Abstract: This paper constructs a four factors theoretical model of Chinese small and medium enterprises based on the “cartoon characters- reputation - enterprise marketing and management capabilities – protection of the cartoon image - institutional environment" by literature research, case studies and investigation. The empirical study show that the greatest impact on current merchandising rights income is the institutional environment friendliness, followed by marketing and management capabilities, input of character image protection and Cartoon characters- reputation through the real-time grey relational analysis, and the greatest impact on post-merchandising rights profit is Cartoon characters reputation, followed by the institutional environment friendliness, then marketing and management ability and input of character image protection through the time-delay grey relational analysis.
Abstract: Remarkable changes, like the progress in the ability to understand others' minds, can be identified in several socio-cognitive dimensions between age four and seven. Recently, the parenting attitudes have been considerate as one of the potential extrinsic modifiers of these important developmental aspects. The aim of present study is to explore the relationship among authoritarian parenting attitudes and individual differences in Theory of Mind performance. The study included ninety-two Costarrican preschoolers. Six False-belief tasks, an Advanced Theory of Mind test and the Parenting Attitudes Inventory were used. The results demonstrate that participants with high and low Authoritarian Parenting Received differ in their performance on First and Second Order False-belief tasks, but not in Advanced Theory of Mind tasks. Theoretical considerations about possible explanations regarding these results are discussed and methodological limitations are considered to shed light over future directions.
Abstract: This paper aims at a new challenge of customer
satisfaction on mobile customer relationship management. In this
paper presents a conceptualization of mCRM on its unique
characteristics of customer satisfaction. Also, this paper develops an
empirical framework in conception of customer satisfaction in
mCRM. A single-case study is applied as the methodology. In order to
gain an overall view of the empirical case, this paper accesses to
invisible and important information of company in this investigation.
Interview is the key data source form the main informants of the
company through which the issues are identified and the proposed
framework is built. It supports the development of customer
satisfaction in mCRM; links this theoretical framework into practice;
and provides the direction for future research. Therefore, this paper is
very useful for the industries as it helps them to understand how
customer satisfaction changes the mCRM structure and increase the
business competitive advantage. Finally, this paper provides a
contribution in practice by linking a theoretical framework in
conception of customer satisfaction in mCRM for companies to a
practical real case.
Abstract: In recent years various types of electric vehicles
has gained again increasing attention as an environmentally
benign technology in transport. Especially for urban areas with
high local pollution this Zero-emission technology (at the point
of use) is considered to provide proper solutions. Yet, the bad
economics and the limited driving ranges are still major barriers
for a broader market penetration of battery electric vehicles
(BEV) and of fuel cell vehicles (FCV). The major result of our
analyses is that the most important precondition for a further
dissemination of BEV in urban areas are emission-free zones.
This is an instrument which allows the promotion of BEV
without providing excessive subsidies. In addition, it is
important to note that the full benefits of EV can only be
harvested if the electricity used is produced from renewable
energy sources. That is to say, it has to be ensured that the use of
BEV in urban areas is clearly linked to a green electricity
purchase model. And moreover, the introduction of a CO2-
emission-based tax system would support this requirement.
Abstract: This paper shows the results of empirical research. It
presents experiences of Polish companies from the Podkarpackie
voivodeship connected with implementing EMS according to the
requirements of the ISO 14001 international standard. The incentives
to introduce and certify organizational eco-innovation, which formal
EMSs are treated as, are presented in this paper.
Abstract: The purpose of this research was to study the inspector performance by using computer based training (CBT). Visual inspection task was printed circuit board (PCB) simulated on several types of defects. Subjects were 16 undergraduate randomly selected from King Mongkut-s University of Technology Thonburi and test for 20/20. Then, they were equally divided on performance into two groups (control and treatment groups) and were provided information before running the experiment. Only treatment group was provided feedback information after first experiment. Results revealed that treatment group was showed significantly difference at the level of 0.01. The treatment group showed high percentage on defects detected. Moreover, the attitude of inspectors on using the CBT to inspection was showed on good. These results have been showed that CBT could be used for training to improve inspector performance.
Abstract: This paper describes the challenges on the requirements engineering for developing an enterprise applications in higher
education environment. The development activities include software implementation, maintenance, and enhancement and support for online
transaction processing and overnight batch processing.
Generally, an enterprise application for higher education environment
may include Student Information System (SIS), HR/Payroll system,
Financial Systems etc. By the way, there are so many challenges in
requirement engineering phases in order to provide two distinctive
services that are production processing support and systems
development.
Abstract: Accounts of language acquisition differ significantly in their treatment of the role of prediction in language learning. In particular, nativist accounts posit that probabilistic learning about words and word sequences has little to do with how children come to use language. The accuracy of this claim was examined by testing whether distributional probabilities and frequency contributed to how well 3-4 year olds repeat simple word chunks. Corresponding chunks were the same length, expressed similar content, and were all grammatically acceptable, yet the results of the study showed marked differences in performance when overall distributional frequency varied. It was found that a distributional model of language predicted the empirical findings better than a number of other models, replicating earlier findings and showing that children attend to distributional probabilities in an adult corpus. This suggested that language is more prediction-and-error based, rather than on abstract rules which nativist camps suggest.
Abstract: Hypernetworks are a generalized graph structure
representing higher-order interactions between variables. We present a
method for self-organizing hypernetworks to learn an associative
memory of sentences and to recall the sentences from this memory.
This learning method is inspired by the “mental chemistry" model of
cognition and the “molecular self-assembly" technology in
biochemistry. Simulation experiments are performed on a corpus of
natural-language dialogues of approximately 300K sentences
collected from TV drama captions. We report on the sentence
completion performance as a function of the order of word-interaction
and the size of the learning corpus, and discuss the plausibility of this
architecture as a cognitive model of language learning and memory.
Abstract: Location-based services (LBS) exploit the known
location of a user to provide services dependent on their geographic
context and personalized needs [1].
The development and arrival of broadband mobile data networks
supported with mobile terminals equipped with new location
technologies like GPS have finally created opportunities for
implementation of LBS applications. But, from the other side,
collecting location information data in general raises privacy
concerns.
This paper presents results from two surveys of LBS acceptance in
Croatia. The first survey was administered on 181 students, and the
second extended survey involved pattern of 180 Croatian citizens.
We developed questionnaire which consists of descriptions of 15
different applications with scale which measures perceptions and
attitudes of users towards these applications.
We report the results to identify potential commercial applications
for LBS in B2C segment. Our findings suggest that some types of
applications like emergency&safety services and navigation have
significantly higher rate of acceptance than other types.
Abstract: The purpose of this paper is to shed light on the
controversial subject of tax incentives to promote regional
development. Although extensive research has been conducted, a
review of the literature gives an inconclusive answer to whether
economic incentives are effective. One reason is the fact that for
some researchers “effective" means the significant location of new
firms in targeted areas, while for others the creation of jobs
regardless if new firms are arriving in a significant fashion. We
present this dichotomy by analyzing a tax incentive program via both
alternatives: location and job creation. The contribution of the paper
is to inform policymakers about the potential opportunities and
pitfalls when designing incentive strategies. This is particularly
relevant, given that both the US and Europe have been promoting
incentives as a tool for regional economic development.
Abstract: The higher compounded growth rates coupled with
favourable demographics in emerging markets portend abundant
opportunities for multinational organizations. With many
organizations competing for talent in these growing markets, their
ability to succeed will depend on their understanding of local
workforce needs and aspirations. Using data from the Towers Watson
2010 Global Workforce Study, this paper highlights differences in
employee engagement, turnover risks, and attraction and retention
drivers between the two markets. Apart from looking at the
traditional drivers of employee engagement, the study also explores
the value placed by employees on elements like a strong senior
leadership, managerial capabilities and career advancement
opportunities. Results reveal that emerging markets employees seem
to be more engaged and value the non-traditional elements more
highly than the developed markets employees.
Abstract: The article examines an opportunity of corruption
restriction exercised by international business community in Russia.
Integration of Russian economy into the international business does
not reduce corruption inside the country. Foreign actors investing in
Russia under the condition of obtaining their required rates of returns
will be reluctant to harm their investments by involving into anticorruption
activities. Furthermore, many Russian firms- competitive
advantage could be directly related to their corruption connections. In
this case, foreign investments would only accentuate corrupt
companies- success by supporting them financially
Abstract: This research aimed to study correlation between
work satisfaction and organization core value of officers in
Waterworks Authority, Bangkean Branch. Sample group of the study
was 112 officers who worked in the Waterworks Authority,
Bangkean Branch. Questionnaires were employed as a research tools,
while, Percentage, Mean, Standard Deviation, T-test, One-way
ANOVA, and Pearson Product Moment Correlation were claimed as
statistics used in this study. Researcher found that overall and
individual aspects of work satisfaction namely, work characteristic,
work progress, and colleagues significantly correlated with
organization core value in aspect of perception in choice of work at
0.5, 0.01, and 0.01 respectively. Also, such aspects were compatible
with income at .05 which indicated the low level of correlation, mid
low correlation respectively at the same direction, same direction,
opposite direction, and same direction, correspondingly.
Abstract: The aims of this study were to compare the
differences of being good membership behavior among faculties and
staffs of Suan Sunandha Rajabhat University with different sex, age,
income, education, marital status, and working period, and
investigate the relationships between organizational commitment and
being good membership behavior. The research methodology
employed a questionnaire as a quantitative method. The respondents
were 305 faculties and staffs of Suan Sunandha Rajabhat University.
This research used Percentage, Mean, Standard Deviation, t-test,
One-Way ANOVA Analysis of Variance, and Pearson’s Product
Moment Correlation Coefficient in data analysis. The results showed
that organizational commitment among faculties and staffs of Suan
Sunandha Rajabhat University was at a high level. In addition,
differences in sex, age, income, education, marital status, and
working period revealed differences in being good membership
behavior. The results also indicated that organizational commitment
was significantly related to being good membership behavior.
Abstract: Defining strategic position of the organizations within
the industry environment is one of the basic and most important
phases of strategic planning to which extent that one of the
fundamental schools of strategic planning is the strategic positioning
school. In today-s knowledge-based economy and dynamic
environment, it is essential for universities as the centers of
education, knowledge creation and knowledge worker evolvement.
Till now, variant models with different approaches to strategic
positioning are deployed in defining the strategic position within the
various industries. Balanced Scorecard as one of the powerful models
for strategic positioning, analyzes all aspects of the organization
evenly. In this paper with the consideration of BSC strength in
strategic evaluation, it is used for analyzing the environmental
position of the best-s Iranian Business Schools. The results could be
used in developing strategic plans for these schools as well as other
Iranian Management and Business Schools.
Abstract: In the present Jordan hotels scenario, service quality is
a vital competitive policy to keep customer support and build great
base. Hotels are trying to win customer loyalty by providing enhanced
quality services. This paper attempts to examine the impact of tourism
service quality dimension in the Jordanian five star hotels. A total of
322 surveys were administrated to tourists who were staying at three
branches Marriott hotel in Jordan. The results show that dimensions of
service quality such as empathy, reliability, responsiveness and
tangibility significantly predict customer loyalty. Specifically, among
the dimension of tourism service quality, the most significant predictor
of customer loyalty is tangibility. This paper implies that five star
hotels in Jordan should also come forward and try their best to present
better tourism service quality to win back their customers- loyalty.
Abstract: Modern civilization has come in recent decades into a new phase in its development, called the information society. The concept of "information society" has become one of the most common. Therefore, the attempt to understand what exactly the society we live in, what are its essential features, and possible future scenarios, is important to the social and philosophical analysis. At the heart of all these deep transformations is more increasing, almost defining role knowledge and information as play substrata of «information society». The mankind opened for itself and actively exploits a new resource – information. Information society puts forward on the arena new type of the power, at the heart of which activity – mastering by a new resource: information and knowledge. The password of the new power – intelligence as synthesis of knowledge, information and communications, the strength of mind, fundamental sociocultural values. In a postindustrial society, the power of knowledge and information is crucial in the management of the company, pushing into the background the influence of money and state coercion.
Abstract: R&D risk management has been suggested as one of
the management approaches for accomplishing the goals of public
R&D investment. The investment in basic science and core technology
development is the essential roles of government for securing the
social base needed for continuous economic growth. And, it is also an
important role of the science and technology policy sectors to generate
a positive environment in which the outcomes of public R&D can be
diffused in a stable fashion by controlling the uncertainties and risk
factors in advance that may arise during the application of such
achievements to society and industry. Various policies have already
been implemented to manage uncertainties and variables that may
have negative impact on accomplishing public R& investment goals.
But we may derive new policy measures for complementing the
existing policies and for exploring progress direction by analyzing
them in a policy package from the viewpoint of R&D risk
management.
Abstract: Computers are increasingly being used as educational
tools in elementary/primary schools worldwide. A specific
application of such computer use, is that of multimedia games, where
the aim is to combine pedagogy and entertainment. This study
reports on a case-study whereby an educational multimedia game has
been developed for use by elementary school children. The stages of
the application-s design, implementation and evaluation are
presented. Strengths of the game are identified and discussed, and its
weaknesses are identified, allowing for suggestions for future redesigns.
The results show that the use of games can engage children
in the learning process for longer periods of time with the added
benefit of the entertainment factor.