Abstract: Massive use of places with strong tourist attraction
with the consequent possibility of losing place-identity produces
harmful effects on cities and their users. In order to mitigate this risk,
areas close to such places can be identified so as to widen the
visitor-s range of action and offer alternative activities integrated
with the main site. The cultural places and appropriate activities can
be identified using a method of analysis and design able to trace the
identity of the places, their characteristics and potential, and to
provide a sustainable improvement. The aim of this work is to
propose PlaceMaker as a method of urban analysis and design which
both detects elements that do not feature in traditional mapping and
which constitute the contemporary identity of the places, and
identifies appropriate project interventions. Two final complex maps
– the first of analysis and the second of design – respectively
represent the identity of places and project interventions. In order to
illustrate the method-s potential; the results of the experimentation
carried out in the Trevi-Pantheon route in Rome and the appropriate
interventions to decongest the area are illustrated.
Abstract: Many people regard food events as part of gastronomic tourism and important in enhancing visitors’ experiences. Realizing the importance and contribution of food events to a country’s economy, the Malaysia government is undertaking greater efforts to promote such tourism activities to international tourists. Among other food events, the Ramadan bazaar is a unique food culture event, which receives significant attention from the Malaysia Ministry of Tourism. This study reports the empirical investigation into the international tourists’ perceptions, attraction towards the Ramadan bazaar and willingness in disseminating the information. Using the Ramadan bazaar at Kampung Baru, Kuala Lumpur as the data collection setting, results revealed that the Ramadan bazaar attributes (food and beverages, events and culture) significantly influenced the international tourist attraction to such a bazaar. Their high level of experience and satisfaction positively influenced their willingness to disseminate information. The positive response among the international tourists indicates that the Ramadan bazaar as gastronomic tourism can be used in addition to other tourism products as a catalyst to generate and boost the local economy. The related authorities that are closely associated with the tourism industry therefore should not ignore this indicator but continue to take proactive action in promoting the gastronomic event as one of the major tourist attractions.