Abstract: This paper proposes an APPLE scheme that aims at providing absolute and proportional throughput guarantees, and maximizing system throughput simultaneously for wireless LANs with homogeneous and heterogenous traffic. We formulate our objectives as an optimization problem, present its exact and approximate solutions, and prove the existence and uniqueness of the approximate solution. Simulations validate that APPLE scheme is accurate, and the approximate solution can well achieve the desired objectives already.
Abstract: This research aimed to investigate the relationship
between attitude towards marketing mix, brand image and consumer
behavior of the passengers of low-cost airlines service. This study
employed by quantitative research and the questionnaire was used to
collect the data from 400 sampled of the passengers who have ever
used the low-cost airline services based in Bangkok, Thailand. The
descriptive statistics and Pearson’s correlation analysis were used to
analyze data. The research results revealed that the attitude of the marketing mix
of the low-cost airline services including product, price, place,
promotion and process had related to the consumer behavior on the
aspects of duration of service and frequency of service. While, the
brand image of the low cost airline including the characteristics of
organization, service quality and company identity had related to the
consumer behavior on duration of service, frequency of service and
cost of service at the significant statistically acceptable levels.
Abstract: The paper aims to evaluate the effect of online
advertising on consumer purchase behavior in Malaysian
organizations. The paper has potential to extend and refine theory. A
survey was distributed among Students of UTM university during the
winter 2014 and 160 responses were collected. Regression analysis
was used to test the hypothesized relationships of the model. Result
shows that the predictors (cost saving factor, convenience factor and
customized product or services) have positive impact on intention to
continue seeking online advertising.
Abstract: Hollow section for bridge columns has some
advantages. However, current seismic design codes do not provide
design regulations for hollow bridge piers. There have been many
experimental studied for hollow reinforced concrete piers in the world.
But, Study for hollow section for bridge piers in Korea has been begun
with approximately 2000s. There has been conducted experimental
study for hollow piers of flexural controlled sections by Yeungnam
University, Sung kyunkwan University, Korea Expressway
Corporation in 2009. This study concluded that flexural controlled
sections for hollow piers showed the similar behavior to solid sections.
And there have been conducted experimental study for hollow piers of
compression controlled sections by Yeungnam University, Korea
Institute of Construction Technology in 2012. This study concluded
that compression controlled sections for hollow piers showed
compression fracture of concrete in inside wall face. Samsung
Construction & Trading Corporation has been conducted study with
Yeungnam University for reduce the quantity of reinforcement details
about hollow piers. Reduce the quantity of reinforcement details are
triangular cross tie. This study concluded that triangular reinforcement
details showed the similar behavior as compared with existing
reinforcement details.
Abstract: Significant attention has recently been paid to the
cross-cultural negotiations due to the growth of international
businesses. Despite the substantial body of literature examining the
influence of National Culture (NC) dimensions on negotiations, there
is a lack of studies comparing the influence of NC in Latin America
with a Western European countries, In particular, an extensive review
of the literature revealed that a contribution to knowledge would be
derived from the comparison of the influence of NC dimensions on
negotiations in UK and Venezuela. The primary data was collected
through qualitative interviews, to obtain an insight about the
perceptions and beliefs of Venezuelan and British business managers
about their negotiating styles. The findings of this study indicated
that NC has a great influence on the negotiating styles. In particular,
Venezuelan and British managers demonstrated to have opposed
negotiating styles, affecting the way they communicate, approach
people and their willingness to take risks.
Abstract: Experts, enterprises and operators expect that the
bandwidth request will increase up to rates of 100 to 1,000 Mbps
within several years. Therefore the most important question is which
technology shall satisfy the future consumer broadband demands.
Currently the consensus is, that the fiber technology has the best
technical characteristics to achieve such the high bandwidth rates.
But fiber technology is so far very cost-intensive and resource
consuming. To avoid these investments, operators are concentrating
to upgrade the existing copper and hybrid fiber coax infrastructures.
This work presents a comparison of the copper and fiber
technologies including an overview about the current German
broadband market. Both technologies are reviewed in the terms of
demand, willingness to pay and economic efficiency in connection
with the technical characteristics.
Abstract: The explosion of the World Wide Web and the
electronic trend of university teaching have transformed the learning
style to become more learner-centered, which has popularized the
digital delivery of mediated lectures as an alternative or an adjunct to
traditional lectures. Despite its potential and popularity, virtual
lectures have not been adopted yet in Jordanian universities. This
research aimed to fill this gap by studying the factors that influence
students’ willingness to accept virtual lectures in one Jordanian
University. A quantitative approach was followed, by obtaining 216
survey responses and statistically applying the UTAUT model with
some modifications. Results revealed that performance expectancy,
effort expectancy, social influences, and self-efficacy could
significantly influence students’ attitudes towards virtual lectures.
Additionally, Facilitating conditions and attitudes towards virtual
lectures were found with significant influence on students’ intention
to take virtual lectures. Research implications and future work were
specified afterwards.
Abstract: The present study is an attempt to provide a relatively
comprehensive preview of the Iranian English translators’ perception
on Machine Translation. Furthermore, the study tries to shed light on
the status of implementation of Machine Translation among the
Iranian English Translators. To reach the aforementioned objectives,
the Localization Industry Standards Association’s questioner for
measuring perceptions with regard to the adoption of a technology
innovation was adapted and used to investigate the perception and
implementation of Machine Translation applications by the Iranian
English language translators. The participants of the study were 224
last-year undergraduate Iranian students of English translation at 10
universities across the country. The study revealed a very low level of
adoption and a very high level of willingness to get familiar with and
learn about Machine Translation, as well as a positive perception of
and attitude toward Machine Translation by the Iranian English
translators.
Abstract: Effect of biopesticide from wood vinegar and
extracted substances from 3 medicinal plants such as: non taai yak
(Stemona tuberosa Lour), boraphet (Tinospora crispa Mier) and
derris (Derris elliptica Roxb) were tested on the age five years of
pomelo. The selected pomelo was carried out for insects’ pest control
and its quality. The experimental site was located at farmer’s orchard
in Phichit Province, Thailand. This study was undertaken during the
drought season (December to March). The extracted from plants and
wood vinegar were evaluated in 6 treatments: 1) water as control; 2)
wood vinegar; 3) S. tuberosa Lour; 4) T. crispa Mier; 5) D. elliptica
Roxb; 6) mixed (wood vinegar + S. tuberosa Lour + T. crispa Mier +
D. elliptica Roxb). The experiment was RCB with 6 treatments and 3
replications per treatment. The results showed that T. crispa Mier was
the highest effectiveness for reduction population of thrips
(Scirtothrips dorsalis Hood) and citrus leaf miner (Phyllocnistis
citrella Stainton) at 14.10 and 15.37 respectively, followed by
treatment of mixed, D. elliptica Roxb, S. tuberosa Lour and wood
vinegar with significance different. Additionally, T. crispa Mier
promoted the high quality of harvested pomelo in term of thickness
of skin at 12.45 mm and S. tuberosa Lour gave the high quality of the
pomelo in term of firmness (276.5 kg/cm2) and brix (11.0%).
Abstract: This research was conducted in the Mae Sot
Watershed where located in the Moei River Basin at the Upper
Salween River Basin in Tak Province, Thailand. The Mae Sot
Municipality is the largest urban area in Tak Province and situated in
the midstream of the Mae Sot Watershed. It usually faces flash flood
problem after heavy rain due to poor flood management has been
reported since economic rapidly bloom up in recent years. Its
catchment can be classified as ungauged basin with lack of rainfall
data and no any stream gaging station was reported. It was attached
by most severely flood events in 2013 as the worst studied case for
all those communities in this municipality. Moreover, other problems
are also faced in this watershed, such shortage water supply for
domestic consumption and agriculture utilizations including a
deterioration of water quality and landslide as well. The research
aimed to increase capability building and strengthening the
participation of those local community leaders and related agencies to
conduct better water management in urban area was started by mean
of the data collection and illustration of the appropriated application
of some short period rainfall forecasting model as they aim for better
flood relief plan and management through the hydrologic model
system and river analysis system programs. The authors intended to
apply the global rainfall data via the integrated data viewer (IDV)
program from the Unidata with the aim for rainfall forecasting in a
short period of 7-10 days in advance during rainy season instead of
real time record. The IDV product can be present in an advance
period of rainfall with time step of 3-6 hours was introduced to the
communities. The result can be used as input data to the hydrologic
modeling system model (HEC-HMS) for synthesizing flood
hydrographs and use for flood forecasting as well. The authors
applied the river analysis system model (HEC-RAS) to present flood
flow behaviors in the reach of the Mae Sot stream via the downtown
of the Mae Sot City as flood extents as the water surface level at
every cross-sectional profiles of the stream. Both models of HMS and
RAS were tested in 2013 with observed rainfall and inflow-outflow
data from the Mae Sot Dam. The result of HMS showed fit to the
observed data at the dam and applied at upstream boundary discharge
to RAS in order to simulate flood extents and tested in the field, and
the result found satisfying. The product of rainfall from IDV was fair
while compared with observed data. However, it is an appropriate
tool to use in the ungauged catchment to use with flood hydrograph
and river analysis models for future efficient flood relief plan and
management.
Abstract: Cloud computing (CC) has already gained overall
appreciation in research and practice. Whereas the willingness to
integrate cloud services in various IT environments is still unbroken,
the previous CC procurement processes run mostly in an unorganized
and non-standardized way. In practice, a sufficiently specific, yet
applicable business process for the important acquisition phase is
often lacking. And research does not appropriately remedy this
deficiency yet. Therefore, this paper introduces a field-tested
approach for CC procurement. Based on an extensive literature
review and augmented by expert interviews, we designed a model
that is validated and further refined through an in-depth real-life case
study. For the detailed process description, we apply the event-driven
process chain notation (EPC). The gained valuable insights into the
case study may help CC research to shift to a more socio-technical
area. For practice, next to giving useful organizational instructions
we will provide extended checklists and lessons learned.
Abstract: Cost of governance in Nigeria has become a challenge
to development and concern to practitioners and scholars alike in the
field of business and social science research. In the 2010 national
budget of NGN4.6 trillion or USD28.75billion for instance, only a
pantry sum of NGN1.8trillion or USD11.15billion was earmarked for
capital expenditure. Similarly, in 2013, out of a total national budget
of NGN4.92trillion or USD30.75billion, only the sum of
NGN1.50trllion or USD9.38billion was voted for capital expenditure.
Therefore, based on the data sourced from the Nigerian Office of
Statistics, Central bank of Nigeria Statistical Bulletin as well as from
the United Nations Development Programme, this study examined
the causes of high cost of governance in Nigeria. It found out that the
high cost of governance in the country is in the interest of the ruling
class, arising from their unethical behaviour – corrupt practices and
the poor management of public resources. As a result, the study
recommends the need to intensify the war against corruption and
mismanagement of public resources by government officials as
possible solution to overcome the high cost of governance in Nigeria.
This could be achieved by strengthening the constitutional powers of
the various anti-corruption agencies in the area of arrest, investigation
and prosecution of offenders without the interference of the executive
arm of government either at the local, state or federal level.
Abstract: The investigation on wind turbine degradation was
carried out using the nacelle wind data. The three Vestas V80-2MW
wind turbines of Sungsan wind farm in Jeju Island, South Korea were
selected for this work. The SCADA data of the wind farm for five
years were analyzed to draw power curve of the turbines. It is assumed
that the wind distribution is the Rayleigh distribution to calculate the
normalized capacity factor based on the drawn power curve of the
three wind turbines for each year. The result showed that the reduction
of power output from the three wind turbines occurred every year and
the normalized capacity factor decreased to 0.12%/year on average.
Abstract: The efficiency of wood vinegar mixed with each
individual of three plants extract such as: citronella grass
(Cymbopogon nardus), neem seed (Azadirachta indica A. Juss), and
yam bean seed (Pachyrhizus erosus Urb.) were tested against the
second instar larvae of housefly (Musca domestica L.). Steam
distillation was used for extraction of the citronella grass while neem
and yam bean were simple extracted by fermentation with ethyl
alcohol. Toxicity test was evaluated in laboratory based on two
methods of larvicidal bioassay: topical application method (contact
poison) and feeding method (stomach poison). Larval mortality was
observed daily and larval survivability was recorded until the
survived larvae developed to pupae and adults. The study resulted
that treatment of wood vinegar mixed with citronella grass showed
the highest larval mortality by topical application method (50.0%)
and by feeding method (80.0%). However, treatment of mixed wood
vinegar and neem seed showed the longest pupal duration to 25 day
and 32 days for topical application method and feeding method
respectively. Additional, larval duration on treated M. domestica
larvae was extended to 13 days for topical application method and 11
days for feeding method. Thus, the feeding method gave higher
efficiency compared with the topical application method.
Abstract: Recently, to cope with the rapidly changing
construction trend with aging infrastructures, modular bridge
technology has been studied actively. Modular bridge is easily
constructed by assembling standardized precast structure members in
the field. It will be possible to construct rapidly and reduce
construction cost efficiently. However, the shape of the transverse
connection of T-type girder newly developed between the segmented
modules is not verified. Therefore, the verification of the connection
shape is needed. In this study, shape of the modular T-girder bridge
transverse connection was analyzed by finite element model that was
verified in study which was verified model of transverse connection
using Abaqus. Connection angle was chosen as the parameter. The
result of analyses showed that optimal value of angle is 130 degree.
Abstract: Obesity, stunting and wasting problems among Thai school-aged children are increasing due to inappropriate food consumption behavior and poor environments for desirable nutritional behavior. Because of a low school lunch budget of only 0.40 USD per person per day, food quality is not up to nutritional standards. Therefore, the Health Department with the Education Ministry and the Thai Health Promotion Foundation have developed a quality school lunch project during 2009–2013. The program objectives were development and management of public policy to increase school lunch budget. The methods used a healthy public policy motivation process and movement in 241 local administrative organizations and 538 schools. The problem and solution research was organized to study school food and nutrition management, create a best practice policy mobilization model and hold a public hearing to motivate an increase of school meal funding. The results showed that local public policy has been motivated during 2009-2011 to increase school meal budget using local budgets. School children with best food consumption behavior and exercise increased from 13.2% in 2009 to 51.6% in 2013 and stunting decreased from 6.0% in 2009 to 4.7% in 2013. As the result of national policy motivation (2012-2013), the cabinet meeting on October 22, 2013 has approved an increase of school lunch budget from 0.40 USD to 0.62 USD per person per day. Thus, 5,800,469 school children nationwide have benefited from the budget increase.
Abstract: Bangnoi Floating Market located at Bangkhonthi
Districts Samut Songkhram Province is a valuable architectural
market. The lifestyle of the community's relationship with the living
space and the relationship between the architectural style of the area's
residential waterfront communities of Bangnoi Floating Bangkhonthi
Districts Samut Songkhram Province, which deserves to be
preserved.
Therefore, this research it helps to know the value of the
architectural style of the area's residential waterfront communities of
Bangnoi Floating Bangkhonthi Districts SamutSongkhram Province,
which deserves to be preserved.
Abstract: We present results from experimental price-setting oligopolies in which green firms undertake different levels of energy-saving investments motivated by public subsidies and demand-side advantages. We find that consumers reveal higher willingness to pay for greener sellers’ products. This observation in conjunction to the fact that greener sellers set higher prices is compatible with the use and interpretation of energy-saving behaviour as a differentiation strategy. However, sellers do not exploit the resulting advantage through sufficiently high price-cost margins, because they seem trapped into “run to stay still” competition. Regarding the use of public subsidies to energy-saving sellers we uncover an undesirable crowding-out effect of consumers’ intrinsic tendency to support green manufacturers. Namely, consumers may be less willing to support a green seller whose energy-saving strategy entails a direct financial benefit. Finally, we disentangle two alternative motivations for consumer’s attractions to pro-social firms; first, the self-interested recognition of the firm’s contribution to the public and private welfare and, second, the need to compensate a firm for the cost entailed in each pro-social action. Our results show the prevalence of the former over the latter.
Abstract: The purpose of this paper was to examine views of
secondary school science teachers about purposes to use practical
works in school science. The instrument to survey consisted eighteen
items, which were categorized into four components as follows:
‘Scientific inquiry’, ‘Scientific knowledge’, ‘Science-related attitude’,
and ‘STS (science-technology-society)’. Subjects were 152 secondary
school science teachers (male 70 and female 82; middle school 50 and
high school 102), who are teaching in 42 schools of 8 provinces. On
the survey, science teachers were asked to answer on 5-point Lickert
scale (from 1 to 5) how they thought of using practical works on
purposes with domains of science objectives in school. They had
positive views about using practical works for improving scientific
inquiry process skills, science-related attitudes, and perceptions about
STS literacy, and acquiring scientific knowledge. They would have the
most willingness of using practical works for ‘Scientific Inquiry’
among domains of science objectives in school.
Abstract: The objectives of this research paper was to study the influencing factors that contributed the willingness of consumers to purchase products online included quality of website, perceived ease of use, perceived usefulness, trust on online purchases, attitude towards online shopping and intentions to online purchases. The research was conducted in both quantitative and qualitative methods, by utilizing both questionnaire and in-depth interview. A questionnaire was used to collect data from 350 consumers who had online shopping experiences in Bangkok, Thailand. Statistics utilized in this research included descriptive statistics and path analysis.
The findings revealed that the factors concerning with quality of website, perceived ease of use and perceived usefulness played an influence on trust in online shopping. Trust also played an influence on attitude towards online purchase, whereas trust and attitude towards online purchase manipulated the intention of online purchase.