Abstract: This paper presents a watermarking protocol able to
solve the well-known “customer-s right problem" and “unbinding
problem". In particular, the protocol has been purposely designed
to be adopted in a web context, where users wanting to buy digital
contents are usually neither provided with digital certificates issued
by certification authorities (CAs) nor able to autonomously perform
specific security actions. Furthermore, the protocol enables users to
keep their identities unexposed during web transactions as well as
allows guilty buyers, i.e. who are responsible distributors of illegal
replicas, to be unambiguously identified. Finally, the protocol has
been designed so that web content providers (CPs) can exploit
copyright protection services supplied by web service providers (SPs)
in a security context. Thus, CPs can take advantage of complex
services without having to directly implement them.