Abstract: This study extends technology acceptance model (TAM) to investigate the antecedents and consequences of social media adoption by tourists and travel agents. It compares their perceptions on social media adoption and its consequences. Online survey was addressed to tourists and travel agents for data collection purposes. Structural equation modelling was employed for analysis purposes. The findings revealed that the majority of tourists and travel agents involved in the study believe in the usefulness of social media adoption for travel planning and marketing purposes. They agree that adopting social media could change the attitude of tourists towards specific destination or attraction and influence their purchasing decisions. This study contributes to knowledge by extending TAM and provides some managerial implication to marketers.
Abstract: The use of QR (Quick Response Codes) codes for customer scanning with mobile phones is a rapidly growing trend. The QR code can provide the consumer with product information, user guides, product use, competitive pricing, etc. One sector for QR use has been in retail, through the use of Electronic Shelf Labeling (henceforth, ESL). In Europe, the use of ESL for pricing has been in practice for a number of years but continues to lag in acceptance in North America. Stated concerns include costs as a key constraint, but there is also evidence that consumer acceptance represents a limitation as well. The purpose of this study is to present the findings of a consumer based study to gage the impact on their use in the retail food sector.
Abstract: Quality Function Deployment (QFD) was developed in 1960 in Japan and introduced in 1983 in America and Europe. The paper presents a real application of this technique in a way that the method of applying QFD in design and production aero fuel pumps has been considered. While designing a product and in order to apply system engineering process, the first step is identification customer needs then its transition to engineering parameters. Since each change in deign after production process leads to extra human costs and also increase in products quality risk, QFD can make benefits in sale by meeting customer expectations. Since the needs identified as well, the use of QFD tool can lead to increase in communications and less deviation in design and production phases, finally it leads to produce the products with defined technical attributes.
Abstract: Knowledge management focuses on the development, storage, retrieval, and dissemination of information and expertise. It has become an important tool to improve performance in tourism enterprises. This includes improving decision-making, developing customer services, and increasing sales and profits. Knowledge management adoption depends on human, organizational and technological factors. This study aims to explore the concept of knowledge management in travel agents in Egypt. It explores the requirements of adoption and its impact on performance in these agencies. The study targets Category A travel agents in Egypt. The population of the study encompasses Category A travel agents having online presence. An online questionnaire is used to collect data from managers of travel agents. This study is useful for travel agents who are in urgent need to restructure their intermediary role and support their survival in the global travel market. The study sheds light on the requirements of adoption and the expected impact on performance. This could help travel agents identify their situation and the determine the extent to which they are ready to adopt knowledge management. This study is contributing to knowledge by providing insights from the tourism sector in a developing country where the concept of knowledge management is still in its infancy stages.
Abstract: This research aims to develop ways of lodging
business management of Bang Khonthi community in Samut
Songkram province that are appropriate with the cultural context of
the Bang Khonthi community.
Eight lodging business owners were interviewed. It was found that
lodging business that are family business must be done with passion,
correct understanding of self, culture, nature, Thai way of life,
thorough, professional development, environmentally concerned,
building partnerships with various networks both community level,
and public sector and business cohorts. Public relations should be
done through media both traditional and modern outlets, such as
websites and social networks to provide customers convenience,
security, happiness, knowledge, love and value when travel to Bang
Khonthi. This will also help them achieve sustainability in business,
in line with the 10 Home Stay Standard Thailand.
Suggestions for operators are as follows: Operators need to
improve their public relations work. They need to use technology in
public relations such as the internet. Management standards must be
improved. Souvenir and local products shops should be arranged in
the compound. Product pricing must be set accordingly. They need to
join hands to help each other. Quality of the business operation
should be raised to meet the standards. Educational measures to
reduce the impact caused by tourism on the community such as
efforts to reduce energy consumption.
Abstract: This study aims to investigate and explore the underlying causes of security concerns of customers emerged when WHSmith transformed its physical system to virtualized business model through NetSuite. NetSuite is essentially fully integrated software which helps transforming the physical system to virtualized business model. Modern organisations are moving away from traditional business models to cloud based models and consequently it is expected to have a better, secure and innovative environment for customers. The vital issue of the modern age race is the security when transforming virtualized through cloud based models and designers of interactive systems often misunderstand privacy and even often ignore it, thus causing concerns for users. The content analysis approach is being used to collect the qualitative data from 120 online bloggers including TRUSTPILOT. The results and finding provide useful new insights into the nature and form of security concerns of online users after they have used the WHSmith services offered online through their website. Findings have theoretical as well as practical implications for the successful adoption of cloud computing Business-to-Business model and similar systems.
Abstract: This study aims to investigate the impact of data leak of M&S customers on digital communities. Modern businesses are using digital communities as an important public relations tool for marketing purposes. This form of communication helps companies to build better relationship with their customers which also act as another source of information. The communication between the customers and the organizations is not regulated so users may post positive and negative comments. There are new platforms being developed on a daily basis and it is very crucial for the businesses to not only get themselves familiar with those but also know how to reach their existing and perspective consumers. The driving force of marketing and communication in modern businesses is the digital communities and these are continuously increasing and developing. This phenomenon is changing the way marketing is conducted. The current research has discussed the implications on M&S business performance since the data was exploited on digital communities; users contacted M&S and raised the security concerns. M&S closed down its website for few hours to try to resolve the issue. The next day M&S made a public apology about this incidence. This information was proliferated on various digital communities and it has impacted negatively on M&S brand name, sales and customers. The content analysis approach is being used to collect qualitative data from 100 digital bloggers including social media communities such as Facebook and Twitter. The results and finding provide useful new insights into the nature and form of security concerns of digital users. Findings have theoretical and practical implications. This research will showcase a large corporation utilizing various digital community platforms and can serve as a model for future organizations.
Abstract: HMS Industrial Networks AB has been recognized as
one of the most innovative companies in the industrial
communication industry worldwide. The creation of their Anybus
innovation during the 1990s contributed considerably to the
company’s success. From inception, HMS’ employees were
innovating for the purpose of creating new business (the creation
phase). After the Anybus innovation, they began the process of
internationalization (the commercialization phase), which in turn led
them to concentrate on cost reduction, product quality, delivery
precision, operational efficiency, and increasing growth (the growth
phase). As a result of this transformation, performing new radical
innovations have become more complicated. The purpose of our research was to explore the dynamics of
innovation at HMS from the aspect of key actors, activities, and
events, over the three phases, in order to understand what led to the
creation of their Anybus innovation, and why it has become
increasingly challenging for HMS to create new radical innovations
for the future. Our research methodology was based on a longitudinal,
retrospective study from the inception of HMS in 1988 to 2014, a
single case study inspired by the grounded theory approach. We
conducted 47 interviews and collected 1 024 historical documents for
our research. Our analysis has revealed that HMS’ success in creating the
Anybus, and developing a successful business around the innovation,
was based on three main capabilities – cultivating customer relations
on different managerial and organizational levels, inspiring business
relations, and balancing complementary human assets for the purpose
of business creation. The success of HMS has turned the management’s attention away
from past activities of key actors, of their behavior, and how they
influenced and stimulated the creation of radical innovations.
Nowadays, they are rhetorically focusing on creativity and
innovation. All the while, their real actions put emphasis on growth,
cost reduction, product quality, delivery precision, operational
efficiency, and moneymaking. In the process of becoming an
international company, HMS gradually refocused. In so doing they
became profitable and successful, but they also forgot what made
them innovative in the first place. Fortunately, HMS’ management
has come to realize that this is the case and they are now in search of
recapturing innovation once again. Our analysis indicates that HMS’ management is facing several
barriers to innovation related path dependency and other lock-in
phenomena. HMS’ management has been captured, trapped in their
mindset and actions, by the success of the past. But now their future has to be secured, and they have come to realize that moneymaking is
not everything. In recent years, HMS’ management have begun to
search for innovation once more, in order to recapture their past
capabilities for creating radical innovations. In order to unlock their
managerial perceptions of customer needs and their counter-innovation
driven activities and events, to utilize the full potential of
their employees and capture the innovation opportunity for the future.
Abstract: Our purpose is to investigate how the relationship
between employees and innovation management processes can drive
organizations to successful innovations. This research is deeply
related to a new way of thinking about human resources management
practices. It’s not simply about improving the employees’
engagement, but rather about a different and more radical
commitment: the employee can take on the role traditionally played
by the customer, namely to become the first tester of an innovative
product or service, the first user/customer and eventually the first
investor in the innovation. This new perception of employees could
create the basis of a novelty in the innovation process where
innovation is taken to a next level when the problems with customer
driven innovation on the one hand, and employees driven innovation
on the other can be balanced. This research identifies an effective
approach to innovation where the employees will participate
throughout the whole innovation process, not only in the idea
creation but also in the idea definition and development by giving
feedback in parallel to that provided by customers and lead-users.
Abstract: With the increasing number of people reviewing
products online in recent years, opinion sharing websites has become
the most important source of customers’ opinions. Unfortunately,
spammers generate and post fake reviews in order to promote or
demote brands and mislead potential customers. These are notably
destructive not only for potential customers, but also for business
holders and manufacturers. However, research in this area is not
adequate, and many critical problems related to spam detection have
not been solved to date. To provide green researchers in the domain
with a great aid, in this paper, we have attempted to create a highquality
framework to make a clear vision on review spam-detection
methods. In addition, this report contains a comprehensive collection
of detection metrics used in proposed spam-detection approaches.
These metrics are extremely applicable for developing novel
detection methods.
Abstract: In this corporate world, the technology of Web
services has grown rapidly and its significance for the development
of web based applications gradually rises over time. The success of
Business to Business integration rely on finding novel partners and
their services in a global business environment. However, the
selection of the most suitable Web service from the list of services
with the identical functionality is more vital. The satisfaction level of
the customer and the provider’s reputation of the Web service are
primarily depending on the range it reaches the customer’s
requirements. In most cases, the customer of the Web service feels
that he is spending for the service which is undelivered. This is
because the customer always thinks that the real functionality of the
web service is not reached. This will lead to change of the service
frequently. In this paper, a framework is proposed to evaluate the
Quality of Service (QoS) and its cost that makes the optimal
correlation between each other. In addition, this research work
proposes some management decision against the functional deviancy
of the web service that is guaranteed at time of selection.
Abstract: The acceptance of sustainable products by the final
consumer is still one of the challenges of the industry, which
constantly seeks alternative approaches to successfully be accepted in
the global market. A large set of methods and approaches have been
discussed and analysed throughout the literature. Considering the current need for sustainable development and the
current pace of consumption, the need for a combined solution
towards the development of new products became clear, forcing
researchers in product development to propose alternatives to the
previous standard product development models. This paper presents, through a systemic analysis of the literature
on product development, eco-design and consumer involvement, a set
of alternatives regarding consumer involvement towards the
development of sustainable products and how these approaches could
help improve the sustainable industry’s establishment in the general
market. Still being developed in the course of the author’s PhD, the initial
findings of the research show that the understanding of the benefits of
sustainable behaviour lead to a more conscious acquisition and
eventually to the implementation of sustainable change in the
consumer. Thus this paper is the initial approach towards the
development of new sustainable products using the fashion industry
as an example of practical implementation and acceptance by the
consumers. By comparing the existing literature and critically analysing it, this
paper concluded that the consumer involvement is strategic to
improve the general understanding of sustainability and its features.
The use of consumers and communities has been studied since the
early 90s in order to exemplify uses and to guarantee a fast
comprehension. The analysis done also includes the importance of
this approach for the increase of innovation and ground breaking
developments, thus requiring further research and practical
implementation in order to better understand the implications and
limitations of this methodology.
Abstract: Success means different things for different people.
For us, project managers, it becomes even harder to actually find a
definition. Many factors have to be included in the evaluation.
Moreover, literature is not very helpful, lacking consensus and
neutrality. Post-implementation reviews (PIR) can be an efficient tool
in evaluating how things worked on a certain project. Despite the
visible progress, PIR is not a very detailed subject yet and there is not
common understanding in this matter. This may be the reason that
some organizations include it in the projects’ lifecycle and some do
not. Through this paper, we point out the reasons why all project
managers should pay proper attention to this important step and to the
elements which can be assessed, beside the already famous triple
constraints: cost, budget and time. It is essential to take notice that PIR is not a checklist. It brings the
edge in eliminating subjectivity and judging projects based on actual
proof. Based on our experience, our success indicator model,
presented in this paper, contributes to the success of the project! In
the same time, it increases trust among customers who will perceive
success more objectively.
Abstract: Manufacturing process has been considered as one of
the most important activity in business process. It correlates with
productivity and quality of the product so industries could fulfill
customer’s demand. With the increasing demand from customer,
industries must improve their manufacturing ability such as shorten
lead-time and reduce wastes on their process. Lean manufacturing
has been considered as one of the tools to waste elimination in
manufacturing or service industry. Workforce development is one
practice in lean manufacturing that can reduce waste generated from
operator such as waste of unnecessary motion. Anthropometric
approach is proposed to determine the recommended measurement in
operator’s work area. The method will get some dimensions from
Indonesia people that related to piston workstation. The result from
this research can be obtained new design for the work area
considering ergonomic aspect.
Abstract: Context-aware technologies provide system
applications with the awareness of environmental conditions,
customer behaviours, object movements, etc. Further, with such
capability system applications can be smart to intelligently adapt their
responses to the changing conditions. In regard to business
operations, this promises businesses that their business processes can
run more intelligently, adaptively and flexibly, and thereby either
improve customer experience, enhance reliability of service delivery,
or lower operational cost, to make the business more competitive and
sustainable. Aiming at realising such context-aware business process
management, this paper firstly explores its potential benefit, and then
identifies some gaps between the current business process
management support and the expected. In addition, some preliminary
solutions are also discussed in regard to context definition, rule-based
process execution, run-time process evolution, etc. A framework is
also presented to give a conceptual architecture of context-aware
business process management system to guide system
implementation.
Abstract: Customer’ needs, quality, and value creation while
reducing costs through supply chain management provides challenges
and opportunities for companies and researchers. In the light of these
challenges, modern ideas must contribute to counter these challenges
and exploit opportunities. Therefore, this paper discusses the impact
of the quality cost on revenue sharing as a most important incentive
to configure business networks. This paper develops the quality cost approach to align with the
modern era. It develops a model to measure quality costs which
might enable firms to manage revenue sharing in a supply chain. The
developed model includes five categories; besides the well-known
four categories (namely prevention costs, appraisal costs, internal
failure costs, and external failure costs), a new category has been
developed in this research as a new vision of the relationship between
quality costs and innovations in industry. This new category is
Recycle Cost. This paper also examines whether such quality costs in
supply chains influence the revenue sharing between partners. Using the author's quality cost model, the relationship between
quality costs and revenue sharing among partners is examined using a
case study in an Egyptian manufacturing company which is a part of
a supply chain. This paper argues that the revenue-sharing proportion
allocated to supplier increases as the recycle cost of supplier
increases, and the revenue-sharing proportion allocated to
manufacturer increases as the prevention and appraisal costs increase,
as well as the failure costs, the recycle costs of manufacturer, and the
recycle costs of suppliers decrease. However, the results present
surprising findings. The purposes of this study are developing quality cost approach
and understanding the relationships between quality costs and
revenue sharing in supply chains. Therefore, the present study
contributes to theory and practice by explaining how the cost of
recycling can be combined in quality cost model to better
understanding the revenue sharing among partners in supply chains.
Abstract: A psychological contract is an agreement between the
employer and an employee that covers the parties’ informal and
frequently non-verbalized obligations and expectations towards each
other. The contract is a cognitive pattern-governing employee’s
behaviour in the organization. A gap between employee’s
expectations and the organizational reality may lead to difficult-to-solve
conflicts or cause the employee to modify their behaviour
towards organizational values and goals, if they are willing and ready
to verbalize their expectations. The article discusses psychological contracts in the financial
institutions in Poland. Its theoretical part outlines the types of
psychological contracts in organizations (relational, transactional, and
balanced) and shows the process of their verbalization. The purpose
of the article is to present how the type of the psychological contract
relates to employee’s readiness to verbalize it. The article ends with
conclusions arising from the study.
Abstract: Software quality issues require special attention
especially in view of the demands of quality software product to meet
customer satisfaction. Software development projects in most
organisations need proper defect management process in order to
produce high quality software product and reduce the number of
defects. The research question of this study is how to produce high
quality software and reducing the number of defects. Therefore, the
objective of this paper is to provide a framework for managing
software defects by following defined life cycle processes. The
methodology starts by reviewing defects, defect models, best
practices, and standards. A framework for defect management life
cycle is proposed. The major contribution of this study is to define a
defect management roadmap in software development. The adoption
of an effective defect management process helps to achieve the
ultimate goal of producing high quality software products and
contributes towards continuous software process improvement.
Abstract: The purposes of this research are to make comparisons in
respect of the behaviors on the use of the services of metered taxi
classified by the demographic factor and to study the influence of the
recognition on service quality having the effect on usage behaviors of
metered taxi services of consumers in Bangkok Metropolitan Areas. The
samples used in this research were 400 metered taxi service users in
Bangkok Metropolitan Areas and questionnaire was used as the tool for
collecting the data. Analysis statistics are mean and multiple regression
analysis. Results of the research revealed that the consumers recognize the
overall quality of services in each aspect include tangible aspects of the
service, responses to customers, assurance on the confidence,
understanding and knowing of customers which is rated at the moderate
level except the aspect of the assurance on the confidence and
trustworthiness which are rated at a high level. For the result of
hypothetical test, it is found that the quality in providing the services on
the aspect of the assurance given to the customers has the effect on the
usage behaviors of metered taxi services and the aspect of the frequency
on the use of the services per month which in this connection. Such
variable can forecast at one point nine percent (1.9%). In addition, quality
in providing the services and the aspect of the responses to customers
have the effect on the behaviors on the use of metered taxi services on the
aspect of the expenses on the use of services per month which in this
connection, such variable can forecast at two point one percent (2.1%).
Abstract: Global economy today is full of sophistication. All
over the world, business and marketing practices are undergoing
unprecedented transformation. In realization of this fact, the federal
government of Nigeria has put in place a robust transformation
agenda in order to put Nigeria in a better position to be a competitive
player and in the process transform all sectors of its economy. New
technologies, especially the Internet, are the driving force behind this
transformation. However, technology has inadvertently affected the
way businesses are done thus necessitating the acquisition of new
skills. In developing countries like Nigeria, citizens are still battling
with effective application of those technologies. Obviously, students
of business education need to acquire relevant business knowledge to
be able to transit into the world of work on graduation from school
and compete favorably in the labor market. Therefore, effective
utilization of social media by both teachers and students can help
extensively in empowering students with the needed skills. Social
media which is a group of Internet-based applications built on the
ideological foundations of Web 2.0, that allow the creation and
exchange of user generated content, and if incorporated into the
classroom experience may be the needed answer to unemployment
and poverty in Nigeria as beneficiaries can easily connect with
existing and potential enterprises and customers, engage with them
and reinforce mutual business benefits. Challenges and benefits of
social media use in education in Nigeria universities were revealed in
this study.