Abstract: This paper is focusing on the attitude of Georgian
consumers toward social media, influence of social media on
consumer buying behavior. The purpose of this paper is to explore
the usage of social media marketing for small business companies of
Georgia. The result of marketing research has revealed that social
webs are mostly used by Georgian consumers, but they have little
impact on the buying decision. The research method was exploratory
and descriptive. Conclusions summarize the research results and
offers insight to provide better understandings of consumers demand
and implementation of marketing strategy through social media in
Georgia.
Abstract: The paper tackles the topic of determining the cost of
innovation in software development projects. Innovation can be
achieved either in a planned or unplanned manner. The paper
approaches the scenarios were innovation is planned for. As a starting
point an innovative software development project is analyzed. The
project is depicted step by step as it was implemented, from inception
to delivery. Costs that are proprietary to innovation in software
development are isolated based on the author’s personal experience
in managing the above mentioned project. Innovation costs
components identified by the author are then validated using open
discussions with software development professionals and projects
managers on LinkedIn groups. In order to receive relevant feedback
only groups that focus on software development and innovation
management are targeted. Additional innovation cost components
suggested by software development professionals and projects
managers are also considered. Based on the identified cost
components an indicator is built. The indicator is meant to formalize
the process of determining the cost of innovation in a software
development project. The indicator aggregates all the innovation cost
components that are identified in the research process. The process of
calculating each cost component is also described. Conclusions are
formulated and new related research topics are submitted for debate.
Abstract: The key role in phenomenological modelling of cyclic
plasticity is good understanding of stress-strain behaviour of given
material. There are many models describing behaviour of materials
using numerous parameters and constants. Combination of individual
parameters in those material models significantly determines whether
observed and predicted results are in compliance. Parameter
identification techniques such as random gradient, genetic algorithm
and sensitivity analysis are used for identification of parameters using
numerical modelling and simulation. In this paper genetic algorithm
and sensitivity analysis are used to study effect of 4 parameters of
modified AbdelKarim-Ohno cyclic plasticity model. Results
predicted by Finite Element (FE) simulation are compared with
experimental data from biaxial ratcheting test with semi-elliptical
loading path.
Abstract: This paper reports the numerical simulation of doublediffusive
natural convection flows within a horizontal annular filled
with a saturated porous medium. The analysis concerns the influence
of the different parameters governing the problem, namely, the
Rayleigh number Ra, the Lewis number Le and the buoyancy ratio N,
on the heat and mass transfer and on the flow structure, in the case of
a fixed radius ratio R = 2. The numerical model used for the
discretization of the dimensionless equations governing the problem
is based on the finite difference method, using the ADI scheme. The
study is focused on steady-state solutions in the cooperation situation.
Abstract: Properties of Portland cement mixtures with various
fractions of metakaolin were studied. 10% of Portland cement CEM I
42.5 R was replaced by different fractions of high reactivity
metakaolin with defined chemical and mineralogical properties.
Various fractions of metakaolin were prepared by jet mill classifying
system. There is a clear trend between fineness of metakaolin and
hydration heat development. Due to metakaolin presence in mixtures
the compressive strength development of mortars is rather slower for
coarser fractions but 28-day flexural strengths are improved for all
fractions of metakaoline used in mixtures compared to reference
sample of pure Portland cement. Yield point, plastic viscosity and
adhesion of fresh pastes are considerably influenced by fineness of
metakaolin used in cement pastes.
Abstract: The value co-creation has gained much attention in
sales research, but less is known about how salespeople and
customers interact in the authentic business to business (B2B) sales
meetings. The study presented in this paper empirically contributes to
existing research by presenting authentic B2B sales meetings that
were video recorded and analyzed using observation and qualitative
content analysis methods. This paper aims to study key elements of
successful sales interactions between salespeople and customers/
buyers. This study points out that salespeople are selling value rather
than the products or services themselves, which are only enablers in
realizing business benefits. Therefore, our findings suggest that
promoting and easing open discourse is an essential part of a
successful sales encounter. A better understanding of how
salespeople and customers successfully interact would help
salespeople to develop their interpersonal sales skills.
Abstract: The objective of countercyclical capital buffer is to
encourage banks to build up buffers in good times that can be drawn
down in bad times. The aim of the report is to assess such decisions
by banks derived from three approaches. The approaches are the
aggregate credit-to-GDP ratio, credit growth as well as banking
sector profits. The approaches are implemented for Estonia, Latvia
and Lithuania for the time period 2000-2012. The report compares
three approaches and analyses their relevance to the Baltic States by
testing the correlation between a growth in studied variables and a
growth of corresponding gaps. Methods used in the empirical part of
the report are econometric analysis as well as economic analysis,
development indicators, relative and absolute indicators and other
methods. The research outcome is a cross-Baltic comparison of two
alternative approaches to establish or release a countercyclical capital
buffer by banks and their implications for each Baltic country.
Abstract: In Jordan having deficit atmospheric precipitation, an
increase in water demand occurs during summer months. Jordan can
be regarded with a relatively high potential for wastewater recycling
and reuse. The main purpose of this paper was to investigate the
removal of total suspended solids (TSS) and chemical oxygen
demand (COD) for olive mill wastewater (OMW) by
electrocoagulation (EC) process. In the combination of
electrocoagulation by using coupled iron–aluminum electrodes, the
optimum working pH was found to be around 6. Results indicated
that the electrocoagulation process allowed removal of TSS and COD
of about 82.5% and 47.5%, respectively at 45 mA/cm2 after 70
minutes by using coupled iron–aluminum electrodes. It was
demonstrated that the maximum TSS and COD removals were
obtained at some optimum experimental parameters for current
density, pH, and reaction time.
Abstract: A Smart Building Controller (SBC) is a server
software that offers secured access to a pool of building specific
resources, executes monitoring tasks and performs automatic
administration of a building, thus optimizing the exploitation cost and
maximizing comfort. This paper brings to discussion the issues that
arise with the secure exploitation of the SBC administered resources
and proposes a technical solution to implement a robust secure access
system based on roles, individual rights and privileges (special
rights).
Abstract: The objectives of the study were to determine the
marketing mix factors that influencing tourist’s destination decision
making for cultural tourism in the Chonburi province. Both
quantitative and qualitative data were applied in this study. The
samples of 400 cases for quantitative analysis were tourists (both
Thai and foreign) who were interested in cultural tourism in the
Chonburi province, and traveled to cultural sites in Chonburi and 14
representatives from provincial tourism committee of Chonburi and
local tourism experts. Statistics utilized in this research included
frequency, percentage, mean, standard deviation, and multiple
regression analysis. The study found that Thai and foreign tourists
are influenced by different important marketing mix factors. The
important factors for Thai respondents were physical evidence, price,
people, and place at high importance level. For foreign respondents,
physical evidence, price, people, and process were high importance
level, whereas, product, place and promotion were moderate
importance level.
Abstract: The Algeria by its location offers a rich and diverse
vegetation. A large number of aromatic and medicinal plants grow
spontaneously. The interest in these plants has continued to grow in
recent years. Their particular properties due to the essential oil
fraction can be utilized to treat microbial infections. To this end, and
in the context of the valuation of the Algerian flora, we became
interested in the species of the family Lamiaceae which is one of the
most used as a global source of spices. The plant on which we have
based our choice is a species of sage "Salvia officinalis" from the
Isser localized region within the province of Boumerdes. This work
focuses on the study of the antimicrobial activity of essential oil
extracted from the leaves of Salvia officinalis. The extraction is
carried out by essential oil hydrodistillation and reveals a yield of
1.06℅. The study of the antimicrobial activity of the essential oil by
the method of at aromatogramme shown that Gram positive bacteria
are most susceptible (Staphylococcus aureus and Bacillus subtilis)
with a strong inhibition of growth. The yeast Candida albicans
fungus Aspergillus niger and have shown moderately sensitive.
Abstract: Innovation plays an important role in economic
growth and development. Evolutionary economics has entrepreneurs
at the centre of the innovation system, but includes all other
participants as contributors to the performance of the innovation
system. Education and training institutions, one of the participants in
the innovation system, contributes in different ways to human capital.
The gap in literature on the competence building as part of human
capital in the analysis of innovation systems is addressed in this
paper. The Mpumalanga Province of South Africa is used as a case
study. It was found that the absence of a university, the level of
education, the quality and performance in the education sector and
the condition of the education infrastructure have not been conducive
to learning.
Abstract: Electronic Word-Of-Mouth (eWOM) communities
represent today an important source of information in which more
and more customers base their purchasing decisions. They include
thousands of reviews concerning very different products and services
posted by many individuals geographically distributed all over the
world. Due to their massive audience, eWOM communities can help
users to find the product they are looking for even if they are less
popular or rare. This is known as the long tail effect, which leads to a
larger number of lower-selling niche products. This paper analyzes
the long tail effect in a well-known eWOM community and defines a
tool for finding niche products unavailable through conventional
channels.
Abstract: The heavy metal pollution degree in the soils around
the Zangezur copper and molybdenum combine in Syunik Marz,
Armenia was assessed. The results of the study showed that heavy
metal pollution degree in the soils mainly decreased with increasing
distance from the open mine and the ore enrichment combine which
indicated that the open mine and the ore enrichment combine were
the main sources of heavy metal pollution. The only exception was
observed in the northern part of the open mine where pollution
degree in the sites (along the open mine) situated 600 meters far from
the mine was higher than that in the sites located 300 meters far from
the mine. This can be explained by the characteristics of relief and air
currents as well as the weak vegetation cover of these sites and the
characteristics of soil structure. According to geo-accumulation index
(I-geo), contamination factor (Cf), contamination degree (Cd) and
pollution load index (PLI) values, the pollution degree in the soils
around the open mine and the ore enrichment combine was higher
than that in the soils around the tailing dumps which was due to the
proper and accurate operation of the Artsvanik tailing damp and the
recultivation of the Voghji tailing dump.
The high Cu and Mo pollution of the soils was conditioned by the
character of industrial activities, the moving direction of air currents
as well as the physicochemical peculiarities of the soils.
Abstract: Two finite element (FEM) models are presented in
this paper to address the random nature of the response of glued
timber structures made of wood segments with variable elastic
moduli evaluated from 3600 indentation measurements. This total
database served to create the same number of ensembles as was the
number of segments in the tested beam. Statistics of these ensembles
were then assigned to given segments of beams and the Latin
Hypercube Sampling (LHS) method was called to perform 100
simulations resulting into the ensemble of 100 deflections subjected
to statistical evaluation. Here, a detailed geometrical arrangement of
individual segments in the laminated beam was considered in the
construction of two-dimensional FEM model subjected to in fourpoint
bending to comply with the laboratory tests. Since laboratory
measurements of local elastic moduli may in general suffer from a
significant experimental error, it appears advantageous to exploit the
full scale measurements of timber beams, i.e. deflections, to improve
their prior distributions with the help of the Bayesian statistical
method. This, however, requires an efficient computational model
when simulating the laboratory tests numerically. To this end, a
simplified model based on Mindlin’s beam theory was established.
The improved posterior distributions show that the most significant
change of the Young’s modulus distribution takes place in laminae in
the most strained zones, i.e. in the top and bottom layers within the
beam center region. Posterior distributions of moduli of elasticity
were subsequently utilized in the 2D FEM model and compared with
the original simulations.
Abstract: An experimental study was performed to investigate
the behavior and strength of proposed technique to connect
reinforced concrete (RC) beam to steel or composite columns. This
approach can practically be used in several types of building
construction. In this technique, the main beam of the frame consists
of a transfer part (part of beam; Tr.P) and a common reinforcement
concrete beam. The transfer part of the beam is connected to the
column, whereas the rest of the beam is connected to the transfer part
from each side. Four full-scale beam-column connections were tested
under static loading. The test parameters were the length of the
transfer part and the column properties. The test results show that
using of the transfer part technique leads to modify the deformation
capabilities for the RC beam and hence it increases its resistance
against failure. Increase in length of the transfer part did not
necessarily indicate an enhanced behavior. The test results contribute
to the characterization of the connection behavior between RC beam -
steel column and can be used to calibrate numerical models for the
simulation of this type of connection.
Abstract: The explosion of the World Wide Web and the
electronic trend of university teaching have transformed the learning
style to become more learner-centered, which has popularized the
digital delivery of mediated lectures as an alternative or an adjunct to
traditional lectures. Despite its potential and popularity, virtual
lectures have not been adopted yet in Jordanian universities. This
research aimed to fill this gap by studying the factors that influence
students’ willingness to accept virtual lectures in one Jordanian
University. A quantitative approach was followed, by obtaining 216
survey responses and statistically applying the UTAUT model with
some modifications. Results revealed that performance expectancy,
effort expectancy, social influences, and self-efficacy could
significantly influence students’ attitudes towards virtual lectures.
Additionally, Facilitating conditions and attitudes towards virtual
lectures were found with significant influence on students’ intention
to take virtual lectures. Research implications and future work were
specified afterwards.
Abstract: In this study, the Compressive strength of concretes
made with Ground Granulated Blast furnace Slag (GGBS),
Pulverised Fuel Ash (PFA), Rice Husk Ash (RHA) and Waste Glass
Powder (WGP) after they were exposed 7800C (exposure duration of
around 60 minutes) and then allowed to cool down gradually in the
furnace for about 280 minutes at water binder ratio of 0.50 was
investigated. GGBS, PFA, RHA and WGP were used to replace up to
20% Portland cement in the control concrete. Test for the
determination of workability, compressive strength and tensile
splitting strength of the concretes were carried out and the results
were compared with control concrete. The test results showed that the
compressive strength decreased by an average of around 30% after
the concretes were exposed to the heating and cooling scenario.
Abstract: The thermal control in many systems is widely
accomplished applying mixed convection process due to its low cost,
reliability and easy maintenance. Typical applications include the
aircraft electronic equipment, rotating-disc heat exchangers, turbo
machinery, and nuclear reactors, etc. Natural convection in an inclined
square enclosure heated via wall heater has been studied numerically.
Finite volume method is used for solving momentum and energy
equations in the form of stream function–vorticity. The right and left
walls are kept at a constant temperature, while the other parts are
adiabatic. The range of the inclination angle covers a whole revolution.
The method is validated for a vertical cavity. A general power law
dependence of the Nusselt number with respect to the Rayleigh
number with the coefficient and exponent as functions of the
inclination angle is presented. For a fixed Rayleigh number, the
inclination angle increases or decreases is found.
Abstract: Catalytic combustion of methane is imperative due to
stability of methane at low temperature. Methane (CH4), therefore,
remains unconverted in vehicle exhausts thereby causing greenhouse
gas GHG emission problem. In this study, heterogeneous catalysts of
palladium with bio-char (2 wt% Pd/Bc) and Al2O3 (2wt% Pd/ Al2O3)
supports were prepared by incipient wetness impregnation and then
subsequently tested for catalytic combustion of CH4. Support-porous
heterogeneous catalytic combustion (HCC) material were selected
based on factors such as surface area, porosity, thermal stability,
thermal conductivity, reactivity with reactants or products, chemical
stability, catalytic activity, and catalyst life. Sustainable and
renewable support-material of bio-mass char derived from palm shell
waste material was compared with those from the conventional
support-porous materials. Kinetic rate of reaction was determined for
combustion of methane on Palladium (Pd) based catalyst with Al2O3
support and bio-char (Bc). Material characterization was done using
TGA, SEM, and BET surface area. The performance test was
accomplished using tubular quartz reactor with gas mixture ratio of
3% methane and 97% air. The methane porous-HCC conversion was
carried out using online gas analyzer connected to the reactor that
performed porous-HCC. BET surface area for prepared 2 wt% Pd/Bc
is smaller than prepared 2wt% Pd/ Al2O3 due to its low porosity
between particles. The order of catalyst activity based on kinetic rate
on reaction of catalysts in low temperature was 2wt%
Pd/Bc>calcined 2wt% Pd/ Al2O3> 2wt% Pd/ Al2O3>calcined 2wt%
Pd/Bc. Hence agro waste material can successfully be utilized as an
inexpensive catalyst support material for enhanced CH4 catalytic
combustion.