Abstract: This study aims at investigating the empirical
relationships between risk preference, internet preference, and
internet knowledge which are known as user characteristics, in
addition to perceived risk of the customers on the internet purchase
intention. In order to test the relationships between the variables of
model 174, a questionnaire was collected from the students with
previous online experience. For the purpose of data analysis,
confirmatory factor analysis (CFA) and structural equation model
(SEM) was used.
Test results show that the perceived risk affects the internet
purchase intention, and increase or decrease of perceived risk
influences the purchase intention when the customer does the internet
shopping. Other factors such as internet preference, knowledge of the
internet, and risk preference affect the internet purchase intention.
Abstract: The purpose of this study was to develop and examine a
Teaching Commitment Scale of Health and Physical Education
(TCS-HPE) for Taiwanese elementary school teachers. First of all,
based on teaching commitment related theory and literatures to
develop a original scale with 40 items, later both stratified random
sampling and cluster sampling were used to sample participants.
During the first stage, 300 teachers were sampled and 251 valid scales
(83.7%) returned. Later, the data was analyzed by exploratory factor
analysis to obtain 74.30% of total variance for the construct validity.
The Cronbach-s alpha coefficient of sum scale reliability was 0.94, and
subscale coefficients were between 0.80 and 0.96. In the second stage,
400 teachers were sampled and 318 valid scales (79.5%) returned.
Finally, this study used confirmatory factor analysis to test validity and
reliability of TCS-HPE. The result showed that the fit indexes reached
acceptable criteria(¤ç2
(246 ) =557.64 , p