Abstract: The ever increasing use of World Wide Web in the
existing network, results in poor performance. Several techniques
have been developed for reducing web traffic by compressing the size
of the file, saving the web pages at the client side, changing the burst
nature of traffic into constant rate etc. No single method was
adequate enough to access the document instantly through the
Internet. In this paper, adaptive hybrid algorithms are developed for
reducing web traffic. Intelligent agents are used for monitoring the
web traffic. Depending upon the bandwidth usage, user-s preferences,
server and browser capabilities, intelligent agents use the best
techniques to achieve maximum traffic reduction. Web caching,
compression, filtering, optimization of HTML tags, and traffic
dispersion are incorporated into this adaptive selection. Using this
new hybrid technique, latency is reduced to 20 – 60 % and cache hit
ratio is increased 40 – 82 %.