Abstract: Healthcare providers sometimes use the power of
humor as a treatment and therapy for buffering mental health or easing
mental disorders because humor can provide relief from distress and
conflict. Humor is also very suitable for advertising because of similar
benefits. This study carefully examines humor's widespread use in
advertising and identifies relationships among humor mechanisms,
female depictions, and product types. The purpose is to conceptualize
how humor theories can be used not only to successfully define a
product as fitting within one of four color categories of the product
color matrix, but also to identify compelling contemporary female
depictions through humor in ads. The results can offer an idealization
for marketing managers and consumers to help them understand how
female role depictions can be effectively used with humor in ads. The
four propositions developed herein are derived from related literature,
through the identification of marketing strategy formulations that
achieve product memory enhancement by adopting humor
mechanisms properly matched with female role depictions.
Abstract: Political transition of agricultural properties in Poland and the former German Democratic Republic (GDR) after 1989 had
to include not only Reprivatization but also the issue of returning the
properties in kind to their former owners. Restitution in kind applied
in GDR to all forms of ownership which were subject to
expropriation between 1933 and 1989 except for properties taken
over during Soviet occupation in 1945-49. This issue was one of the flashpoints during the process of ownership changes. Privatization,
limited as it was, took place in unequal legal environment where only
one group of owners was privileged. Executing restitution in kind
created a feeling of uncertainty among potential real estate buyers.
Abstract: Water pipe network is installed underground and once equipped, it is difficult to recognize the state of pipes when the leak or burst happens. Accordingly, post management is often delayed
after the fault occurs. Therefore, the systematic fault management system of water pipe network is required to prevent the accident and
minimize the loss. In this work, we develop online fault detection system of water pipe network using data of pipes such as flow rate
or pressure. The transient model describing water flow in pipelines
is presented and simulated using MATLAB. The fault situations such
as the leak or burst can be also simulated and flow rate or pressure data when the fault happens are collected. Faults are detected using
statistical methods of fast Fourier transform and discrete wavelet transform, and they are compared to find which method shows the
better fault detection performance.
Abstract: Cities denote instantaneously a challenge and an
opportunity for climate change policy. Cities are the place where
most energy services are needed because urbanization is closely
linked to high population densities and concentration of economic
activities and production (Urban energy demand). Consequently, it is
critical to explain about the role of cities within the world-s energy
systems and its correlation with the climate change issue. With more
than half of the world-s population already living in urban areas, and
that percentage expected to rise to 75 per cent by 2050, it is clear that
the path to sustainable development must pass through cities. Cities
expanding in size and population pose increased challenges to the
environment, of which energy is part as a natural resource, and to the
quality of life. Nowadays, most cities have already understood the
importance of sustainability, both at their local scale as in terms of
their contribution to sustainability at higher geographical scales. It
requires the perception of a city as a complex and dynamic
ecosystem, an open system, or cluster of systems, where the energy
as well as the other natural resources is transformed to satisfy the
needs of the different urban activities. In fact, buildings and
transportation generally represent most of cities direct energy
demand, i.e., between 60 per cent and 80 per cent of the overall
consumption. Buildings, both residential and services are usually
influenced by the local physical and social conditions. In terms of
transport, the energy demand is also strongly linked with the specific
characteristics of a city (urban mobility).The concept of a “smart
city" builds on statistics as seven key axes of a city-s success in
moving towards common platform (brain nerve)of sustainable urban
energy systems.
With the aforesaid knowledge, the authors have suggested a frame
work to role of cities, as energy actors for smart city management.
The authors have discusses the potential elements needed for energy
in smart cities and also identified potential energy actions and
relevant barriers. Furthermore, three levels of city smartness in cities
actions to overcome market /institutional failures with a local
approach are distinguished. The authors have made an attempt to
conceive and implement concepts of city smartness by adopting the
city or local government as nerve center through an integrated
planning approach. Finally, concluding with recommendations for
the organization of the Smart Sustainable Cities for positive changes
of urban India.
Abstract: Micro electromechanical sensors (MEMS) play a vital
role along with global positioning devices in navigation of
autonomous vehicles .These sensors are low cost ,easily available but
depict colored noises and unpredictable discontinuities .Conventional
filters like Kalman filters and Sigma point filters are not able to cope
with nonwhite noises. This research has utilized H∞ filter in nonlinear
frame work both with Kalman filter and Unscented filter for
navigation and self alignment of an airborne vehicle. The system is
simulated for colored noises and discontinuities and results are
compared with not robust nonlinear filters. The results are found
40%-70% more robust against colored noises and discontinuities.
Abstract: Optical 1x12 fused-taper-twisted polymer optical fiber (POF) couplers has been fabricated by a perform technique. Characterization of the coupler which proposed to be used in passive night vision application to tracking a blind sport area was reported. During the development process of fused-taper-twisted POF couplers was carried out, red LED fully utilized to be injected into the couplers to test the quality of fabricated couplers. Some characterization parameters, such as optical output power, POFs attenuation characteristics and power losses on the network were observed. The maximum output power efficiency of the coupler is about 40%, but it can be improved gradually through experience and practice.
Abstract: In order to give high expertise the computer aided
design of mechanical systems involves specific activities focused on
processing two type of information: knowledge and data. Expert rule
based knowledge is generally processing qualitative information and
involves searching for proper solutions and their combination into
synthetic variant. Data processing is based on computational models
and it is supposed to be inter-related with reasoning in the knowledge
processing. In this paper an Intelligent Integrated System is proposed,
for the objective of choosing the adequate material. The software is
developed in Prolog – Flex software and takes into account various
constraints that appear in the accurate operation of gears.
Abstract: Current air conditioning system is using refrigerant as
the cooling medium. The main purpose of this study is to develop an
air conditioning system using chill water as the cooling medium. In
this system, chill water used to replace refrigerant as the cooling
medium. This study is focus on the split type unit air conditioning
system only. It will be involving some renovation on the indoor unit
and freezer. The cooling capability of this system was validate by few
series of testing, which conducted at standard 36m3 office room.
Result of the testing found that 0.1 m3 of chill water is able to
maintain the room temperature within standard up to 4 ~ 8 hours. It
expected able to maintain room temperature up to 10 hour with some
improvement.
Abstract: The mitigation of crop loss due to damaging freezes
requires accurate air temperature prediction models. Previous work
established that the Ward-style artificial neural network (ANN) is a
suitable tool for developing such models. The current research
focused on developing ANN models with reduced average prediction
error by increasing the number of distinct observations used in
training, adding additional input terms that describe the date of an
observation, increasing the duration of prior weather data included in
each observation, and reexamining the number of hidden nodes used
in the network. Models were created to predict air temperature at
hourly intervals from one to 12 hours ahead. Each ANN model,
consisting of a network architecture and set of associated parameters,
was evaluated by instantiating and training 30 networks and
calculating the mean absolute error (MAE) of the resulting networks
for some set of input patterns. The inclusion of seasonal input terms,
up to 24 hours of prior weather information, and a larger number of
processing nodes were some of the improvements that reduced
average prediction error compared to previous research across all
horizons. For example, the four-hour MAE of 1.40°C was 0.20°C, or
12.5%, less than the previous model. Prediction MAEs eight and 12
hours ahead improved by 0.17°C and 0.16°C, respectively,
improvements of 7.4% and 5.9% over the existing model at these
horizons. Networks instantiating the same model but with different
initial random weights often led to different prediction errors. These
results strongly suggest that ANN model developers should consider
instantiating and training multiple networks with different initial
weights to establish preferred model parameters.
Abstract: The Brazilian Agricultural Products Wholesale Market fits well as example of residues generating system, reaching 750 metric tons per month of total residues, from which 600 metric tons are organic material and 150 metric tons are recyclable materials. Organic material is basically composed of fruit, vegetables and flowers leftovers from the products commercialization. The recyclable compounds are generate from packing material employed in the commercialization process. This research work devoted efforts in carrying quantitative analysis of the residues generated in the agricultural enterprise at its final destination. Data survey followed the directions implemented by the Residues Management Program issued by the agricultural enterprise. It was noticed from that analysis the necessity of changing the logistics applied to the recyclable material collecting process. However, composting process was elected as the organic compounds destination which is considered adequate for a material composed of significant percentage of organic matter far higher than wood, cardboard and plastics contents.
Abstract: Ionanofluids are a new and innovative class of heat transfer fluids which exhibit fascinating thermophysical properties compared to their base ionic liquids. This paper deals with the findings of thermal conductivity and specific heat capacity of ionanofluids as a function of a temperature and concentration of nanotubes. Simulation results using ionanofluids as coolants in heat exchanger are also used to access their feasibility and performance in heat transfer devices. Results on thermal conductivity and heat capacity of ionanofluids as well as the estimation of heat transfer areas for ionanofluids and ionic liquids in a model shell and tube heat exchanger reveal that ionanofluids possess superior thermal conductivity and heat capacity and require considerably less heat transfer areas as compared to those of their base ionic liquids. This novel class of fluids shows great potential for advanced heat transfer applications.
Abstract: There is a growing interest in the food industry and in preventive health care for the development and evaluation of natural antioxidants from medicinal plant materials. In the present work, extracts of three medicinal plants (Tilia argentea, Crataegi folium leaves and Polygonum bistorta roots) used in Turkish phytotheraphy were screened for their phenolic profiles and antioxidant properties. Crude extracts were obtained from different parts of plants, by solidliquid extraction with pure water, 70% acetone and 70% methanol aqueous solvents. The antioxidant activity of the extracts was determined by ABTS.+ radical cation scavenging activity. The Folin Ciocalteu procedure was used to assess the total phenolic concentrations of the extracts as gallic acid equivalents. A modified liquid chromatography-electro spray ionization-mass spectrometry (LC-ESI-MS) was used to obtain chromatographic profiles of the phenolic compounds in the medicinal plants. The predominant phenolic compounds detected in different extracts of the plants were catechin, protocatechuic and chlorogenic acids. The highest phenolic contents were obtained by using 70% acetone as aqueous solvent, whereas the lowest phenolic contents were obtained by water extraction due to Folin Ciocalteu results. The results indicate that acetone extracts of Tilia argentea had the highest antioxidant capacity as free ABTS radical scavengers. The lowest phenolic contents and antioxidant capacities were obtained from Polygonum bistorta root extracts.
Abstract: One of the methods for detecting the target position
error in the laser tracking systems is using Four Quadrant (4Q)
detectors. If the coordinates of the target center is yielded through the
usual relations of the detector outputs, the results will be nonlinear,
dependent on the shape, target size and its position on the detector
screen. In this paper we have designed an algorithm with using
neural network that coordinates of the target center in laser tracking
systems is calculated by using detector outputs obtained from visual
modeling. With this method, the results except from the part related
to the detector intrinsic limitation, are linear and dependent from the
shape and target size.
Abstract: More and more natural disasters are happening every
year: floods, earthquakes, volcanic eruptions, etc. In order to reduce
the risk of possible damages, governments all around the world are
investing into development of Early Warning Systems (EWS) for
environmental applications. The most important task of the EWS is
identification of the onset of critical situations affecting environment
and population, early enough to inform the authorities and general
public. This paper describes an approach for monitoring of flood
protections systems based on machine learning methods. An
Artificial Intelligence (AI) component has been developed for
detection of abnormal dike behaviour. The AI module has been
integrated into an EWS platform of the UrbanFlood project (EU
Seventh Framework Programme) and validated on real-time
measurements from the sensors installed in a dike.
Abstract: This study compared socio-economic status attainment between the Muslim and Santal couples in rural Bangladesh. For this we hypothesized that socio-economic status attainment (occupation, education and income) of the Muslim couples was higher than the Santal ones in rural Bangladesh. In order to examine the hypothesis 288 couples (145 couples for Muslim and 143 couples for Santal) selected by cluster random sampling from Kalna village, Bangladesh were individually interviewed with semistructured questionnaire method. The results of Pearson Chi-Squire test suggest that there were significant differences in socio-economic status attainment between the two communities- couples. In addition, Pearson correlation coefficients also suggest that there were significant associations between the socio-economic statuses attained by the two communities- couples in rural Bangladesh. Further crosscultural study should conduct on how inter-community relations in rural social structure of Bangladesh influence the differences among the couples- socio-economic status attainment
Abstract: Insider abuse has recently been reported as one of
the more frequently occurring security incidents, suggesting that
more security is required for detecting and preventing unauthorised
financial transactions entered by authorised users. To address the
problem, and based on the observation that all authorised interbanking
financial transactions trigger or are triggered by other
transactions in a workflow, we have developed a security solution
based on a redefined understanding of an audit workflow. One audit
workflow where there is a log file containing the complete workflow
activity of financial transactions directly related to one financial
transaction (an electronic deal recorded at an e-trading system). The
new security solution contemplates any two parties interacting on
the basis of financial transactions recorded by their users in related
but distinct automated financial systems. In the new definition interorganizational
and intra-organization interactions can be described
in one unique audit trail. This concept expands the current ideas of
audit trails by adapting them to actual e-trading workflow activity, i.e.
intra-organizational and inter-organizational activity. With the above,
a security auditing service is designed to detect integrity drifts with
and between organizations in order to detect unauthorised financial
transactions entered by authorised users.
Abstract: In this paper, a field oriented control (FOC) induction motor drive is presented. In order to eliminate the speed sensor, an adaptation algorithm for tuning the rotor speed is proposed. Based on the Model Reference Adaptive System (MRAS) scheme, the rotor speed is tuned to obtain an exact FOC induction motor drive. The reference and adjustable models, developed in stationary stator reference frame, are used in the MRAS scheme to estimate induction rotor speed from measured terminal voltages and currents. The Integral Proportional (IP) gains speed controller are tuned by a modern approach that is the Particle Swarm Optimization (PSO) algorithm in order to optimize the parameters of the IP controller. The use of PSO as an optimization algorithm makes the drive robust, with faster dynamic response, higher accuracy and insensitive to load variation. The proposed algorithm has been tested by numerical simulation, showing the capability of driving load.
Abstract: The tracing methods determine the contribution the
power system sources have in their supplying. These methods can be
used to assess the transmission prices, but also to recover the
transmission fixed cost. In this paper is presented the influence of the
modification of commons structure has on the specific price of transfer
and on active power losses. The authors propose a power losses
allocation method, based on Kirschen-s method. The system operator
must make use of a few basic principles about allocation. The only
necessary information is the power flows on system branches and the
modifications applied to power system buses. In order to illustrate this
method, the 25-bus test system is used, elaborated within the Electrical
Power Engineering Department, from Timisoara, Romania.
Abstract: In the various working field, vibration may cause injurious to human body. Especially, in case of the vibration which is constantly and repeatedly transferred to the human. That gives serious physical problem, so called, Reynaud phenomenon. In this paper, we propose a vibration transmissibility reduction module with flexure mechanism for personal tools. At first, we select a target personal tool, grass cutter, and measure the level of vibration transmissibility on the hand. And then, we develop the concept design of the module that has stiffness for reduction the vibration transmissibility more than 20%, where the vibration transmissibility is measured with an accelerometer. In addition, the vibration reduction can be enhanced when the interior gap between inner and outer body is filled with silicone gel. This will be verified by the further experiment.
Abstract: This manuscript presents a method for the numerical solution of the Cauchy type singular integral equations of the first kind, over a finite segment which is bounded at the end points of the finite segment. The Chebyshev polynomials of the second kind with the corresponding weight function have been used to approximate the density function. The force function is approximated by using the Chebyshev polynomials of the first kind. It is shown that the numerical solution of characteristic singular integral equation is identical with the exact solution, when the force function is a cubic function. Moreover, it also shown that this numerical method gives exact solution for other singular integral equations with degenerate kernels.