Abstract: The globalization of markets, the need to develop
competitive advantages and core competencies, among other things,
lead organizations to increasingly cross borders to operate in other
countries. The expatriation of professionals who go to work in
another country besides their own becomes increasingly common. In
order to generate data about this issue, research was conducted
concerning the perception of expatriate employees concerning
expatriation success. The research method used was case study
through a qualitative approach. This research was done through
interviews with five India expatriates and five China expatriates,
interview with expatriate department heads and analysis of company
documents. It was found that there are differences between the
organizational perception and perception of expatriates of what
constitutes mission success. The paper also provides suggestions for
further research and suggestions for future expatriates.
Abstract: Steganography is the art and science that hides the information in an appropriate cover carrier like image, text, audio and video media. In this work the authors propose a new image based steganographic method for hiding information within the complex bit planes of the image. After slicing into bit planes the cover image is analyzed to extract the most complex planes in decreasing order based on their bit plane complexity. The complexity function next determines the complex noisy blocks of the chosen bit plane and finally pixel mapping method (PMM) has been used to embed secret bits into those regions of the bit plane. The novel approach of using pixel mapping method (PMM) in bit plane domain adaptively embeds data on most complex regions of image, provides high embedding capacity, better imperceptibility and resistance to steganalysis attack.
Abstract: Due to the importance of ports to trade and economic
development of the regions in which they are inserted, in recent
decades the number of studies devoted to this subject has increased.
Part of these studies considers the ports as business agglomerations
and focuses on port governance. This is an important approach since
the port performance is the result of activities performed by actors
belonging to the port-logistics chain, which need to be properly
coordinated. This coordination takes place through a port governance
model. Given this context, this study aims to analyze the governance
model of the port of Santos from the perspective of port customers.
To do this, a closed-ended questionnaire based on a conceptual model
that considers the key dimensions associated with port governance
was applied to the international freight forwarders that operate in the
port. The results show the applicability of the considered model and
highlight improvement opportunities to be implemented at the port of
Santos.
Abstract: Energy consumption and users’ satisfaction were
compared in three LEED certified office buildings in turkey and an
office building in Egypt. The field studies were conducted in summer
2012. The measured environmental parameters in the four buildings
were indoor air temperature, relative humidity, CO2 percentage and
light intensity. The traditional building is located in Smart Village in
Abu Rawash, Cairo, Egypt. The building was studied for 7 days
resulting in 84 responds. The three rated buildings are in Istanbul;
Turkey. A Platinum LEED certified office building is owned by
BASF and gained a platinum certificate for new construction and
major renovation. The building was studied for 3 days resulting in 13
responds. A Gold LEED certified office building is owned by BASF
and gained a gold certificate for new construction and major
renovation. The building was studied for 2 days resulting in 10
responds. A silver LEED certified office building is owned by
Unilever and gained a silver certificate for commercial interiors. The
building was studied for 7 days resulting in 84 responds.
The results showed that all buildings had no significant difference
regarding occupants’ satisfaction with the amount of lighting, noise
level, odor and access to the outdoor view. There was significant
difference between occupants’ satisfaction in LEED certified
buildings and the traditional building regarding the thermal
environment and the perception of the general environment (colors,
carpet and decoration. The findings suggest that careful design could
lead to a certified building that enhances the thermal environment and
the perception of the indoor environment leading to energy
consumption without scarifying occupants’ satisfaction.
Abstract: The purpose of this study was to investigate
perceptions of climate change risk to forest ecosystems and forestbased
communities as well as perceived effectiveness of adaptation
strategies for climate change as well as challenges for adaptation.
Data was gathered using a pre-tested semi-structured questionnaire.
Simple random selection technique was applied. For the majority of
issues, the responses were obtained on multi-point likert scales, and
the scores provided were, in turn, used to estimate the means and
other useful estimates. A composite knowledge index developed
using correct responses to a set of self-rated statements were used to
evaluate the issues. The mean of the knowledge index was 0.64. Also
all respondents recorded values of the knowledge index above 0.25.
Increase forest fire was perceived by respondents as the greatest risk
to forest eco-system. Decrease access to water supplies was perceived
as the greatest risk to livelihoods of forest based communities. The
most effective adaptation strategy relevant to climate change risks to
forest eco-systems and forest based communities livelihoods in
Kathmandu valley in Nepal as perceived by the respondents was
reforestation and afforestation. As well, lack of public awareness was
perceived as the major limitation for climate change adaptation.
However, perceived risks as well as effective adaptation strategies
showed an inconsistent association with knowledge indicators and
social-cultural variables. The results provide useful information to
any party who involve with climate change issues in Nepal, since
such attempts would be more effective once the people’s perceptions
on these aspects are taken into account.
Abstract: The use of information and communication
technologies such as computers, mobile phones and the Internet is
becoming prevalent in today’s world; and it is facilitating access to a
vast amount of data, services and applications for the improvement of
people’s lives. However, this prevalence of ICTs is hampered by the
problem of low income levels in developing countries to the point
where people cannot timeously replace or repair their ICT devices
when damaged or lost; and this problem serves as a motivation for
this study whose aim is to examine the perceptions of teachers on the
reliability of cellphones when used for teaching and learning
purposes. The research objectives unfolding this aim are of two
types: Objectives on the selection and design of theories and models,
and objectives on the empirical testing of these theories and models.
The first type of objectives is achieved using content analysis in an
extensive literature survey: and the second type of objectives is
achieved through a survey of high school teachers from the ILembe
and UMgungundlovu districts in the KwaZulu-Natal province of
South Africa. Data collected from this questionnaire based survey is
analysed in SPSS using descriptive statistics and Pearson correlations
after checking the reliability and validity of the questionnaires. The
main hypothesis driving this study is that there is a relationship
between the demographics and the attribution identity of teachers on
one hand, and their perceptions on the reliability of cellphones on the
other hand, as suggested by existing literature; except that attribution
identities are considered in this study under three angles: intention,
knowledge and ability, and action. The results of this study confirm
that the perceptions of teachers on the reliability of cellphones for
teaching and learning are affected by the school location of these
teachers, and by their perceptions on learners’ cellphones usage
intentions and actual use.
Abstract: In the second decade of the XXI century the role of
tourism destination attractiveness is becoming increasingly important
for destination management. Competition in tourism market moves
from ordinary service quality to provision of unforgettable emotional
experience for tourists. The main purpose of the present study is to
identify the perception of the tourism destinations based on the
number of factors related to its tourist attractiveness.
The content analysis method was used to analyze the on-line
tourist feedback data immensely available in Social Media and in
travel related sites. The collected data made it possible to procure the
information which is necessary to understand the perceived
attractiveness of the destinations and key destination appeal factors
that are important for Russian leisure travelers.
Results of the present study demonstrate key attractiveness factors
or destination ‘properties’ that were unveiled as the most important
for Russian leisure tourists. The study targeted five main Spanish
tourism destinations that initially were determined by in-depth
interview with a number of Russian nationals who had visited Spain
at least once.
The research results can be useful for Spanish Tourism
Organization Representation office in Russia as well as for the other
national tourism organizations in order to promote their respective
destinations for Russian travelers focusing on main attractiveness
factors identified in this study.
Abstract: The purpose of this study was to investigate graduate
students’ visual attention and perceptions of a Prezi presentation. Ten
postgraduate master students were presented with a Prezi presentation
at the Centre for Instructional Technology and Multimedia, Universiti
Sains Malaysia (USM). The eye movement indicators such as dwell
time, average fixation on the areas of interests, heat maps and focus
maps were abstracted to indicate the students’ visual attention.
Descriptive statistics was employed to analyze the students’
perception of the Prezi presentation in terms of text, slide design,
images, layout and overall presentation. The result revealed that the
students paid more attention to the text followed by the images and
sub heading presented through the Prezi presentation.
Abstract: Off-site construction methods have played an
important role in the construction sector in the past few decades. It is
increasingly becoming a major alternative technique and strategic
direction compared to traditional in-situ method. It produces a
significant amount of value for the construction industry and the
economy more generally. To date, an impressive number of studies
have been lunched on the perceived perception of off-site
construction. However, it seems that a quantifying benefit on the
offsite construction area is lacking. Therefore, this paper examines
the recent research literature on the benefits of off- site construction
and provides future direction. In the beginning, this paper provides a
brief history and current value of the off-site construction followed
by a detailed discussion on the benefit of off-site construction. These
benefits include but not limited to time saving, quality improvement,
relieving skills shortages, cost reduction and productivity
improvement. Toward this end, off-site construction should learn
from other productive industry similar to services or manufacturing
industry by applying operational management tools and techniques
with extensive focus on employee empowerment will shed the light
on future uptake of Off-site construction. This study is of value in
providing scholars have a clear picture of perceived benefit of off-site
construction research and give an opportunities for future uptake of
off-site method.
Abstract: Online forum is part of a Learning Management
System (LMS) environment in which students share their opinions.
This study attempts to investigate the perceptions of students towards
online forum and their patterns of listening behavior during the forum
interaction. The students’ perceptions were measured using a
questionnaire, in which seven dimensions were used involving online
experience, benefits of forum participation, cost of participation,
perceived ease of use, usefulness, attitude, and intention. Meanwhile,
their patterns of listening behaviors were obtained using the log file
extracted from the LMS. A total of 25 postgraduate students
undertaking a course were involved in this study, and their activities
in the forum session were recorded by the LMS and used as a log file.
The results from the questionnaire analysis indicated that the students
perceived that the forum is easy to use, useful, and bring benefits to
them. Also, they showed positive attitude towards online forum, and
they have the intention to use it in future. Based on the log data, the
participants were also divided into six clusters of listening behavior,
in which they are different in terms of temporality, breadth, depth and
speaking level. The findings were compared to previous clusters
grouping and future recommendations are also discussed.
Abstract: A relationship between face and signature biometrics
is established in this paper. A new approach is developed to predict
faces from signatures by using artificial intelligence. A multilayer
perceptron (MLP) neural network is used to generate face details
from features extracted from signatures, here face is the physical
biometric and signatures is the behavioural biometric. The new
method establishes a relationship between the two biometrics and
regenerates a visible face image from the signature features.
Furthermore, the performance efficiencies of our new technique are
demonstrated in terms of minimum error rates compared to published
work.
Abstract: Age ratings are very helpful in providing parents with
relevant information for the purchase and use of digital technologies
by the children; this is why the non-definition of age ratings for the
use of ICTs by children in schools is a major concern; and this
problem serves as a motivation for this study whose aim is to
examine the factors affecting the perceptions of educators on the
learners’ youngest age for the introduction of ICTs in schools. This
aim is achieved through two types of research objectives: the
identification and design of theories and models on age ratings, and
the empirical testing of such theories and models in a survey of
educators from the Camperdown district of the South African
KwaZulu-Natal province. A questionnaire is used for the collection
of the data of this survey whose validity and reliability is checked in
SPSS prior to its descriptive and correlative quantitative analysis. The
main hypothesis supporting this research is the association between
the demographics of educators, their personality, and their
perceptions on the learners’ youngest age for the introduction of ICTs
in schools; as claimed by existing research; except that the present
study looks at personality from three dimensions: self-actualized
personalities, fully functioning personalities, and healthy
personalities. This hypothesis was fully confirmed by the empirical
study conducted by this research except for the demographic factor
where only the educators’ grade or class was found to be associated
with the personality of educators.
Abstract: In the culture of Thailand, the Yak serve as a mediated
icon representing strength, power, and mystical protection not only
for the Buddha, but for population of worshipers. Originating from
the forests of China, the Yak continues to stand guard at the gates of
Buddhist temples. The Yak represents Thai culture in the hearts of
Thai people. This paper presents a qualitative study regarding the
curious mix of media, culture, and religion that projects the Yak of
Thailand as a larger than life message throughout the political,
cultural, and religious spheres. The gate guardians, or gods as they
are sometimes called, appear throughout the religious temples of
Asian cultures. However, the Asian cultures demonstrate differences
in artistic renditions (or presentations) of such sentinels. Thailand
gate guards (the Yak) stand in front of many Buddhist temples, and
these iconic figures display unique features with varied symbolic
significance. The temple (or wat), plays a vital role in every
community; and, for many people, Thailand’s temples are the
country’s most endearing sights. The authors applied folknography as
a methodology to illustrate the importance of the Thai Yak in serving
as meaningful icons that transcend not only time, but the culture,
religion, and mass media. The Yak represents mythical, religious,
artistic, cultural, and militaristic significance for the Thai people.
Data collection included interviews, focus groups, and natural
observations. This paper summarizes the perceptions of the Thai
people concerning their gate sentries and the relationship,
communication, connection, and the enduring respect that Thai
people hold for their guardians of the gates.
Abstract: The main aim of this research was to investigate the
perspectives of English language teachers and learners on the effect
of test techniques on reading comprehension, test performance and
assessment. The research has also aimed at finding the differences
between teacher and learner perspectives, specifying the test
techniques which have the highest effect, investigating the other
factors affecting reading comprehension, and comparing the results
with the similar studies. In order to achieve these objectives,
perspectives and findings of different researchers were reviewed, two
different questionnaires were prepared to collect data for the
perspectives of teachers and learners, the questionnaires were applied
to 26 learners and 8 teachers from the University of Batna (Algeria),
and quantitative and qualitative data analysis of the results were
done. The results and analysis of the results show that different test
techniques affect reading comprehension, test performance and
assessment at different percentages rates.
Abstract: The present study debates students’ perceptions of the
use of technology in learning English as a Foreign Language. Its aim
is to explore and understand students’ preparation and presentation of
Posters, PowerPoint and Animated Videos by drawing attention to
visual and oral elements. The data is collected through observations
and semi-structured interviews and analyzed through
phenomenological data analysis steps. The themes emerged from the
data, visual learning satisfaction in using information and
communication technology, providing structure to oral presentation,
learning from peers’ presentations, draw attention to using Posters,
PowerPoint and Animated Videos as each supports visual learning
and organization of thoughts in oral presentations.
Abstract: Information and Communication Technologies (ICTs)
are pervasive nowadays, including in education where they are
expected to improve the performance of learners. However, the hope
placed in ICTs to find viable solutions to the problem of poor
academic performance in schools in the developing world has not yet
yielded the expected benefits. This problem serves as a motivation to
this study whose aim is to examine the perceptions of educators on
the advantages and disadvantages of e-learning. This aim will be
subdivided into two types of research objectives. Objectives on the
identification and design of theories and models will be achieved
using content analysis and literature review. However, the objective
on the empirical testing of such theories and models will be achieved
through the survey of educators from different schools in the
Pinetown District of the South African Kwazulu-Natal province.
SPSS is used to quantitatively analyse the data collected by the
questionnaire of this survey using descriptive statistics and Pearson
correlations after assessing the validity and the reliability of the data.
The main hypothesis driving this study is that there is a relationship
between the demographics of educators’ and their adherence to
learning theories on one side, and their perceptions on the advantages
and disadvantages of e-learning on the other side, as argued by
existing research; but this research views these learning theories
under three perspectives: educators’ adherence to self-regulated
learning, to constructivism, and to progressivism. This hypothesis
was fully confirmed by the empirical study except for the
demographic factor where teachers’ level of education was found to
be the only demographic factor affecting the perceptions of educators
on the advantages and disadvantages of e-learning.
Abstract: The purpose of this research is to study of consumer
perception and understanding consumer buying behavior that related
between satisfied and factors affecting the purchasing. Methodology
can be classified between qualitative and quantitative approaches for
the qualitative research were interviews from middlemen who bought
organic vegetables, and middlemen related to production and
marketing system. A questionnaire was utilized as a tool to collect
data. Statistics utilized in this research included frequency,
percentage, mean, standard deviation, and multiple regression
analysis. The result show the reason to decision buying motives is
Fresh products of organic vegetables is the most significant factor on
individuals’ income, with a b of –.143, t = –2.470, the price of
organic vegetables is the most significant factor on individuals’
income, with a b of .176, t = 2.561, p value = .011. The results show
that most people with higher income think about the organic products
are expensive and have negative attitudes towards organic vegetable
as individuals with low and medium income level. Therefore,
household income had a significant influence on the purchasing
decision.
Abstract: The system is designed to show images which are
related to the query image. Extracting color, texture, and shape
features from an image plays a vital role in content-based image
retrieval (CBIR). Initially RGB image is converted into HSV color
space due to its perceptual uniformity. From the HSV image, Color
features are extracted using block color histogram, texture features
using Haar transform and shape feature using Fuzzy C-means
Algorithm. Then, the characteristics of the global and local color
histogram, texture features through co-occurrence matrix and Haar
wavelet transform and shape are compared and analyzed for CBIR.
Finally, the best method of each feature is fused during similarity
measure to improve image retrieval effectiveness and accuracy.
Abstract: The study investigated the implementation of the
Neural Network (NN) techniques for prediction of the loading of Cu
ions onto clinoptilolite. The experimental design using analysis of
variance (ANOVA) was chosen for testing the adequacy of the
Neural Network and for optimizing of the effective input parameters
(pH, temperature and initial concentration). Feed forward, multi-layer
perceptron (MLP) NN successfully tracked the non-linear behavior of
the adsorption process versus the input parameters with mean squared
error (MSE), correlation coefficient (R) and minimum squared error
(MSRE) of 0.102, 0.998 and 0.004 respectively. The results showed
that NN modeling techniques could effectively predict and simulate
the highly complex system and non-linear process such as ionexchange.
Abstract: This research analyzes factors affecting the success of Bitcoin Value within Thailand and develops a guideline for self-reliance for effective business implementation. Samples in this study included 121 people through surveys. The results revealed four main factors affecting the success as follows: 1) A great majority didn't know what Bitcoin was. 2) Didn't grasp the concept of a digital currency or see the benefit of a digital currency. 3) There is a great need to educate the next generation of learners on the benefits of Bitcoin within the community. 4) Future Career training should be pursued in applied Bitcoin development.
The guideline for self-reliance planning consisted of 4 aspects: 1) Local communities need to develop awareness of the usefulness of Bitcoin and share the value of Bitcoin among friends and family. 2) Computer Science and Business Management staff should develop skills to expand on the benefits of Bitcoin within their departments. 3) Further research should be pursued on how Bitcoin Value can improve business and tourism within Thailand. Local communities should focus on developing Bitcoin awareness by encouraging street vendors to accept Bitcoin as another form of payment for services rendered. 4) Development planning: by arranging meet up groups to conduct further education on Bitcoin and share solutions on adoption into every day usage.