Abstract: The paper is intended to declare and apply ethics, i. e.
moral principles, rules in marketing environment. Ethical behavior of
selected pharmaceutical companies in the Slovak Republic is the
object of our research. The aim of our research is to determine
perception of ethical behavior of the pharmaceutical industry in
Slovakia by the medicine representatives in comparison with the
assessment of doctors and patients. The experimental sample
included 90 participants who were divided into three groups:
medicine representatives of the pharmaceutical companies (N=30),
doctors (N=30) and patients (N=30). The research method was a
Questionnaire of ethical behavior, created by us, that describes
individual areas included in the Code of ethics of the pharmaceutical
industry in Slovakia. The results showed influence of professional
status on ethical behavior perception, not gender. Higher perception
was indicated at patients rather than doctors and medicine
representatives.
Abstract: The contribution deals with analysis of identity style
at adolescents (N=463) at the age from 16 to 19 (the average age is
17,7 years). We used the Identity Style Inventory by Berzonsky,
distinguishing three basic, measured identity styles: informational,
normative, diffuse-avoidant identity style and also commitment. The
informational identity style influencing on personal adaptability,
coping strategies, quality of life and the normative identity style, it
means the style in which an individual takes on models of authorities
at self-defining were found to have the highest representation in the
studied group of adolescents by higher scores at girls in comparison
with boys. The normative identity style positively correlates with the
informational identity style. The diffuse-avoidant identity style was
found to be positively associated with maladaptive decisional
strategies, neuroticism and depressive reactions. There is the style,
in which the individual shifts aside defining his personality. In our
research sample the lowest score represents it and negatively
correlates with commitment, it means with coping strategies, thrust in
oneself and the surrounding world. The age of adolescents did not
significantly differentiate representation of identity style. We were
finding the model, in which informational and normative identity
style had positive relationship and the informational and diffuseavoidant
style had negative relationship, which were determinated
with commitment. In the same time the commitment is influenced
with other outside factors.
Abstract: We presented results of research aimed on findings
influence of social - psychological training (realized with students of
Constantine the Philosopher University- future teachers within their
undergraduate preparation) on the choice of intrapersonal and
interpersonal features. After social- psychological training using
Interpersonal Check List (ICL) we found out shift of behavior to
more adaptive forms in categories, which are characterized by
extroversive friendly behavior, willingness to cooperation,
conformity regard to social situation, responsible and regardful
behavior.
Using State-Trait Anxiety Inventory (STAI) we found out the cut
down of state anxiety and of trait anxiety. The report was processed
within grants KEGA 3/5269/07 and VEGA 1/3675/06.