Abstract: This study attempts to clarify major perspectives of Corporate Social Responsibility (CSR) in the Greek market related to companies that have sufficient CSR. An empirical analysis was undertaken, based on literature review and previous observations and surveys, in order to provide a general analysis of the CSR concept in Greece. The results of Accountability Rating institution were used in order to identify companies that adopt an integrated social responsibility approach. Companies that responded to the survey are both regional and international and belong to different industrial fields. Some of the main survey results reveal: multiple aspects for the CSR concept, weak consensus as regards the importance of stakeholders and benefits from the CSR implementation, the important role of CSR in the decision procedure and CSR practices concerning social issues that affect mostly company-s competitiveness. Sharing companies- experience could address common social issues through CSR best practices and develop new knowledge.
Abstract: Paper deals with environmental metrics and assessment systems devoted to Small and Medium Sized Enterprises. Authors are presenting proposed assessment model which has an ability to discover current environmental strengths and weaknesses of Small and Middle Sized Enterprise. Suggested model has also an ambition to become a Sustainability Decision Tool. Model is able to identify "best environmental devision" in the company, and to quantify how this decision contributed into overall environmental improvement. Authors understand environmental improvements as environmental innovations (product, process and organizational). Suggested model is based on its own concept; however, authors are also utilizing already existing environmental assessment tools.
Abstract: The objective of this paper is to establish a possible relationship between sustainable business practice and firm performance. Using a field survey methodology, a sample of sixty manufacturing companies in Nigeria was studied. The firms were categorised into two groups, environmentally 'responsible' and 'irresponsible' firms. An investigation was undertaken into the possible relationship between firm performance and three selected indicators of sustainable business practice: employee health and safety (EHS), waste management (WM), and community development (CD), common within the 30 'responsible' firms. Findings from empirical results reveal that the sustainable practices of the 'responsible' firms are significantly related with firm performance. In addition, sustainable practices are inversely related with fines and penalties. The paper concludes that, within the Nigerian setting at least, sustainability affects corporate performance and sustainability may be a possible tool for corporate conflict resolution as evidenced in the reduction of fines, penalties and compensations. The paper therefore recommends research into the relationship between sustainability and conflict management.
Abstract: The study presents a brief and synthetic discussion of selected conclusions resulting from multidimensional and in-depth empirical studies. Its theoretical part presents the assumptions referring to social responsibility management from the perspective of the specific nature of small enterprise functioning, while the empirical part presents the selected dysfunctions and paradoxes in social responsibility management referring to this group of enterprises. The paper is summarized by a short list of the resulting recommendations.
Abstract: With the resource exhaustion, bad affections of human
activities and the awakening of the human rights, the corporate social
responsibility became popular corporate strategy achieving
sustainable development of both corporation and society. The issue of
Guideline of Chinese Corporate Social Responsibility Report
promotes greatly corporation to take social responsibility. This paper
built the index system according to this guideline and takes the textile
industry as an example, uses the analytical hierarchy process to
identify the weightings of different responsibilities of corporation to
guide the corporate social responsibility performance assessment.
Abstract: A company CSR commitment, as stated in its Social
Report is, actually, perceived by its stakeholders?And in what
measure? Moreover, are stakeholders satisfied with the company
CSR efforts? Indeed, business returns from Corporate Social
Responsibility (CSR) practices, such as company reputation and
customer loyalty, depend heavily on how stakeholders perceive the
company social conduct. In this paper, we propose a methodology to
assess a company CSR commitment based on Global Reporting
Initiative (GRI) indicators, Content Analysis and a CSR positioning
matrix. We evaluate three aspects of CSR: the company commitment
disclosed through its Social Report; the company commitment
perceived by its stakeholders; the CSR commitment that stakeholders
require to the company. The positioning of the company under study
in the CSR matrix is based on the comparison among the three
commitment aspects (disclosed, perceived, required) and it allows
assessment and development of CSR strategies.
Abstract: China apparel industry, which is deeply embedded in
the global production network (GPN), faces the dual pressures of
social upgrading and economic upgrading. Based on the survey in
Ningbo apparel cluster, the paper shows the state of corporate social
responsibility (CSR) in China apparel industry is better than before.
And the investigation indicates that the firms who practice CSR
actively perform better both socially and economically than those who
inactively. The research demonstrates that CSR can be an initial
capital rather than cost, and “doing well by doing good" is also existed
in labor intensive industry.
Abstract: Availability of raw materials is important for
Indonesia as a furniture exporting country. Teak log as raw materials
is supplied to the furniture industry by Perum Perhutani (PP). PP
needs to involve carbon trading for nature conservation. PP also has
an obligation in the Corporate Social Responsibility program. PP and
furniture industry also must prosecute the regulations related to
ecological issues and labor rights. This study has the objective to
create the relationship model between supplier and manufacturer to
fulfill teak log demand that involving teak forest carbon
sequestration. A model is formulated as Goal Programming to get the
favorable solution for teak log procurement and support carbon
sequestration that considering economical, ecological, and social
aspects of both supplier and manufacturer. The results show that the
proposed model can be used to determine the teak log quantity
involving carbon trading to achieve the seven goals to be satisfied the
sustainability considerations.
Abstract: The business strategy of any company wanting to be
competitive on the market should be designed around the concept of
intangibles, with an increasingly decisive role in knowledge transfer
of the biggest corporations. Advancing the research in these areas,
this study integrates the two approaches, emphasizing the
relationships between the components of intellectual capital and
corporate social responsibility. The three dimensions of intellectual
capital in terms of sustainability requirements are debated. The paper
introduces the concept of sustainable intellectual capital and debates
it within an assessment model designed on the base of key
performance indicators. The results refer to the assessment of
possible ways for including the information on intellectual capital
and corporate responsibility within the corporate strategy. The
conclusions enhance the need for companies to be ready to support
the integration of this type of information the knowledge transfer
process, in order to develop competitive advantage on the market.
Abstract: This research aimed to study employees- perceptions and expectations toward their organization-s corporate social responsibility (CSR), to study the differences between employees- personal factors and level of perceptions and expectations toward CSR, and to study the relationship between employees- perceptions and expectations toward CSR. Purposive sampling and questionnaire were applied to collect information from 400 private company employees in Bangkok metropolitan area. The results revealed that employees had “high" level of perceptions and expectations toward CSR, of which the highest level were given on the area of “corporate governance and transparency". It was found that there was different level of expectations of employees with different period of employment, position and employment (by listed and non-listed companies). Employees of different age and period of employment also had different level of expectations. Employees- perceptions were correlated with their expectations toward CSR.
Abstract: Corporate social responsibility (CSR) viewpoint have challenged the traditional perception to understand corporations position. Production- and managerial-centred views are expanding towards reference group-centred policies. Consequently, the significance of new kind of knowledge has emerged. In addition to management of the organisation, the idea of CSR emphasises the importance to recognise the value-expectations of operational environment. It is know that management is often well-aware of corporate social responsibilities, but it is less clear how well these high level goals are understood in practical product design and development work. In this study, the apprehension above proved to be real to some degree. While management was very aware of CSR it was less familiar to designers. The outcome shows that it is essential to raise ethical values and issues higher in corporate communication, if it is wished that they materialize also in products.
Abstract: This study examines the effect of Islamic Corporate
Social Responsibility disclosure and on corporate reputation as well
as performance. These relationships are examined based on content
analysis of of annual reports of 17 Islamic banks in Malaysia for
2008, 2009 and 2010. Results of this study provide evidence that
CSR activities communicated in corporate annual reports are
significantly positively related with corporate reputation as well as
firm performance. These results indicate that CSR activities and
disclosure from Islamic perspectives are equally important business
strategies in creating continuous superior performance for
organisations. In addition, it also highlights that organisations need to
develop a stakeholder orientation particularly in an environment of
increasing pressure from jurisdictions dominated by Islamic
stakeholders on organisations engaging in Islamic products to
increase their social responsibilities from the Islamic perspectives.
Abstract: The aim of this research is to develop the
understanding of corporate social responsibility (CSR) from
consumers- perspective toward Thai mobile service providers.
Based on the survey from 400 mobile customers, the result
shows that four dimensions of CSR of Thai mobile service
providers consist of economic, legal, ethical and philanthropic
responsibility. These four CSR factors have positive impacts
on enhancing customer satisfaction except one item of
economic responsibility - profitability to shareholders. Ethical
dimension has the strongest impact on customer satisfaction.
Economic, legal, ethical, philanthropic responsibility and
customer satisfaction have major impact on loyalty, whilst
philanthropic component mostly affects loyalty.
Abstract: Successful public-private-partnership (PPP)
implementation can not be achieved without the active participation of
private sector companies. This paper examines the decision-making of
private sector companies in public works delivered by the PPP model
on the basis of social responsibility theory. It proposes that private
sector companies should indentify objectives of entering into PPP
projects, and shoulder relevant social responsibilities, while a
minimum return should also be guaranteed in their favor, so as to
compensate for their assumed risk and support them to take on
responsibilities in the future. The paper also gives a calculation
regarding the appropriate scale and reasonable degree of private sector
involvement in PPP projects through the cost-benefit analysis in a
specific case study, with the purpose to guide the private sector
companies to create a cooperation environment resembling
“symbiosis" and facilitate the smooth implementation of public works
delivered by the PPP model.
Abstract: With previous studies that examined the importance
of functional store image and CSR, this study is aimed at examining
their effects in the self-congruity model in influencing store loyalty.
In particular, this study developed and tested a structural model in the
context of retailing industry on the self-congruity theory. Whilst
much of the self-congruity studies have incorporated functional store
image, there has been lack of studies that examined social
responsibility image of retail stores in the self-congruity studies.
Findings indicate that self-congruity influence on store loyalty was
mediated by both functional store image and social responsibility
image. In influencing store loyalty, the findings have shown that
social responsibility image has a stronger influence on store loyalty
than functional store image. This study offers important findings and
implications for future research as it presents a new framework on
the importance of social responsibility image.
Abstract: In general, small-scale vegetables farmers experience
problems in improving the safety and quality of vegetables supplied
to high-class consumers in modern retailers. They also lack of
information to access market. The farmers group and/or cooperative
(FGC) should be able to assist its members by providing training in
handling and packing vegetables and enhancing marketing
capabilities to sell commodities to the modern retailers. This study
proposes an agri-food supply chain (ASC) model that involves the
corporate social responsibility (CSR) activities to cultivate the
capabilities of farmers to access market. Multi period ASC model is
formulated as Weighted Goal Programming (WGP) to analyze the
impacts of CSR programs to empower the FGCs in managing the
small-scale vegetables farmers. The results show that the proposed
model can be used to determine the priority of programs in order to
maximize the four goals to be achieved in the CSR programs.
Abstract: Modern times call organizations to have an active role
in the social arena, through Corporate Social Responsibility (CSR).
The objective of this research was to test the hypothesis that there is a
positive relation between social performance and economic
performance, and if there is a positive correlation between social
performance and financial-economic performance. To test these
theories a measure of social performance, based on the Green Book
of Commission of the European Community, was used in a group of
nineteen Portuguese top companies, listed on the PSI 20 index,
through a period of five years, since 2005 to 2009. A clusters
analysis was applied to group companies by their social performance
and to compare and correlate their economic performance. Results
indicate that companies that had a better social performance are not
the ones who had a better economic performance, and suggest that
the middle path might provide a good relation CSR-Economic
performance, as a basis to a sustainable development.
Abstract: As a company competitiveness depends more and more on the relationship with its stakeholders, the topic of companystakeholder fit is becoming increasingly important. This fit affects the extent to which a stakeholder perceives CSR company commitment, values and behaviors and, therefore, stakeholder identification in a company and his/her loyalty to it. Consequently, it is important to measure the alignment or the gap between stakeholder CSR demands, values, preferences and perceptions, and the company CSR disclosed commitment, values and policies. In this paper, in order to assess the company-stakeholder fit about corporate responsibility, an innovative CSR fit positioning matrix is proposed. This matrix is based on the measurement of a company CSR disclosed commitment and stakeholder perceived and required commitment. The matrix is part of a more complex methodology based on Global Reporting Initiative (GRI) indicators, content analysis and stakeholder questionnaires. This methodology provides appropriate indications for helping companies to achieve CSR company-stakeholder fit, by leveraging both CSR commitment and communication. Moreover, it could be used by top management for comparing different companies and stakeholders, and for planning specific CSR strategies, policies and activities.
Abstract: The paper is intended to declare and apply ethics, i. e.
moral principles, rules in marketing environment. Ethical behavior of
selected pharmaceutical companies in the Slovak Republic is the
object of our research. The aim of our research is to determine
perception of ethical behavior of the pharmaceutical industry in
Slovakia by the medicine representatives in comparison with the
assessment of doctors and patients. The experimental sample
included 90 participants who were divided into three groups:
medicine representatives of the pharmaceutical companies (N=30),
doctors (N=30) and patients (N=30). The research method was a
Questionnaire of ethical behavior, created by us, that describes
individual areas included in the Code of ethics of the pharmaceutical
industry in Slovakia. The results showed influence of professional
status on ethical behavior perception, not gender. Higher perception
was indicated at patients rather than doctors and medicine
representatives.
Abstract: Creating shared value (CSV) is a newly introduced
concept whose essence and expressions, relationship to Corporate
social responsibility (CSR) and implications for the business and
society is now at the core of management and social responsibility
debates of the scientific world. The aim of the paper is to gain clearer
understanding of the CSR and CSV concepts, their implementation
and role in sustainable development of organizations in Latvia. In this
paper the authors discuss and compare the two conceptsand, based on
the results of Sustainability Index (SI) initiative and analysis of
publically available company information, evaluate their
implementation in Latvia and draw conclusions on the development
trends and potential of these approaches in Latvian market.