Abstract: The purpose of this research was to study the factors of characteristic of business, website quality and trust affected intention to use electronic payment systems for online purchasing. This survey research used questionnaire as a tool to collect the data of 300 customers who purchased online products and used an electronic payment system. The descriptive statistics and multiple regression analysis were used to analyze data. The results revealed that customers had a good opinion towards the characteristic of the business and website quality. However, they have a moderate opinion towards trust and intention to repurchase. In addition, the characteristics of the business affected the purchase intention the most, followed by website quality and the trust with statistical significance at 0.05 level. For particular, the terms of reputation, communication, information quality, perceived risk and word of mouth affected the intention to use the electronic payment system. In contrast, the terms of size, system quality and service quality did not affect intention to use an electronic payment system.
Abstract: Global competitiveness has recently become the
biggest concern of both manufacturing and service companies.
Electronic commerce, as a key technology enables the firms to reach
all the potential consumers from all over the world. In this study, we
have presented commonly used electronic payment systems, and then
we have shown the evaluation of these systems in respect to different
criteria. The payment systems which are included in this research are
the credit card, the virtual credit card, the electronic money, the
mobile payment, the credit transfer and the debit instruments. We
have realized a systematic comparison of these systems in respect to
three main criteria: Technical, economical and social. We have
conducted a fuzzy multi-criteria decision making procedure to deal
with the multi-attribute nature of the problem. The subjectiveness
and imprecision of the evaluation process are modeled using
triangular fuzzy numbers.