zeolite and
diatomite.
Abstract: The problem of frequent pattern discovery is defined
as the process of searching for patterns such as sets of features or items that appear in data frequently. Finding such frequent patterns
has become an important data mining task because it reveals associations, correlations, and many other interesting relationships
hidden in a database. Most of the proposed frequent pattern mining
algorithms have been implemented with imperative programming
languages. Such paradigm is inefficient when set of patterns is large
and the frequent pattern is long. We suggest a high-level declarative
style of programming apply to the problem of frequent pattern
discovery. We consider two languages: Haskell and Prolog. Our
intuitive idea is that the problem of finding frequent patterns should
be efficiently and concisely implemented via a declarative paradigm
since pattern matching is a fundamental feature supported by most
functional languages and Prolog. Our frequent pattern mining
implementation using the Haskell and Prolog languages confirms our
hypothesis about conciseness of the program. The comparative
performance studies on line-of-code, speed and memory usage of
declarative versus imperative programming have been reported in the
paper.
Abstract: Nowadays, computer worms, viruses and Trojan horse
become popular, and they are collectively called malware. Those
malware just spoiled computers by deleting or rewriting important
files a decade ago. However, recent malware seems to be born to earn
money. Some of malware work for collecting personal information so
that malicious people can find secret information such as password for
online banking, evidence for a scandal or contact address which relates
with the target. Moreover, relation between money and malware
becomes more complex. Many kinds of malware bear bots to get
springboards. Meanwhile, for ordinary internet users,
countermeasures against malware come up against a blank wall.
Pattern matching becomes too much waste of computer resources,
since matching tools have to deal with a lot of patterns derived from
subspecies. Virus making tools can automatically bear subspecies of
malware. Moreover, metamorphic and polymorphic malware are no
longer special. Recently there appears malware checking sites that
check contents in place of users' PC. However, there appears a new
type of malicious sites that avoids check by malware checking sites. In
this paper, existing protocols and methods related with the web are
reconsidered in terms of protection from current attacks, and new
protocol and method are indicated for the purpose of security of the
web.
Abstract: The availability of water in adequate quantity and
quality is imperative for sustainable development. Worldwide,
significant imbalance exists with regards to sustainable development
particularly from a water and sanitation perspective. Water is a
critical component of public health, and failure to supply safe water
will place a heavy burden on the entire population. Although the 21st
century has witnessed wealth and advanced development, it has not
been realized everywhere. Billions of people are still striving to
access the most basic human needs which are food, shelter, safe
drinking water and adequate sanitation. The global picture conceals
various inequalities particularly with regards to sanitation coverage in
rural and urban areas. Currently, water scarcity and in particular
water governance is the main challenge which will cause a threat to
sustainable development goals. Within the context of water,
sanitation and health, sustainable development is a confusing concept
primarily when examined from the viewpoint of policy options for
developing countries. This perspective paper aims to summarize and
critically evaluate evidence of published studies in relation to water,
sanitation and health and to identify relevant solutions to reduce
public health impacts. Evidently, improving water and sanitation
services will result in significant and lasting gains in health and
economic development.
Abstract: The cable tower of Liede Bridge is a double-column curved-lever arched-beam portal framed structure. Being novel and unique in structure, its cable tower differs in complexity from traditional ones. This paper analyzes the ultimate load capacity of cable tower by adopting the finite element calculations and model tests which indicate that constitutive relations applied here give a better simulation of actual failure process of prestressed reinforced concrete. In vertical load, horizontal load and overloading tests, the stepped loading of the tower model is of linear relationship, and the test data has good repeatability. All suggests that the cable tower has good bearing capacity, rational design and high emergency capacity.
Abstract: In this paper is reported an analysis about the outdoor air pollution of the urban centre of the city of Messina. The variations of the most critical pollutants concentrations (PM10, O3, CO, C6H6) and their trends respect of climatic parameters and vehicular traffic have been studied. Linear regressions have been effectuated for representing the relations among the pollutants; the differences between pollutants concentrations on weekend/weekday were also analyzed. In order to evaluate air pollution and its effects on human health, a method for calculating a pollution index was implemented and applied in the urban centre of the city. This index is based on the weighted mean of the most detrimental air pollutants concentrations respect of their limit values for protection of human health. The analyzed data of the polluting substances were collected by the Assessorship of the Environment of the Regional Province of Messina in the year 2004. A statistical analysis of the air quality index trends is also reported.
Abstract: This paper presents the design, analysis and
development of permanent magnet (PM) torque couplers. These
couplers employ rare-earth magnets. Based on finite element analysis
and earlier analytical works both concentric and face-type
synchronous type couplers have been designed and fabricated. The
experimental performance has good correlation with finite element
calculations.
Abstract: Shear walls are used in most of the tall buildings for
carrying the lateral load. When openings for doors or windows are
necessary to be existed in the shear walls, a special type of the shear
walls is used called "coupled shear walls" which in some cases is
stiffened by specific beams and so, called "stiffened coupled shear
walls".
In this paper, a mathematical method for geometrically nonlinear
analysis of the stiffened coupled shear walls has been presented.
Then, a suitable formulation for determining the critical load of the
stiffened coupled shear walls under gravity force has been proposed.
The governing differential equations for equilibrium and deformation
of the stiffened coupled shear walls have been obtained by setting up
the equilibrium equations and the moment-curvature relationships for
each wall. Because of the complexity of the differential equation, the
energy method has been adopted for approximate solution of the
equations.
Abstract: wind catchers have been served as a cooling system, used to provide acceptable ventilation by means of renewable energy of wind. In the present study, the city of Yazd in arid climate is selected as case study. From the architecture point of view, learning about wind catchers in this study is done by means of field surveys. Research method for selection of the case is based on random form, and analytical method. Wind catcher typology and knowledge of relationship governing the wind catcher's architecture were those measures that are taken for the first time. 53 wind catchers were analyzed. The typology of the wind-catchers is done by the physical analyzing, patterns and common concepts as incorporated in them. How the architecture of wind catcher can influence their operations by analyzing thermal behavior are the archetypes of selected wind catchers. Calculating fluids dynamics science, fluent software and numerical analysis are used in this study as the most accurate analytical approach. The results obtained from these analyses show the formal specifications of wind catchers with optimum operation in Yazd. The knowledge obtained from the optimum model could be used for design and construction of wind catchers with more improved operation
Abstract: Sediment and mangrove root samples from Iko River
Estuary, Nigeria were analyzed for microbial and polycyclic
aromatic hydrocarbon (PAH) content. The total heterotrophic
bacterial (THB) count ranged from 1.1x107 to 5.1 x107 cfu/g, total
fungal (TF) count ranged from 1.0x106 to 2.7x106 cfu/g, total
coliform (TC) count ranged from 2.0x104 to 8.0x104cfu/g while
hydrocarbon utilizing bacterial (HUB) count ranged from 1.0x 105 to
5.0 x 105cfu/g. There was a range of positive correlation (r = 0.72 to
0.93) between THB count and total HUB count, respectively. The
organisms were Staphylococcus aureus, Bacillus cereus,
Flavobacterium breve, Pseudomonas aeruginosa, Erwinia
amylovora, Escherichia coli, Enterobacter sp, Desulfovibrio sp,
Acinetobacter iwoffii, Chromobacterium violaceum, Micrococcus
sedentarius, Corynebacterium sp, and Pseudomonas putrefaciens.
The PAH were Naphthalene, 2-Methylnaphthalene, Acenapthylene,
Acenaphthene, Fluorene, Phenanthene, Anthracene, Fluoranthene,
Pyrene, Benzo(a)anthracene, Chrysene, Benzo(b)fluoranthene,
Benzo(k)fluoranthene, Benzo(a)pyrene, Dibenzo(a,h)anthracene,
Benzo(g,h,l)perylene ,Indeno(1,2,3-d)pyrene with individual PAH
concentrations that ranged from 0.20mg/kg to 1.02mg/kg, 0.20mg/kg
to 1.07mg/kg and 0.2mg/kg to 4.43mg/kg in the benthic sediment,
epipellic sediment and mangrove roots, respectively. Total PAH
ranged from 6.30 to 9.93mg/kg, 6.30 to 9.13mg/kg and 9.66 to
16.68mg/kg in the benthic sediment, epipellic sediment and
mangrove roots, respectively. The high concentrations in the
mangrove roots are indicative of bioaccumulation of the pollutant in
the plant tissue. The microorganisms are of ecological significance
and the detectable quantities of polycyclic aromatic hydrocarbon
could be partitioned and accumulated in tissues of infaunal and
epifaunal organisms in the study area.
Abstract: Experimental investigations were made on the instability of supercritical kerosene flowing in active cooling channels. Two approaches were used to control the pressure in the channel. One is the back-pressure valve while the other is the venturi. In both conditions, a kind of low-frequency oscillation of pressure and temperature is observed. And the oscillation periods are calculated. By comparison with the flow time, it is concluded that the instability occurred in active cooling channels is probably one kind of density wave instability. And its period has no relationship with the cooling channel geometry, nor the pressure, but only depends on the flow time of kerosene in active cooling channels. When the mass flow rate, density and pressure drop couple with each other, the density wave instability will appear.