Abstract: This research investigates the impact of Brand Loyalty on the product performance and the factors those are considered more important in brand reputation. Variables selected for this research are Brand quality, Brand Equity, Brand Reputation to explore the impact of these variables on Product performance. For this purpose, primary research has been conducted. The questionnaire survey for this research study was administered among the population mainly at the shopping malls. For this research study, a sample size of 250 respondents has been taken into consideration. Customers from the shopping malls and university students constitute the sample for this research study using random sampling (non-probabilistic) used as a sampling technique for conducting the research survey. According to the results obtained from the collected data, it is interpreted that product performance shares a direct relationship with brand quality, brand quality, and brand reputation. Result also showed that brand quality and brand equity has a significant effect on product performance, whereas brand reputation has an insignificant effect on product performance.
Abstract: Superstructures like offshore platforms, tall buildings, transition towers, skyscrapers and bridges are normally designed to resist compression, uplift and lateral forces from wind waves, negative skin friction, ship impact and other applied loads. Better understanding and the precise simulation of the response of batter piles under the action of independent uplift loads is a vital topic and an area of active research in the field of geotechnical engineering. This paper investigates the use of finite element code (FEC) to examine the behaviour of model batter piles penetrated in dense sand, subjected to pull-out pressure by means of numerical modelling. The concept of the Winkler Model (beam on elastic foundation) has been used in which the interaction between the pile embedded depth and adjacent soil in the bearing zone is simulated by nonlinear p-y curves. The analysis was conducted on different pile slenderness ratios (lc⁄d) ranging from 7.5, 15.22 and 30 respectively. In addition, the optimum batter angle for a model steel pile penetrated in dense sand has been chosen to be 20° as this is the best angle for this simulation as demonstrated by other researcher published in literature. In this numerical analysis, the soil response is idealized as elasto-plastic and the model piles are described as elastic materials for the purpose of simulation. The results revealed that the applied loads affect the pullout pile capacity as well as the lateral pile response for dense sand together with varying shear strength parameters linked to the pile critical depth. Furthermore, the pile pull-out capacity increases with increasing the pile aspect ratios.
Abstract: This research provides a systematic way to study and
better understand double nano-tubular structure of alunina (Al2O3) and
titania (TiO2). The TiO2 NT was prepared by immersing Al2O3
template in 0.02 M titanium fluoride (TiF4) solution (pH=3) at 25 °C
for 120 min, followed by annealing at 450 °C for 1 h to obtain anatase
TiO2 NT in the Al2O3 template. Large-scale development of film for
nanotube-based CO2 capture and conversion can potentially result in
more efficient energy harvesting. In addition, the production process
will be relatively environmentally friendly. The knowledge generated
by this research will significantly advance research in the area of
Al2O3, TiO2, CaO, and Ca2O3 nano-structure film fabrication and
applications for CO2 capture and conversion. This green energy source
will potentially reduce reliance on carbon-based energy resources and
increase interest in science and engineering careers.
Abstract: Software vulnerabilities are increasing and not only impact services and processes availability as well as information confidentiality, integrity and privacy, but also cause changes that interfere in the development process. Security test could be a solution to reduce vulnerabilities. However, the variety of test techniques with the lack of real case studies of applying tests focusing on software development life cycle compromise its effective use. This paper offers an overview of how a Systematic Mapping Study (MS) about security verification, validation and test (VVT) was performed, besides presenting general results about this study.
Abstract: The technological paradigm of the disaster
management field, especially in the case of governmental
intervention strategies, is generally based on rapid and flexible
accommodation solutions. From various technical solution patterns
used to address the immediate housing needs of disaster victims, the
adaptive re-use of existing buildings can be considered to be both
low-cost and practical. However, there is a scarcity of analytical
methods to screen, select and adapt buildings to help decision makers
in cases of emergency. Following an extensive literature review, this
paper aims to highlight key points and problem areas associated with
the adaptive re-use of buildings within the disaster management
context. In other disciplines such as real estate management, the
adaptive re-use potential (ARP) of existing buildings is typically
based on the prioritization of a set of technical and non-technical
criteria which are then weighted to arrive at an economically viable
investment decision. After a disaster, however, the assessment of the
ARP of buildings requires consideration of different/additional layers
of analysis which stem from general disaster management principles
and the peculiarities of different types of disasters, as well as of their
victims. In this paper, a discussion of the development of an adaptive
re-use potential (ARP) assessment model is presented. It is thought
that governmental and non-governmental decision makers who are
required to take quick decisions to accommodate displaced masses
following disasters are likely to benefit from the implementation of
such a model.
Abstract: Classification is an important data mining technique
and could be used as data filtering in artificial intelligence. The
broad application of classification for all kind of data leads to be
used in nearly every field of our modern life. Classification helps us
to put together different items according to the feature items decided
as interesting and useful. In this paper, we compare two
classification methods Naïve Bayes and ADTree use to detect spam
e-mail. This choice is motivated by the fact that Naive Bayes
algorithm is based on probability calculus while ADTree algorithm is
based on decision tree. The parameter settings of the above
classifiers use the maximization of true positive rate and
minimization of false positive rate. The experiment results present
classification accuracy and cost analysis in view of optimal classifier
choice for Spam Detection. It is point out the number of attributes to
obtain a tradeoff between number of them and the classification
accuracy.
Abstract: Imazu Bay plays an important role for endangered
species such as horseshoe crabs and black-faced spoonbills that stay in
the bay for spawning or the passing of winter. However, this bay is
semi-enclosed with slow water exchange, which could lead to
eutrophication under the condition of excess nutrient inflow to the bay.
Therefore, quantification of nutrient inflow is of great importance.
Generally, analysis of nutrient inflow to the bays takes into
consideration nutrient inflow from only the river, but that from
groundwater should not be ignored for more accurate results. The main
objective of this study is to estimate the amounts of nutrient inflow
from river and groundwater to Imazu Bay by analyzing water budget
in Zuibaiji River Basin and loads of T-N, T-P, NO3-N and NH4-N. The
water budget computation in the basin is performed using groundwater
recharge model and quasi three-dimensional two-phase groundwater
flow model, and the multiplication of the measured amount of nutrient
inflow with the computed discharge gives the total amount of nutrient
inflow to the bay. In addition, in order to evaluate nutrient inflow to the
bay, the result is compared with nutrient inflow from geologically
similar river basins. The result shows that the discharge is 3.50×107
m3/year from the river and 1.04×107 m3/year from groundwater. The
submarine groundwater discharge accounts for approximately 23 % of
the total discharge, which is large compared to the other river basins. It
is also revealed that the total nutrient inflow is not particularly large.
The sum of NO3-N and NH4-N loadings from groundwater is less than
10 % of that from the river because of denitrification in groundwater.
The Shin Seibu Sewage Treatment Plant located below the observation
points discharges treated water of 15,400 m3/day and plans to increase
it. However, the loads of T-N and T-P from the treatment plant are 3.9
mg/L and 0.19 mg/L, so that it does not contribute a lot to
eutrophication.
Abstract: This study was designed to evaluate whether carvacrol
(CAR) could provide protection against lung injury by acute
pancreatitis development. The rats were randomized into groups to
receive (I) no therapy; (II) 50 μg/kg cerulein at 1h intervals by four
intraperitoneal injections (i.p.); (III) 50, 100 and 200 mg/kg CAR by
one i.p.; and (IV) cerulein+CAR after 2h of cerulein injection. 12h
later, serum samples were obtained to assess pancreatic function the
lipase and amylase values. The animals were euthanized and lung
samples were excised. The specimens were stained with
hematoxylin-eosin (H&E), periodic acid–Schif (PAS), Mallory's
trichrome and amyloid. Additionally, oxidative DNA damage was
determined by measuring as increases in 8-hydroxy-deoxyguanosine
(8-OH-dG) adducts. The results showed that the serum activity of
lipase and amylase in AP rats were significantly reduced after the
therapy (p
Abstract: The housing industry is crucial for sustainable
development of every country. Housing is a basic need that can
enhance the quality of life. Owning a house is therefore the main aim
of individuals. However, affordability has become a critical issue
towards homeownership. In recent years, housing price in the main
cities has increased tremendously to unaffordable level. This paper
investigates factors influencing the housing price from developer’s
perspective and provides recommendation on strategies to tackle this
issue. Online and face-to-face survey was conducted on housing
developers operating in Penang, Malaysia. The results indicate that
(1) location; (2) macroeconomics factor; (3) demographic factors; (4)
land/zoning and; (5) industry factors are the main factors influencing
the housing price. This paper contributes towards better
understanding on developers’ view on how the housing price is
determined and form a basis for government to help tackle the
housing affordability issue.
Abstract: Waste polyethylene (PE) is classified as waste low
density polyethylene (LDPE) and waste high density polyethylene
(HDPE) according to their densities. Pyrolysis of plastic waste may
have an important role in dealing with the enormous amounts of
plastic waste produced all over the world, by decreasing their
negative impact on the environment. This waste may be converted
into economically valuable hydrocarbons, which can be used both as
fuels and as feed stock in the petrochemical industry. End product
yields and properties depend on the plastic waste composition.
Pyrolytic biochar is one of the most important products of waste
plastics pyrolysis. In this study, HDPE and LDPE plastic wastes were
co-pyrolyzed together with waste olive pomace. Pyrolysis runs were
performed at temperature 700°C with heating rates of 5°C/min.
Higher pyrolysis oil and gas yields were observed by the using waste
olive pomace. The biochar yields of HDPE- olive pomace and LDPEolive
pomace were 6.37% and 7.26% respectively for 50% olive
pomace doses. The calorific value of HDPE-olive pomace and
LDPE-olive pomace of pyrolysis oil were 8350 and 8495 kCal.
Abstract: The development of numerical analysis and its
application to geomechanics problems have provided geotechnical
engineers with extremely powerful tools. One of the most important
problems in geotechnical engineering is the slope stability
assessment. It is a very difficult task due to several aspects such the
nature of the problem, experimental consideration, monitoring,
controlling, and assessment. The main objective of this paper is to
perform a comparative numerical study between the following
methods: The Limit Equilibrium (LEM), Finite Element (FEM),
Limit Analysis (LAM) and Distinct Element (DEM). The comparison
is conducted in terms of the safety factors and the critical slip
surfaces. Through the results, we see the feasibility to analyse slope
stability by many methods.
Abstract: The aim of this work is to present a low cost adsorbent
for removing toxic heavy metals from aqueous solutions. Therefore,
we are interested to investigate the efficiency of natural clay minerals
collected from south Tunisia and their modified form using sulfuric
acid in the removal of toxic metal ions: Zn(II) and Pb(II) from
synthetic waste water solutions. The obtained results indicate that
metal uptake is pH-dependent and maximum removal was detected to
occur at pH 6. Adsorption equilibrium is very rapid and it was
achieved after 90 min for both metal ions studied. The kinetics results
show that the pseudo-second-order model describes the adsorption
and the intraparticle diffusion models are the limiting step. The
treatment of natural clay with sulfuric acid creates more active sites
and increases the surface area, so it showed an increase of the
adsorbed quantities of lead and zinc in single and binary systems. The
competitive adsorption study showed that the uptake of lead was
inhibited in the presence of 10 mg/L of zinc. An antagonistic binary
adsorption mechanism was observed. These results revealed that clay
is an effective natural material for removing lead and zinc in single
and binary systems from aqueous solution.
Abstract: An approach to compute optimum seismic design parameters is presented. It is based on the optimization of the expected present value of the total cost, which includes the initial cost of structures as well as the cost due to earthquakes. Different types of seismicity models are considered, including one for characteristic earthquakes. Uncertainties are included in some variables to observe the influence on optimum values. Optimum seismic design coefficients are computed for three different structural types representing high, medium and low rise buildings, located near and far from the seismic sources. Ordinary and important structures are considered in the analysis. The results of optimum values show an important influence of seismicity models as well as of uncertainties on the variables.
Abstract: The purpose of this study is to explore the different facets of growth among micro, small and medium-sized firms in Croatia and to analyze the differences between models designed for all micro, small and medium-sized firms and those in creative industries. Three growth prediction models were designed and tested using the growth of sales, employment and assets of the company as dependent variables. The key drivers of sales growth are: prudent use of cash, industry affiliation and higher share of intangible assets. Growth of assets depends on retained profits, internal and external sources of financing, as well as industry affiliation. Growth in employment is closely related to sources of financing, in particular, debt and it occurs less frequently than growth in sales and assets. The findings confirm the assumption that growth strategies of small and medium-sized enterprises (SMEs) in creative industries have specific differences in comparison to SMEs in general. Interestingly, only 2.2% of growing enterprises achieve growth in employment, assets and sales simultaneously.
Abstract: In connected vehicle systems where wireless communication is available among the involved vehicles and intersection controllers, it is possible to design an intersection coordination strategy that leads the connected and automated vehicles (CAVs) travel through the road intersections without the conventional traffic light control. In this paper, we present a distributed coordination strategy for the CAVs at multiple interconnected intersections that aims at improving system fuel efficiency and system mobility. We present a distributed control solution where in the higher level, the intersection controllers calculate the road desired average velocity and optimally assign reference velocities of each vehicle. In the lower level, every vehicle is considered to use model predictive control (MPC) to track their reference velocity obtained from the higher level controller. The proposed method has been implemented on a simulation-based case with two-interconnected intersection network. Additionally, the effects of mixed vehicle types on the coordination strategy has been explored. Simulation results indicate the improvement on vehicle fuel efficiency and traffic mobility of the proposed method.
Abstract: Lightweight construction became more and more important over the last decades in several applications, e.g. in the automotive or aircraft sector. This is the result of economic and ecological constraints on the one hand and increasing safety and comfort requirements on the other hand. In the field of lightweight design, different approaches are used due to specific requirements towards the technical systems. The use of endless carbon fiber reinforced plastics (CFRP) offers the largest weight saving potential of sometimes more than 50% compared to conventional metal-constructions. However, there are very limited industrial applications because of the cost-intensive manufacturing of the fibers and production technologies. Other disadvantages of pure CFRP-structures affect the quality control or the damage resistance. One approach to meet these challenges is hybrid materials. This means CFRP and sheet metal are combined on a material level. Therefore, new opportunities for innovative process routes are realizable. Hybrid lightweight design results in lower costs due to an optimized material utilization and the possibility to integrate the structures in already existing production processes of automobile manufacturers. In recent and current research, the advantages of two-layered hybrid materials have been pointed out, i.e. the possibility to realize structures with tailored mechanical properties or to divide the curing cycle of the epoxy resin into two steps. Current research work at the Chair for Automotive Lightweight Design (LiA) at the Paderborn University focusses on production processes for fiber-metal-laminates. The aim of this work is the development and qualification of a large-scale production process for high-performance fiber-metal-laminates (FML) for industrial applications in the automotive or aircraft sector. Therefore, the prepreg-press-technology is used, in which pre-impregnated carbon fibers and sheet metals are formed and cured in a closed, heated mold. The investigations focus e.g. on the realization of short process chains and cycle times, on the reduction of time-consuming manual process steps, and the reduction of material costs. This paper gives an overview over the considerable steps of the production process in the beginning. Afterwards experimental results are discussed. This part concentrates on the influence of different process parameters on the mechanical properties, the laminate quality and the identification of process limits. Concluding the advantages of this technology compared to conventional FML-production-processes and other lightweight design approaches are carried out.
Abstract: Monitoring of tool wear in milling operations is essential for achieving the desired dimensional accuracy and surface finish of a machined workpiece. Although there are numerous statistical models and artificial intelligence techniques available for monitoring the wear of cutting tools, these techniques cannot pin point which cutting edge of the tool, or which insert in the case of indexable tooling, is worn or broken. Currently, the task of monitoring the wear on the tool cutting edges is carried out by the operator who performs a manual inspection, causing undesirable stoppages of machine tools and consequently resulting in costs incurred from lost productivity. The present study is concerned with the development of a flute tracking system to segment signals related to each physical flute of a cutter with three flutes used in an end milling operation. The purpose of the system is to monitor the cutting condition for individual flutes separately in order to determine their progressive wear rates and to predict imminent tool failure. The results of this study clearly show that signals associated with each flute can be effectively segmented using the proposed flute tracking system. Furthermore, the results illustrate that by segmenting the sensor signal by flutes it is possible to investigate the wear in each physical cutting edge of the cutting tool. These findings are significant in that they facilitate the online condition monitoring of a cutting tool for each specific flute without the need for operators/engineers to perform manual inspections of the tool.
Abstract: There is a requirement for registered edible seed pumpkin suitable for eating in Turkey. A total of 81 genotypes collected from the researchers in 2005 originated from Eskisehir, Konya, Nevsehir, Tekirdag, Sakarya, Kayseri and Kirsehir provinces were utilized. The used genetic materials were brought to S5 generation by the research groups among 2006 and 2010 years. In this research, S5 stage reached in the genotype given some of the morphological features, and selection of promising genotypes generated scale were made. Results showed that the A-1 (420), A-7 (410), A-8 (420), A-32 (420), B-17 (410), B-24 (410), B-25 (420), B-33 (400), C-24 (420), C-25 (410), C-26 (410) and C-30 (420) genotypes are expected to be promising varieties.
Abstract: Fluoroquinolones form the mainstay of therapy for the treatment of infections due to Salmonella enterica subsp. enterica. There is a complex interplay between several resistance mechanisms for quinolones and various fluoroquinolones discs, giving varying results, making detection and interpretation of fluoroquinolone resistance difficult. For detection of fluoroquinolone resistance in Salmonella ssp., we compared the use of pefloxacin and nalidixic acid discs as surrogate marker. Using MIC for ciprofloxacin as the gold standard, 43.5% of strains showed MIC as ≥1 μg/ml and were thus resistant to fluoroquinoloes. Based on the performance of nalidixic acid and pefloxacin discs as surrogate marker for ciprofloxacin resistance, both the discs could correctly detect all the resistant phenotypes; however, use of nalidixic acid disc showed false resistance in the majority of the sensitive phenotypes. We have also tested newer antimicrobial agents like cefixime, imipenem, tigecycline and azithromycin against Salmonella spp. Moreover, there was a comeback of susceptibility to older antimicrobials like ampicillin, chloramphenicol, and cotrimoxazole. We can also use cefixime, imipenem, tigecycline and azithromycin in the treatment of multidrug resistant S. typhi due to their high susceptibility.
Abstract: In this paper, the design of a QCM sensor for liquid media measurements in vertical position is described. A rugged and low-cost proof holder has been designed, the cost of which is significantly lower than those of traditional commercial holders. The crystal is not replaceable but it can be easily cleaned. Its small volume permits to be used by dipping it in the liquid with the desired location and orientation. The developed design has been experimentally validated by measuring changes in the resonance frequency and resistance of the QCM sensor immersed vertically in different calibrated aqueous glycerol solutions. The obtained results show a great agreement with the Kanazawa theoretical expression. Consequently, the designed QCM sensor would be appropriate for sensing applications in liquids, and might take part of a future on-line multichannel low-cost QCM-based measurement system.