Abstract: This research investigates the impact of Brand Loyalty on the product performance and the factors those are considered more important in brand reputation. Variables selected for this research are Brand quality, Brand Equity, Brand Reputation to explore the impact of these variables on Product performance. For this purpose, primary research has been conducted. The questionnaire survey for this research study was administered among the population mainly at the shopping malls. For this research study, a sample size of 250 respondents has been taken into consideration. Customers from the shopping malls and university students constitute the sample for this research study using random sampling (non-probabilistic) used as a sampling technique for conducting the research survey. According to the results obtained from the collected data, it is interpreted that product performance shares a direct relationship with brand quality, brand quality, and brand reputation. Result also showed that brand quality and brand equity has a significant effect on product performance, whereas brand reputation has an insignificant effect on product performance.
Abstract: Slope stability analyses are largely carried out by deterministic methods and evaluated through a single security factor. Although it is known that the geotechnical parameters can present great dispersal, such analyses are considered fixed and known. The probabilistic methods, in turn, incorporate the variability of input key parameters (random variables), resulting in a range of values of safety factors, thus enabling the determination of the probability of failure, which is an essential parameter in the calculation of the risk (probability multiplied by the consequence of the event). Among the probabilistic methods, there are three frequently used methods in geotechnical society: FOSM (First-Order, Second-Moment), Rosenblueth (Point Estimates) and Monte Carlo. This paper presents a comparison between the results from deterministic and probabilistic analyses (FOSM method, Monte Carlo and Rosenblueth) applied to a hypothetical slope. The end was held to evaluate the behavior of the slope and consequent risk analysis, which is used to calculate the risk and analyze their mitigation and control solutions. It can be observed that the results obtained by the three probabilistic methods were quite close. It should be noticed that the calculation of the risk makes it possible to list the priority to the implementation of mitigation measures. Therefore, it is recommended to do a good assessment of the geological-geotechnical model incorporating the uncertainty in viability, design, construction, operation and closure by means of risk management.
Abstract: The advanced concepts of strategic and innovation management in the sphere of company dynamic and innovation capabilities, and achieving their mutual alignment and a synergy effect, are important elements in business today. This paper analyses the theory and empirically investigates the influence of a company’s dynamic capabilities on its innovation capabilities. A new multidimensional model of dynamic capabilities is presented, consisting of five factors appropriate to real time requirements, while innovation capabilities are considered pursuant to the official OECD and Eurostat standards. After examination of dynamic and innovation capabilities indicated their theoretical links, the empirical study testing the model and examining the influence of a company’s dynamic capabilities on its innovation capabilities showed significant results. In the study, a research model was posed to relate company dynamic and innovation capabilities. One side of the model features the variables that are the determinants of dynamic capabilities defined through their factors, while the other side features the determinants of innovation capabilities pursuant to the official standards. With regard to the research model, five hypotheses were set. The study was performed in late 2014 on a representative sample of large and very large Croatian enterprises with a minimum of 250 employees. The research instrument was a questionnaire administered to company top management. For both variables, the position of the company was tested in comparison to industry competitors, on a fivepoint scale. In order to test the hypotheses, correlation tests were performed to determine whether there is a correlation between each individual factor of company dynamic capabilities with the existence of its innovation capabilities, in line with the research model. The results indicate a strong correlation between a company’s possession of dynamic capabilities in terms of their factors, due to the new multi-dimensional model presented in this paper, with its possession of innovation capabilities. Based on the results, all five hypotheses were accepted. Ultimately, it was concluded that there is a strong association between the dynamic and innovation capabilities of a company.
Abstract: Problems of food security and the preservation of
reserved zones in the region of Central Asia under the conditions of
the climate change induced by the placement and construction of
large reservoirs are considered. The criteria for the optimum
placement and construction of reservoirs that entail the minimum
impact on the environment are established. The need for the
accounting of climatic parameters is shown by the calculation of the
water quantity required for the irrigation of agricultural lands.
Abstract: This paper takes a philosophical view as axiom, and
reveals the relationship between information theory and Natural
Intelligence and Artificial Intelligence under real world conditions.
This paper also derives the relationship between natural intelligence
and nature. According to communication principle of information
theory, Natural Intelligence can be divided into real part and virtual
part. Based on information theory principle that Information does not
increase, the restriction mechanism of Natural Intelligence creativity is
conducted. The restriction mechanism of creativity reveals the limit of
natural intelligence and artificial intelligence. The paper provides a
new angle to observe natural intelligence and artificial intelligence.
Abstract: Connected vehicles are equipped with wireless sensors
that aid in Vehicle to Vehicle (V2V) and Vehicle to Infrastructure
(V2I) communication. These vehicles will in the near future
provide road safety, improve transport efficiency, and reduce traffic
congestion. One of the challenges for connected vehicles is how
to ensure that information sent across the network is secure. If
security of the network is not guaranteed, several attacks can occur,
thereby compromising the robustness, reliability, and efficiency of
the network. This paper discusses existing security mechanisms and
unique properties of connected vehicles. The methodology employed
in this work is exploratory. The paper reviews existing security
solutions for connected vehicles. More concretely, it discusses
various cryptographic mechanisms available, and suggests areas
of improvement. The study proposes a combination of symmetric
key encryption and public key cryptography to improve security.
The study further proposes message aggregation as a technique to
overcome message redundancy. This paper offers a comprehensive
overview of connected vehicles technology, its applications, its
security mechanisms, open challenges, and potential areas of future
research.
Abstract: Imazu Bay plays an important role for endangered
species such as horseshoe crabs and black-faced spoonbills that stay in
the bay for spawning or the passing of winter. However, this bay is
semi-enclosed with slow water exchange, which could lead to
eutrophication under the condition of excess nutrient inflow to the bay.
Therefore, quantification of nutrient inflow is of great importance.
Generally, analysis of nutrient inflow to the bays takes into
consideration nutrient inflow from only the river, but that from
groundwater should not be ignored for more accurate results. The main
objective of this study is to estimate the amounts of nutrient inflow
from river and groundwater to Imazu Bay by analyzing water budget
in Zuibaiji River Basin and loads of T-N, T-P, NO3-N and NH4-N. The
water budget computation in the basin is performed using groundwater
recharge model and quasi three-dimensional two-phase groundwater
flow model, and the multiplication of the measured amount of nutrient
inflow with the computed discharge gives the total amount of nutrient
inflow to the bay. In addition, in order to evaluate nutrient inflow to the
bay, the result is compared with nutrient inflow from geologically
similar river basins. The result shows that the discharge is 3.50×107
m3/year from the river and 1.04×107 m3/year from groundwater. The
submarine groundwater discharge accounts for approximately 23 % of
the total discharge, which is large compared to the other river basins. It
is also revealed that the total nutrient inflow is not particularly large.
The sum of NO3-N and NH4-N loadings from groundwater is less than
10 % of that from the river because of denitrification in groundwater.
The Shin Seibu Sewage Treatment Plant located below the observation
points discharges treated water of 15,400 m3/day and plans to increase
it. However, the loads of T-N and T-P from the treatment plant are 3.9
mg/L and 0.19 mg/L, so that it does not contribute a lot to
eutrophication.
Abstract: There is an increasing demand for developing urban
land to provide better living conditions for all citizens in Afghanistan.
Most of the development will involve the acquisition of land. And the
current land acquisition method practiced by central government is
expropriation, which is a cash-based transaction method that imposes
heavy fiscal burden on local municipalities and central government,
and it does not protect ownership rights and social equity of
landowners besides it relocates the urban poor to remote areas with
limited access to jobs and public services. The questionnaire analysis,
backed by observations of different case studies in countries where
land readjustment is used as a collaborative land development tool
indicates that the method plays a key role in valuing landowners’
rights, giving other community members and stakeholders the
opportunity to collaboratively implement urban development
projects. The practice of the method is reducing the heavy fiscal
burden on the local and central governments and is a better option to
deal with the current development challenges in Afghanistan.
Abstract: The aim of this work is to present a low cost adsorbent
for removing toxic heavy metals from aqueous solutions. Therefore,
we are interested to investigate the efficiency of natural clay minerals
collected from south Tunisia and their modified form using sulfuric
acid in the removal of toxic metal ions: Zn(II) and Pb(II) from
synthetic waste water solutions. The obtained results indicate that
metal uptake is pH-dependent and maximum removal was detected to
occur at pH 6. Adsorption equilibrium is very rapid and it was
achieved after 90 min for both metal ions studied. The kinetics results
show that the pseudo-second-order model describes the adsorption
and the intraparticle diffusion models are the limiting step. The
treatment of natural clay with sulfuric acid creates more active sites
and increases the surface area, so it showed an increase of the
adsorbed quantities of lead and zinc in single and binary systems. The
competitive adsorption study showed that the uptake of lead was
inhibited in the presence of 10 mg/L of zinc. An antagonistic binary
adsorption mechanism was observed. These results revealed that clay
is an effective natural material for removing lead and zinc in single
and binary systems from aqueous solution.
Abstract: The aim of the paper is to investigate the effect of
corporate social responsibility (CSR) CSR on the National
Commercial Bank (NCB) in Saudi Arabia. In order to achieve this, a
case study was made of the CSR activities of this bank from the
perspective of its branch managers. The NCB was chosen as it was
one of the first Saudi banks to engage in CSR and currently has a
wide range of CSR initiatives. A qualitative research method was
used. Open-ended questionnaires were administered to eighty branch
managers of the NCB, with fifty-five usable questionnaires returned
and twenty managers were interviewed as part of the primary
research. Data from both questionnaires and interviews were
analysed using qualitative content analysis. Six themes emerged from
the questionnaire findings were used to develop the interview
questions. These themes are the following: Awareness of employees
about CSR in the NCB; CSR activities as a type of investment;
Government and media support; Increased employee loyalty in the
NCB; Prestige and profit to the NCB; and View of CSR in Islam.
This paper makes a theoretical contribution in that it investigates and
increases understanding of the effect of CSR on the NCB in Saudi
Arabia. In addition, it makes a practical contribution by making
recommendations which can support the development of CSR in the
NCB. A limitation of the paper is that it is a case study of only one
bank. It is therefore recommended that future research could be
conducted with other banks in Saudi Arabia, or indeed, with a range
of other types of firm within the financial services area in Saudi
Arabia. In this way, the same issues could be explored but with a
greater potential generalisability of findings of CSR within the Saudi
Arabian financial services industry. In addition, this paper takes a
qualitative approach and it is suggested that future research be carried
out using mixed methods, which could provide a greater depth of
analysis.
Abstract: This paper empirically investigates the relationship between Sabah state core tourism products and its destination image. Through a descriptive design using a quantitative method with a self-reported and self-administered questionnaire, this research surveyed the individual international tourists who had visited Sabah and experienced the state’s core tourism products. The research findings clearly indicate that Sabah, one of the states in Malaysia has a lot of valuable resources in the eyes of the international tourists. Interestingly, it was found that Sabah’s core tourism products namely unique marine resources, various nature attractions and cultural diversities have undoubtedly contributed to the state’s tourism image. Good feedbacks and the promising insights from the international tourists’ point of view offer varying consequences, repercussion, and implication to the state government and the relevant authorities. Collaboration and cooperation between all responsible authorities are therefore crucial in strengthening the “total tourism experience” among the international tourists in this state.
Abstract: Solid particle erosion has been identified as a critical wear phenomenon which takes place during operation of aeroengines in dusty environment. The present work discusses the erosion behavior of Ti-44.5Al-6.25Nb-0.8Mo-0.1B alloy (TNB-V4) which finds its application in low pressure gas turbines and can be used for high pressure compressors too. Prior to the erosion tests, the alloy was heat treated to improve the mechanical properties. Afterwards, specimens were eroded at impact angles of 30° and 90° at room and high temperatures (100 °C-400 °C). Volume loss and erosion behavior are studied through gravimetric analysis, whereas erosion mechanisms are characterized through scanning electron microscopy. The results indicate a clear difference in the erosion mechanism for different impact angles. The influence of the test temperature on the erosion behavior of the alloy is also discussed in the present contribution.
Abstract: In this paper, x-ray impact of Taguchi method and design of experiment philosophy to project relationship between various factors leading to output yield strength of rebar is studied. In bar mill of an integrated steel plant, there are two production lines called as line 1 and line 2. The metallic properties e.g. yield strength of finished product of the same material is varying for a particular grade material when rolled simultaneously in both the lines. A study has been carried out to set the process parameters at optimal level for obtaining equal value of yield strength simultaneously for both lines.
Abstract: Monitoring of tool wear in milling operations is essential for achieving the desired dimensional accuracy and surface finish of a machined workpiece. Although there are numerous statistical models and artificial intelligence techniques available for monitoring the wear of cutting tools, these techniques cannot pin point which cutting edge of the tool, or which insert in the case of indexable tooling, is worn or broken. Currently, the task of monitoring the wear on the tool cutting edges is carried out by the operator who performs a manual inspection, causing undesirable stoppages of machine tools and consequently resulting in costs incurred from lost productivity. The present study is concerned with the development of a flute tracking system to segment signals related to each physical flute of a cutter with three flutes used in an end milling operation. The purpose of the system is to monitor the cutting condition for individual flutes separately in order to determine their progressive wear rates and to predict imminent tool failure. The results of this study clearly show that signals associated with each flute can be effectively segmented using the proposed flute tracking system. Furthermore, the results illustrate that by segmenting the sensor signal by flutes it is possible to investigate the wear in each physical cutting edge of the cutting tool. These findings are significant in that they facilitate the online condition monitoring of a cutting tool for each specific flute without the need for operators/engineers to perform manual inspections of the tool.
Abstract: In this paper, we consider CCL-N (Cooperative Cross Layer Network) topology based on the cross layer (both centralized and distributed) environment to form network communities. Various performance metrics related to the IEEE 802.16 networks are discussed to design CCL-N Topology. In CCL-N topology, nodes are classified as master nodes (Master Base Station [MBS]) and serving nodes (Relay Station [RS]). Nodes communities are organized based on the networking terminologies. Based on CCL-N Topology, various simulation analyses for both transparent and non-transparent relays are tabulated and throughput efficiency is calculated. Weighted load balancing problem plays a challenging role in IEEE 802.16 network. CoTS (Concurrent Transmission Scheduling) Scheme is formulated in terms of three aspects – transmission mechanism based on identical communities, different communities and identical node communities. CoTS scheme helps in identifying the weighted load balancing problem. Based on the analytical results, modularity value is inversely proportional to that of the error value. The modularity value plays a key role in solving the CoTS problem based on hop count. The transmission mechanism for identical node community has no impact since modularity value is same for all the network groups. In this paper three aspects of communities based on the modularity value which helps in solving the problem of weighted load balancing and CoTS are discussed.
Abstract: Fluoroquinolones form the mainstay of therapy for the treatment of infections due to Salmonella enterica subsp. enterica. There is a complex interplay between several resistance mechanisms for quinolones and various fluoroquinolones discs, giving varying results, making detection and interpretation of fluoroquinolone resistance difficult. For detection of fluoroquinolone resistance in Salmonella ssp., we compared the use of pefloxacin and nalidixic acid discs as surrogate marker. Using MIC for ciprofloxacin as the gold standard, 43.5% of strains showed MIC as ≥1 μg/ml and were thus resistant to fluoroquinoloes. Based on the performance of nalidixic acid and pefloxacin discs as surrogate marker for ciprofloxacin resistance, both the discs could correctly detect all the resistant phenotypes; however, use of nalidixic acid disc showed false resistance in the majority of the sensitive phenotypes. We have also tested newer antimicrobial agents like cefixime, imipenem, tigecycline and azithromycin against Salmonella spp. Moreover, there was a comeback of susceptibility to older antimicrobials like ampicillin, chloramphenicol, and cotrimoxazole. We can also use cefixime, imipenem, tigecycline and azithromycin in the treatment of multidrug resistant S. typhi due to their high susceptibility.
Abstract: In this paper, the classical bearing capacity problem is re-considered from discrete element analysis. In the discrete element approach, the bearing capacity problem is considered from the elastic stage to plastic stage to rupture stage (large displacement). The bearing capacity failure mechanism of a strip footing on soil is investigated, and the influence of micro-parameters on the bearing capacity of soil is also observed. It is found that the distinct element method (DEM) gives very good visualized results, and basically coincides well with that derived by the classical methods.
Abstract: Increasing demands of contemporary applications for high strength and lightweight materials prompted the development of metal-matrix composites (MMCs). After the discovery of carbon nanotubes (CNTs) in 1991 (revealing an excellent set of mechanical properties) became one of the most promising strengthening materials for MMC applications. Additionally, the relatively low density of the nanotubes imparted high specific strengths, making them perfect strengthening material to reinforce MMCs. In the present study, aluminum-multiwalled carbon nanotubes (Al-MWCNTs) composite was prepared in an air induction furnace. The dispersion of the nanotubes in molten aluminum was assisted by inherent string action of induction heating at 790°C. During the fabrication process, multifunctional fluxes were used to avoid oxidation of the nanotubes and molten aluminum. Subsequently, the melt was cast in to a copper mold and cold rolled to 0.5 mm thickness. During metallographic examination using a scanning electron microscope, it was observed that the nanotubes were effectively dispersed in the matrix. The mechanical properties of the composite were significantly increased as compared to pure aluminum specimen i.e. the yield strength from 65 to 115 MPa, the tensile strength from 82 to 125 MPa and hardness from 27 to 30 HV for pure aluminum and Al-CNTs composite, respectively. To recognize the associated strengthening mechanisms in the nanocomposites, three foremost strengthening models i.e. shear lag model, Orowan looping and Hall-Petch have been critically analyzed; experimental data were found to be closely satisfying the shear lag model.
Abstract: Solid fan blades and discs in aero engines are subjected to high combined low and high cycle fatigue loads especially around the contact areas between blade and disc. Therefore, special coatings (e.g. dry film lubricant) and surface treatments (e.g. shot peening or laser shock peening) are applied to increase the strength with respect to combined cyclic fatigue and fretting fatigue, but also to improve damage tolerance capability. The traditional deterministic damage tolerance assessment based on fracture mechanics analysis, which treats service damage as an initial crack, often gives overly conservative results especially in the presence of vibratory stresses. A probabilistic damage tolerance methodology using crack initiation data has been developed for fan discs exposed to relatively high vibratory stresses in cross- and tail-wind conditions at certain resonance speeds for limited time periods. This Monte-Carlo based method uses a damage databank from similar designs, measured vibration levels at typical aircraft operations and wind conditions and experimental crack initiation data derived from testing of artificially damaged specimens with representative surface treatment under combined fatigue conditions. The proposed methodology leads to a more realistic prediction of the minimum damage tolerance life for the most critical locations applicable to modern fan disc designs.
Abstract: Lean philosophy has evolved over time and has been implemented both in manufacturing and services, more recently lean has been integrated in the companies of the health sector. Currently it is important to understand the successful way to implement this philosophy and try to identify barriers and enablers to the sustainability of lean healthcare. The main purpose of this research is to identify the barriers and enablers in the implementation of Lean Healthcare based on case studies of Colombian healthcare centers. In order to do so, we conducted semi-structured interviews based on a maturity model. The main results indicate that the success of Lean implementation depends on its adaptation to contextual factors. In addition, in the Colombian context were identified new factors such as organizational culture, management models, integration of the care and administrative departments and triple helix relationship.