Abstract: The objective of this research was to study the themes
of alcoholic beverage advertisements in Thailand after the enactment
of the 2008 Alcoholic Beverage Control Act. Data was collected
through textual analysis of 35 television and cinema advertisements
for alcoholic beverage products broadcast in Thailand. Nine themes
were identified, seven of which were themes that had previously been
used before the new law (i.e. power, competition, friendship,
Thainess, success, romance and safety) and two of which were new
themes (volunteerism and conservation) that were introduced as a
form of adaptation and negotiation in response to the new law.
Abstract: Nowadays, people are going more and more mobile, both in terms of devices and associated applications. Moreover, services that these devices are offering are getting wider and much more complex. Even though actual handheld devices have considerable computing power, their contexts of utilization are different. These contexts are affected by the availability of connection, high latency of wireless networks, battery life, size of the screen, on-screen or hard keyboard, etc. Consequently, development of mobile applications and their associated mobile Web services, if any, should follow a concise methodology so they will provide a high Quality of Service. The aim of this paper is to highlight and discuss main issues to consider when developing mobile applications and mobile Web services and then propose a framework that leads developers through different steps and modules toward development of efficient and secure mobile applications. First, different challenges in developing such applications are elicited and deeply discussed. Second, a development framework is presented with different modules addressing each of these challenges. Third, the paper presents an example of a mobile application, Eivom Cinema Guide, which benefits from following our development framework.
Abstract: Radio-frequency identification has entered as a beneficial means with conforming GS1 standards to provide the best solutions in the manufacturing area. It competes with other automated identification technologies e.g. barcodes and smart cards with regard to high speed scanning, reliability and accuracy as well. The purpose of this study is to improve production line-s performance by implementing RFID system in the manufacturing area on the basis of radio-frequency identification (RFID) system by 3D modeling in the program Cinema 4D R13 which provides obvious graphical scenes for users to portray their applications. Finally, with regard to improving system performance, it shows how RFID appears as a well-suited technology in a comparison of the barcode scanner to handle different kinds of raw materials in the production line base on logical process.
Abstract: The cinema in Turkey during the 1940s was shaped
under the Second World War conditions. The amateur film makers
from different socioeconomic roots experienced movie production in
those years. Having similar socioeconomic characteristics and
autobiographies, each of them has a different understanding of
cinema. Nevertheless, they joined in making movies which address
native culture and audience. They narrated indigenous stories with
native music, amateur players and simple settings. Although the
martial law, censorship and economical deficiencies, they started to
produce films in the Second World War. The cinematographers of the
1940s usually called as thetransition period cinematographers in
Turkey, producing in the passage between the period of thetheatre
playersand the period of thenational cinema. But, 1940- 1950 period
of Turkish cinema should be defined not as a transition but a period
of forming the professional conscioussness in cinema.
Abstract: With the advent of digital cinema and digital
broadcasting, copyright protection of video data has been one of the
most important issues.
We present a novel method of watermarking for video image data
based on the hardware and digital wavelet transform techniques and
name it as “traceable watermarking" because the watermarked data is
constructed before the transmission process and traced after it has been
received by an authorized user.
In our method, we embed the watermark to the lowest part of each
image frame in decoded video by using a hardware LSI.
Digital Cinema is an important application for traceable
watermarking since digital cinema system makes use of watermarking
technology during content encoding, encryption, transmission,
decoding and all the intermediate process to be done in digital cinema
systems. The watermark is embedded into the randomly selected
movie frames using hash functions.
Embedded watermark information can be extracted from the
decoded video data. For that, there is no need to access original movie
data. Our experimental results show that proposed traceable
watermarking method for digital cinema system is much better than the
convenient watermarking techniques in terms of robustness, image
quality, speed, simplicity and robust structure.
Abstract: The original idea for a feature film may come from a
writer, director or a producer. Director is the person responsible for
the creative aspects, both interpretive and technical, of a motion
picture production in a film. Director may be shot discussing his
project with his or her cowriters, members of production staff, and
producer, and director may be shown selecting locales or
constructing sets. All these activities provide, of course, ways of
externalizing director-s ideas about the film. A director sometimes
pushes both the film image and techniques of narration to new artistic
limits, but main responsibility of director is take the spectator to an
original opinion in his philosophical approach. Director tries to find
an artistic angle in every scene and change screenplay into an
effective story and sets his film on a spiritual and philosophical base.
Abstract: Previous studies mass evacuation route network does
not fully reflect the step-by-step behavior and evacuees make routing
decisions. Therefore, they do not work as expected when applied to the
evacuation route planning is valid. This article describes where
evacuees may have to make a direction to select all areas were
identified as guiding points to improve evacuation routes network.
This improved route network can be used as a basis for the layout can
be used to guide the signs indicate that provides the required
evacuation direction. This article also describes that combines
simulation and artificial bee colony algorithm to provide the proposed
routing solutions, to plan an integrated routing mode. The improved
network and the model used is the cinema as a case study to assess the
floor. The effectiveness of guidance solution in the total evacuation
time is significant by verification.
Abstract: The current education system in India is adept in
equipping and assessing the scholastic development of children.
However, there is an immediate need to strengthen co-scholastic
areas like life-skills, values and attitudes to equip students to face real
life challenges. Audio-visual technology and their respective media
can make a significant contribution to a value based learning
curriculum. Thus, co-scholastic skills need to be effectively nurtured
by a medium that is entertaining and impactful. Films in general have
a tremendous impact in our society. Films with a positive message
make a formidable learning experience that can influence and inspire
generations of learners. Leveraging on this powerful medium,
EduMedia India Pvt. Ltd. has introduced School Cinema a well
researched film-based learning module supported by a fun and
exciting workbook, designed to introduce and reaffirm life-skills and
values to children, thereby having a positive influence on their
attitudes.
Abstract: Film, as an art form playing a vital role and is a powerful tool in documenting, influencing and shaping the society. Films are the collective creation of a large number of separate individuals, each contributing with creative input, unique talents, and technical expertise to the project. Recently, the Malaysian Independent (or “Indie") filmmakers have made their presence felt by winning awards at various international film festivals. Working in the digital video (DV) format, a number of independent filmmakers really hit their stride with a range of remarkably strong titles and international recognition has been quick in coming and their works are now regularly in exhibition or in competition, winning many top prizes at prestigious festivals around the world. The interaction factors among crewmembers are emphasized as imperative for group success. An in-depth interview is conducted to analyze the social interactions and exchanges between filmmakers through Social Exchanges Theory (SET). Certainly the new millennium that was marked as the digital technology revolution has changed the face of filmmaking in Malaysia. There is a clear need to study the Malaysian independent cinema especially from the perspective of understanding what causes the independent filmmakers to work so well given all of the difficulties and constraints.
Abstract: As the development of digital technology is increasing,
Digital cinema is getting more spread.
However, content copy and attack against the digital cinema becomes
a serious problem. To solve the above security problem, we propose
“Additional Watermarking" for digital cinema delivery system. With
this proposed “Additional watermarking" method, we protect content
copyrights at encoder and user side information at decoder. It realizes
the traceability of the watermark embedded at encoder.
The watermark is embedded into the random-selected frames using
Hash function. Using it, the embedding position is distributed by Hash
Function so that third parties do not break off the watermarking
algorithm.
Finally, our experimental results show that proposed method is much
better than the convenient watermarking techniques in terms of
robustness, image quality and its simple but unbreakable algorithm.
Abstract: The paper presents a new system for the automat
control of the aircrafts- flight in lateral plane using the cinematic
model and the dynamic inversion. Starting from the equations of the
aircrafts- lateral movement, the authors use two axes systems and
obtained a control law that cancels the lateral deviation of the flying
objects from the runway line. This system makes the aircrafts-
direction angle to follow the direction angle of the runway line.
Simulations in Matlab/Simulink have been done for different
aircraft-s initial points and direction angles. The inconvenience of
this system is the long duration of the “transient regime". That is why
this system can be used independently, but the results are not very
good; thus, it can be a part (subsystem) of other systems. The main
system that cancels the lateral deviation from the runway line is
based on dynamic inversion and uses, as subsystem, the control
system for the lateral movement using the cinematic model. Using
complex Matlab/Simulink models, the authors obtained the time
evolution of the direction angle and the time evolution of the aircraft
lateral deviation with respect to the runway line, for different values
of the initial direction angle and for different wind types. The system
has a very good behavior for all initial direction angles and wind
types.