Abstract: At the present time, online marketing has become the common target of small and full-scale organizations. Today’s humanbeing who has to spend most of their time in front of the computer because of his job, prefers to socialize by internet due to the easy access to technology. So online marketing area expands day by day. All business organizations from the smallest to the biggest are in a race in order to get a cut from the virtual market share in an extreme competitive environment. However these organizations which use the internet to reach more consumers cannot determine their target group accurately, so this is the biggest handicap of online marketing sales nowadays. The aim of this study is to determine some significant elements about need for communicating efficiently with the consumer on the internet on online marketing. The strategies that can be used in order to increase sales and the limitations of virtual environment where cannot be communicated with the consumer face to face are argued in this study’s scope. As a consequence it is thought that to study on this subject because of lacking and also being limited efficiency of researches and outputs. Within this scope suggesting some proposals about how to communicate efficiently with the consumer and also offering the consumers’ demands efficiently is the essential objective of this study.
Abstract: This study aimed to evaluate the role of state education in increasing public awareness through mass media (with emphasis on newspapers and TV) coping with possible earthquake in Tehran. All residents aged 15 to 65 who live in the five regions of Tehran (North, South, East, West and Center) during the plan implementation were selected and studied. The required sample size in each region was calculated based on the Cochran formula (n=380). In order to collect and analyze the data, a questionnaire with reliability (82%) and a one-sample t-test has been used, respectively. The results showed that warnings related to the Tehran earthquake affected people in the pre-contemplation stage, while public education through mass media did not promote public awareness about prevention, preparedness and rehabilitation.
Abstract: A chromium-loaded ash originating from incineration of tannery sludge under anoxic conditions was mixed with low grade soda-lime glass powder coming from commercial glass bottles. The relative weight proportions of ash over glass powder tested were 30/70, 40/60 and 50/50. The solid mixtures, formed in green state compacts, were sintered at the temperature range of 800o C up to 1200o C. The resulting products were characterized by X-ray diffraction (XRD), scanning electron microscopy (SEM), energy dispersive X-ray spectrometry (EDXS) and micro-indentation. The above methods were employed to characterize the various phases, microstructure and hardness of the produced materials. Thermal treatment at 800o C and 1000o C produced opaque ceramic products composed of a variety of chromium-containing and chromium-free crystalline phases. Thermal treatment at 1200o C gave rise to composite products, where only chromium-containing crystalline phases were detected. Hardness results suggest that specific products are serious candidates for structural applications.
Abstract: An effort for the detection of damages in the
reinforcement bars of reinforced concrete members using PZTs is
presented. The damage can be the result of excessive elongation of
the steel bar due to steel yielding or due to local steel corrosion. In
both cases the damage is simulated by considering reduced diameter
of the rebar along the damaged part of its length. An integration
approach based on both electromechanical admittance methodology
and guided wave propagation technique is used to evaluate the
artificial damage on the examined longitudinal steel bar. Two
actuator PZTs and a sensor PZT are considered to be bonded on the
examined steel bar. The admittance of the Sensor PZT is calculated
using COMSOL 3.4a. Fast Furrier Transformation for a better
evaluation of the results is employed. An effort for the quantification
of the damage detection using the root mean square deviation
(RMSD) between the healthy condition and damage state of the
sensor PZT is attempted. The numerical value of the RSMD yields a
level for the difference between the healthy and the damaged
admittance computation indicating this way the presence of damage
in the structure. Experimental measurements are also presented.
Abstract: Due to environmental concerns, the recent regulation on automobile fuel economy has been strengthened. The market demand for efficient vehicles is growing and automakers to improve engine fuel efficiency in the industry have been paying a lot of effort. To improve the fuel efficiency, it is necessary to reduce losses or to improve combustion efficiency of the engine. VVA (Variable Valve Actuation) technology enhances the engine's intake air flow, reduce pumping losses and mechanical friction losses. And also, VVA technology is the engine's low speed and high speed operation to implement each of appropriate valve lift. It improves the performance of engine in the entire operating range. This paper presents a design procedure of DC motor and drive for VVA system and shows the validity of the design result by experimental result with prototype.
Abstract: This paper discusses the issue of tribal development,
displacement, rehabilitation and resettlement policies, and
implementation in the agency (scheduled / tribal) areas of the West
Godavari District, Andhra Pradesh State, India. This study is based
on action anthropological approach, conducted among the displaced
tribal communities i.e. Konda Reddis and Nayakapods of this region,
under the 'Kovvada Reservoir' Project. These groups are
traditionally shifting cultivators and popularly known as the
Primitive Tribal Groups (PTGs) in the government records. This
paper also focuses on the issues of tribal displacement and land
alienation due to construction of the Kovvada reservoir, without
proper rehabilitation and resettlement, although there are well
defined guidelines, procedures and norms for the rehabilitation of
Project Affected Persons (PAPs). It is necessary to begin with, to
provide an overview of the issues in tribal development and policies
related to displacement and rehabilitation in the Indian context as a
background to the Kovvada Reservoir Project, the subject of this
study.
Abstract: This paper presents a novel approach to assessing textile porosity by the application of the image analysis techniques. The images of different types of sample fabrics, taken through a microscope when the fabric is placed over a constant light source,transfer the problem into the image analysis domain. Indeed, porosity can thus be expressed in terms of a brightness percentage index calculated on the digital microscope image. Furthermore, it is meaningful to compare the brightness percentage index with the air permeability and the tightness indices of each fabric type. We have experimentally shown that there exists an approximately linear relation between brightness percentage and air permeability indices.
Abstract: Intelligent tutoring systems constitute an evolution of computer-aided educational software. We present here the modules of an intelligent tutoring system for Automatic Control, developed in our department. Through the software application developed,students can perform complete automatic control laboratory experiments, either over the departmental local area network or over the Internet. Monitoring of access to the system (local as well as international), along with student performance statistics, has yielded strongly encouraging results (as of fall 2004), despite the advanced technical content of the presented paradigm, thus showing the potential of the system developed for education and for training.
Abstract: The aim of this study is to find out and analyze the
role of gender and age on the perceptions of students to the distant
online program offered by Vocational High School in Sakarya
University. The research is based on a questionnaire as a mean of
data collection method to find out the role of age and gender on the
student-s perceptions toward online education, and the study
progressed through finding relationships between the variables used
in the data collection instrument. The findings of the analysis
revealed that although the students registered to the online program
by will, they preferred the traditional face-to-face education due to
the difficulty of the nonverbal communication, their incompetence of
using the technology required, and their belief in traditional face-toface
learning more than online education.
Regarding gender, the results showed that the female students
have a better perception of the online education as opposed to the
male students. Regarding age, the results showed that the older the
students are the more is their preference towards attending face-toface
classes.
Abstract: The purpose of this note is to obtain some properties of
(∈,∈ ∨q)- fuzzy bi-ideals in a Γ-semigroup in order to characterize
regular and intra-regular Γ-semigroups.
Abstract: Development of cities and villages, agricultural farms
and industrial regions in abutment and/or in the course of streams and
rivers or in prone flood lands has been caused more notations in
hydrology problems and city planning topics. In order to protection
of cities against of flood damages, embankment construction is a
desired and scientific method. The cities that located in arid zones
may damage by floods periodically. Zavvareh city in Ardestan
township(Isfahan province) with 7704 people located in Ardestan
plain that has been damaged by floods that have flowed from
dominant mountainous watersheds in past years with regard to return
period. In this study, according to flowed floods toward Zavvareh
city, was attempt to plan suitable hydraulic structures such as canals,
bridges and collectors in order to collection, conduction and
depletion of city surface runoff.