Abstract: Employer branding is considered as a useful tool for
addressing the global-local problem facing complex organisations
that have operations scattered across the globe and face challenges of
dealing with the local environment alongside. Despite being an
established field of study within the Western developed world, there
is little empirical evidence concerning the relevance of employer
branding to global companies that operate in the under-developed
economies. This paper fills this gap by gaining rich insight into the
implementation of employer branding programs in a foreign
multinational operating in Pakistan dealing with the global-local
problem. The study is qualitative in nature and employs semistructured
and focus group interviews with senior/middle managers
and local frontline employees to deeply examine the phenomenon in
case organisation. Findings suggest that authenticity is required in
employer brands to enable them to respond to the local needs thereby
leading to the resolution of the global-local problem. However, the
role of signaling theory is key to the development of authentic
employer brands as it stresses on the need to establish an efficient and
effective signaling environment where in signals travel in both
directions (from signal designers to receivers and backwards) and
facilitate firms with the global-local problem. The paper also
identifies future avenues of research for the employer branding field.
Abstract: The design philosophy of building structure has been
changing time to time. The reason for this is because of an increase of
human inertest, an improved building materials and technology that
will impact how we live, to speed up construction period and natural
effect which includes earthquake disasters and environmental effect.
One technique which takes in to account the above case is using a
prefabricable structural system. In which each and every structural
element is designed and prefabricated and assembled on a site so that
the construction speed is increased and the environmental impact is
also enhanced. This system has an immense advantage such as: reduce
construction cost, reusable, recyclable, speed up construction period
and less environmental effect. In this study, it is tried to present some
of the developed and evaluated structural elements of building
structures.
Abstract: In general, classical methods such as maximum
likelihood (ML) and least squares (LS) estimation methods are used
to estimate the shape parameters of the Burr XII distribution.
However, these estimators are very sensitive to the outliers. To
overcome this problem we propose alternative robust estimators
based on the M-estimation method for the shape parameters of the
Burr XII distribution. We provide a small simulation study and a real
data example to illustrate the performance of the proposed estimators
over the ML and the LS estimators. The simulation results show that
the proposed robust estimators generally outperform the classical
estimators in terms of bias and root mean square errors when there
are outliers in data.
Abstract: The biodegradable family of polymers
polyhydroxyalkanoates is an interesting substitute for convectional
fossil-based plastics. However, the manufacturing and environmental
impacts associated with their production via intracellular bacterial
fermentation are strongly dependent on the raw material used and on
energy consumption during the extraction process, limiting their
potential for commercialization. Industrial wastewater is studied in
this paper as a promising alternative feedstock for waste valorization.
Based on results from laboratory and pilot-scale experiments, a
conceptual process design, techno-economic analysis and life cycle
assessment are developed for the large-scale production of the most
common type of polyhydroxyalkanoate, polyhydroxbutyrate.
Intracellular polyhydroxybutyrate is obtained via fermentation of
microbial community present in industrial wastewater and the
downstream processing is based on chemical digestion with
surfactant and hypochlorite. The economic potential and
environmental performance results help identifying bottlenecks and
best opportunities to scale-up the process prior to industrial
implementation. The outcome of this research indicates that the
fermentation of wastewater towards PHB presents advantages
compared to traditional PHAs production from sugars because the
null environmental burdens and financial costs of the raw material in
the bioplastic production process. Nevertheless, process optimization
is still required to compete with the petrochemicals counterparts.
Abstract: Specific leaf area (SLA; cm2leaf g-1leaf) the ratio of leaf
area to leaf dry mass is a key ecophysiological parameter influencing
leaf physiology, photosynthesis, and whole plant carbon gain and
also can be used as a rapid and diagnostic tool. In this study, two
species of soluble inorganic selenium forms, selenite (Se^IV) and
selenate (Se^VI) at different concentrations were investigated on maize
plants that were growing in nutrient solutions during 2 weeks and at
the end of the experiment, amounts of SLA for first and second
leaves of maize were measured. In accordance with the results we
observed that our regarded Se concentrations in both forms of Se^IV
and Se^VI were not effective on maize plants’ SLA significantly
although high level of 3 mg.kg-1 Se^IV had negative affect on growth
of the samples that had been treated by it but about Se^VI samples we
did not observe this state and our different considered Se^VI
concentrations were not toxic for maize plants.
Abstract: Freshly laid eggs from green turtles, Chelonia mydas,
were randomly collected from Ras Al-Hadd Reserve, Oman.
Eggshells taken from eggs and sand collected from the body chamber
were analyzed for eight heavy metals (Al, Br, Cd, Co, Cu, Fe, S, and
Zn) using inductively coupled plasma mass spectrometry (ICP).
Heavy metal concentrations varied significantly (P
Abstract: The objective of this work is to study the effect of two
key factors - external magnetic field and applied current density
during template-based electrodeposition of nickel nanowires using an
electrode distance of 20 mm. Morphology, length, crystallite size and
crystallographic characterization of the grown nickel nanowires at an
electrode distance of 20mm are presented. For this electrode distance
of 20 mm, these two key electrodeposition factors when coupled was
found to reduce crystallite size with a higher growth length and
preferred orientation of Ni crystals. These observed changes can be
inferred to be due to coupled interaction forces induced by the
intensity of applied electric field (current density) and external
magnetic field known as magnetohydrodynamic (MHD) effect during
the electrodeposition process.
Abstract: The introduction of degradable plastic materials into
agricultural sectors has represented a promising alternative to
promote green agriculture and environmental friendly of modern
farming practices. Major challenges of developing degradable
agricultural films are to identify the most feasible types of
degradation mechanisms, composition of degradable polymers and
related processing techniques. The incorrect choice of degradable
mechanisms to be applied during the degradation process will cause
premature losses of mechanical performance and strength. In order to
achieve controlled process of agricultural film degradation, the
compositions of degradable agricultural film also important in order
to stimulate degradation reaction at required interval of time and to
achieve sustainability of the modern agricultural practices. A set of
photodegradable polyethylene based agricultural film was developed
and produced, following the selective optimization of processing
parameters of the agricultural film manufacturing system. Example of
agricultural films application for oil palm seedlings cultivation is
presented.
Abstract: Phelipanche ramosa is the most damaging obligate
flowering parasitic weed on wide species of cultivated plants. The
semi-arid regions of the world are considered the main centers of this
parasitic plant that causes heavy infestation. This is due to its
production of high numbers of seeds (up to 200,000) that remain
viable for extended periods (up to 20 years). In this study, 13
treatments for the control of Phelipanche were carried out, which
included agronomic, chemical, and biological treatments and the use
of resistant plant methods. In 2014, a trial was performed at the
Department of Agriculture, Food and Environment, University of
Foggia (southern Italy), on processing tomato (cv ‘Docet’) grown in
pots filled with soil taken from a field that was heavily infested by P.
ramosa). The tomato seedlings were transplanted on May 8, 2014,
into a sandy-clay soil (USDA). A randomized block design with 3
replicates (pots) was adopted. During the growing cycle of the
tomato, at 70, 75, 81 and 88 days after transplantation, the number of
P. ramosa shoots emerged in each pot was determined. The tomato
fruit were harvested on August 8, 2014, and the quantitative and
qualitative parameters were determined. All of the data were
subjected to analysis of variance (ANOVA) using the JMP software
(SAS Institute Inc. Cary, NC, USA), and for comparisons of means
(Tukey's tests). The data show that each treatment studied did not
provide complete control against P. ramosa. However, the virulence
of the attacks was mitigated by some of the treatments tried: radicon
biostimulant, compost activated with Fusarium, mineral fertilizer
nitrogen, sulfur, enzone, and the resistant tomato genotype. It is
assumed that these effects can be improved by combining some of
these treatments with each other, especially for a gradual and
continuing reduction of the “seed bank” of the parasite in the soil.
Abstract: The paper deals with possibilities of interpretation of
iron ore reducibility tests. It presents a mathematical model
developed at Centre ENET, VŠB – Technical University of Ostrava,
Czech Republic for an evaluation of metallurgical material of blast
furnace feedstock such as iron ore, sinter or pellets. According to the
data from the test, the model predicts its usage in blast furnace
technology and its effects on production parameters of shaft
aggregate. At the beginning, the paper sums up the general concept
and experience in mathematical modelling of iron ore reduction. It
presents basic equation for the calculation and the main parts of the
developed model. In the experimental part, there is an example of
usage of the mathematical model. The paper describes the usage of
data for some predictive calculation. There are presented material,
method of carried test of iron ore reducibility. Then there are
graphically interpreted effects of used material on carbon
consumption, rate of direct reduction and the whole reduction
process.
Abstract: The problem of toughening in brittle materials
reinforced by fibers is complex, involving all of the mechanical
properties of fibers, matrix and the fiber/matrix interface, as well as
the geometry of the fiber. Development of new numerical methods
appropriate to toughening simulation and analysis is necessary. In
this work, we have performed simulations and analysis of toughening
in brittle matrix reinforced by randomly distributed fibers by means
of the discrete elements method. At first, we put forward a
mechanical model of toughening contributed by random fibers. Then
with a numerical program, we investigated the stress, damage and
bridging force in the composite material when a crack appeared in the
brittle matrix. From the results obtained, we conclude that: (i) fibers
of high strength and low elasticity modulus are beneficial to
toughening; (ii) fibers of relatively high elastic modulus compared to
the matrix may result in substantial matrix damage due to spalling
effect; (iii) employment of high-strength synthetic fibers is a good
option for toughening. We expect that the combination of the discrete
element method (DEM) with the finite element method (FEM) can
increase the versatility and efficiency of the software developed. The
present work can guide the design of ceramic composites of high
performance through the optimization of the parameters.
Abstract: Experimental study on slicing of sapphire with fixed
abrasive diamond wire saw was conducted in this paper. The process
parameters were optimized through orthogonal experiment of three
factors and four levels. The effects of wire speed, feed speed and
tension pressure on the surface roughness were analyzed. Surface
roughness in cutting direction and feed direction were both detected.
The results show that feed speed plays the most significant role on the
surface roughness of sliced sapphire followed by wire speed and
tension pressure. The optimized process parameters are as follows:
wire speed 1.9 m/s, feed speed 0.187 mm/min and tension pressure
0.18 MPa. In the end, the results were verified by analysis of variance.
Abstract: Fixed-geometry hydrodynamic journal bearings are
one of the best supporting systems for several applications of rotating
machinery. Cylindrical journal bearings present excellent loadcarrying
capacity and low manufacturing costs, but they are subjected
to the oil-film instability at high speeds. An attempt of overcoming
this instability problem has been the development of non-circular
journal bearings. This work deals with an analysis of oil-lubricated
elliptical journal bearings using the finite element method. Steadystate
and dynamic performance characteristics of elliptical bearings
are rendered by zeroth- and first-order lubrication equations obtained
through a linearized perturbation method applied on the classical
Reynolds equation. Four-node isoparametric rectangular finite
elements are employed to model the bearing thin film flow. Curves of
elliptical bearing load capacity and dynamic force coefficients are
rendered at several operating conditions. The results presented in this
work demonstrate the influence of the bearing ellipticity on its
performance at different loading conditions.
Abstract: This paper discusses the value theory in cultural
heritage and the value theory in environmental economics. Two
economic views of the value theory are compared, within the field of
cultural heritage maintenance and within the field of the environment.
The main aims are to find common features in these two differently
structured theories under the layer of differently defined terms as well
as really differing features of these two approaches; to clear the
confusion which stems from different terminology as in fact these
terms capture the same aspects of reality; and to show possible
inspiration these two perspectives can offer one another. Another aim
is to present these two value systems in one value framework. First,
important moments of the value theory from the economic
perspective are presented, leading to the marginal revolution of (not
only) the Austrian School. Then the theory of value within cultural
heritage and environmental economics are explored. Finally,
individual approaches are compared and their potential mutual
inspiration searched for.
Abstract: In this paper, we introduced a gradient-based inverse
solver to obtain the missing boundary conditions based on the
readings of internal thermocouples. The results show that the method
is very sensitive to measurement errors, and becomes unstable when
small time steps are used. The artificial neural networks are shown to
be capable of capturing the whole thermal history on the run-out
table, but are not very effective in restoring the detailed behavior of
the boundary conditions. Also, they behave poorly in nonlinear cases
and where the boundary condition profile is different.
GA and PSO are more effective in finding a detailed
representation of the time-varying boundary conditions, as well as in
nonlinear cases. However, their convergence takes longer. A
variation of the basic PSO, called CRPSO, showed the best
performance among the three versions. Also, PSO proved to be
effective in handling noisy data, especially when its performance
parameters were tuned. An increase in the self-confidence parameter
was also found to be effective, as it increased the global search
capabilities of the algorithm. RPSO was the most effective variation
in dealing with noise, closely followed by CRPSO. The latter
variation is recommended for inverse heat conduction problems, as it
combines the efficiency and effectiveness required by these
problems.
Abstract: In this paper, the problem of steady laminar boundary
layer flow and heat transfer over a permeable exponentially
stretching/shrinking sheet with generalized slip velocity is
considered. The similarity transformations are used to transform the
governing nonlinear partial differential equations to a system of
nonlinear ordinary differential equations. The transformed equations
are then solved numerically using the bvp4c function in MATLAB.
Dual solutions are found for a certain range of the suction and
stretching/shrinking parameters. The effects of the suction parameter,
stretching/shrinking parameter, velocity slip parameter, critical shear
rate and Prandtl number on the skin friction and heat transfer
coefficients as well as the velocity and temperature profiles are
presented and discussed.
Abstract: Co-crystal is believed to improve the solubility and
dissolution rates and thus, enhanced the bioavailability of poor water
soluble drugs particularly during the oral route of administration.
With the existing of poorly soluble drugs in pharmaceutical industry,
the screening of co-crystal formation using carbamazepine (CBZ) as
a model drug compound with dicarboxylic acids co-crystal formers
(CCF) namely fumaric (FA) and succinic (SA) acids in ethanol has
been studied. The co-crystal formations were studied by varying the
mol ratio values of CCF to CBZ to access the effect of CCF
concentration on the formation of the co-crystal. Solvent evaporation,
slurry and cooling crystallization which representing the solution
based method co-crystal screening were used. Based on the
differential scanning calorimetry (DSC) analysis, the melting point of
CBZ-SA in different ratio was in the range between 188oC-189oC.
For CBZ-FA form A and CBZ-FA form B the melting point in
different ratio were in the range of 174oC-175oC and 185oC-186oC
respectively. The product crystal from the screening was also
characterized using X-ray powder diffraction (XRPD). The XRPD
pattern profile analysis has shown that the CBZ co-crystals with FA
and SA were successfully formed for all ratios studied. The findings
revealed that CBZ-FA co-crystal were formed in two different
polymorphs. It was found that CBZ-FA form A and form B were
formed from evaporation and slurry crystallization methods
respectively. On the other hand, in cooling crystallization method,
CBZ-FA form A was formed at lower mol ratio of CCF to CBZ and
vice versa. This study disclosed that different methods and mol ratios
during the co-crystal screening can affect the outcome of co-crystal
produced such as polymorphic forms of co-crystal and thereof. Thus,
it was suggested that careful attentions is needed during the screening
since the co-crystal formation is currently one of the promising
approach to be considered in research and development for
pharmaceutical industry to improve the poorly soluble drugs.
Abstract: This paper presents development results of the method
of seismoacoustic activity monitoring based on usage vibrosensitive
properties of optical fibers. Analysis of Rayleigh backscattering
radiation parameters changes, which take place due to microscopic
seismoacoustic impacts on the optical fiber, allows to determine
seismoacoustic emission sources positions and to identify their types.
Results of using this approach are successful for complex monitoring
of railways.
Abstract: The convective heat and mass transfer in nanofluid
flow through a porous media due to a permeable stretching sheet with
magnetic field, viscous dissipation, chemical reaction and Soret
effects are numerically investigated. Two types of nanofluids, namely
Cu-water and Ag-water were studied. The governing boundary layer
equations are formulated and reduced to a set of ordinary differential
equations using similarity transformations and then solved
numerically using the Keller box method. Numerical results are
obtained for the skin friction coefficient, Nusselt number and
Sherwood number as well as for the velocity, temperature and
concentration profiles for selected values of the governing
parameters. Excellent validation of the present numerical results has
been achieved with the earlier linearly stretching sheet problems in
the literature.
Abstract: Gypsum (CaSO4.2H2O) is a mineral that is found in
large quantities in the Turkey and in the World. In this study, the
dissolution of this mineral in the diammonium hydrogen phosphate
solutions has been studied. The dissolution and dissolution kinetics of
gypsum in diammonium hydrogen phosphate solutions will be useful
for evaluating of solid wastes containing gypsum. Parameters such as
diammonium hydrogen phosphate concentration, temperature and
stirring speed affecting on the dissolution rate of the gypsum in
diammonium hydrogen phosphate solutions were investigated. In
experimental studies have researched effectiveness of the selected
parameters. The dissolution of gypsum were examined in two parts at
low and high temperatures. The experimental results were
successfully correlated by linear regression using Statistica program.
Dissolution curves were evaluated shrinking core models for solidfluid
systems. The activation energy was found to be 34.58 kJ/mol
and 44.45 kJ/mol for the low and the high temperatures. The
dissolution of gypsum was controlled by chemical reaction both low
temperatures and high temperatures.