Abstract: This study investigates whether participants experience different levels of persuasion depending on the hemisphere of the brain and the tone of voice. The experiment was performed on 96 volunteer undergraduate students taking an introductory course in psychology. The participants took part in a 2 x 3 (Hemisphere: left, right x Tone of Voice: positive, neutral, negative) Mixed Factorial Design to measure how much a person was persuaded. Results showed that the hemisphere of the brain and the tone of voice used did not significantly affect the results individually. Furthermore, there was no interaction effect. Therefore, the hemispheres of the brain and the tone of voice employed play insignificant roles in persuading a person.
Abstract: In France, in the main media, the concern about nuclear safety and security has not really appeared before the beginning of the 1970s. The gradual changes in its perception are studied here through the arguments given in the main French news magazines, linked with several parameters. As this represents a considerable amount of copies and thus of information, are selected here the main articles as well as the main “mental images” aiming to persuade the readers and which have led the public awareness to evolve. Indeed, in the 1970s, in France, these evolutions were not made in one day. Indeed, over the period, many articles were still in favor of nuclear power plants and promoted the technological advances that were made in this field. They had to be taken into account. But, gradually, grew up arguments and mental images discrediting the perception of nuclear technology. Among these were the environmental impacts of this industry, as the question of pollution progressively appeared. So, between 1970 and 1979, the language has changed, as the perceptible objectives of the communication, allowing to discern the deepest intentions of the editorial staffs of the French news magazines. This is all these changes that are emphasized here, over a period when the safety and security concern linked to the nuclear technology, to there a field for specialists, has become progressively a social issue seemingly open to all.
Abstract: The research is to minimize environmental damage
pertinent to maritime activities about the operation of lighter boat
anchorage and its tugboat. The guidance on upgrading current
harbor service and infrastructure has been provided to Kho Sichang
Municpality. This will involve a study of the maritime logistics of
the water area under jurisdiction of the Sichang island Municipality
and possible recommendations may involve charging taxes,
regulations and fees. With implementing these recommendations will
help in protection of the marine environment and in increasing
operator functionality. Additionally, our recommendation is to
generate a consistent revenue stream to the municipality. The action
items contained in this research are feasible and effective, the success
of these initiatives are heavily dependent upon successful promotion
and enforcement. Promoting new rules and regulations effectively
and peacefully can be done through theories and techniques used in
the psychology of persuasion. In order to assure compliance with the
regulations, the municipality must maintain stringent patrols and
fines for violators. In order to become success, the Municipality
must preserve a consistent, transparent and significant enforcement
system. Considering potential opportunities outside of the current
state of the municipality, the authors recommend that Koh Sichang be
given additional jurisdiction to capture value from the master vessels,
as well as to confront the more significant environmental challenges
these vessels pose. Finally, the authors recommend that the Port of
Koh Sichang Island obtain a free port status in order to increase
economic viability and overall sustainability.