Abstract: Arabs have a rhetorical heritage which has greatly contributed to the monitoring and analyzing of the rhetoric of the Holy Quran, Hadith, and Arabic texts on poetry and oratory. But Arab scholars - as far as the researcher knows – have not contributed to monitoring and analyzing the rhetoric of digital Arabic discourse although it has prominence, particularly in social media and has strong effectiveness in the political and social life of Arab society. This discourse has made its impact by using very new rhetorical techniques in language, voice, image, painting and video clips which are known as “Multimedia” and belong to “Digital Rhetoric”. This study suggests that it is time to draw the attention of Arab scholars and invite them to monitor and analyze the rhetoric of digital Arabic discourse.
Abstract: In today-s information age, numbers of organizations
are still arguing on capitalizing the values of Information Technology
(IT) and Knowledge Management (KM) to which individuals can
benefit from and effective communication among the individuals can
be established. IT exists in enabling positive improvement for
communication among knowledge workers (k-workers) with a
number of social network technology domains at workplace. The
acceptance of digital discourse in sharing of knowledge and
facilitating the knowledge and information flows at most of the
organizations indeed impose the culture of knowledge sharing in
Digital Social Networks (DSN). Therefore, this study examines
whether the k-workers with IT background would confer an effect on
the three knowledge characteristics -- conceptual, contextual, and
operational. Derived from these three knowledge characteristics, five
potential factors will be examined on the effects of knowledge
exchange via e-mail domain as the chosen query. It is expected, that
the results could provide such a parameter in exploring how DSN
contributes in supporting the k-workers- virtues, performance and
qualities as well as revealing the mutual point between IT and KM.