Abstract: The objectives of this study are to study Chinese
tourist’s Behaviors towards travel and shopping in Bangkok. The
research methodology was a quantitative research. The sample of this
research was 400 Chinese tourists in Bangkok chosen by the
accidental sampling and the purposive sampling. Inferential Statistics
Analysis by using the Chi-square statistics. As for the results of this
study the researcher found that differences between personal, social
and cultural information, i.e., gender, age, place of residence,
educational level, occupation, income, family, and main objectives of
tourism with behaviors of Chinese tourists in Bangkok towards travel
and shopping in Bangkok.
Abstract: The objectives of this study are to find out the
approaches to promote healthy recreation activities for elderly
tourists and develop Bang Nam Phueng Floating Market to be a
health tourism attraction. The research methodology was to analyze
internal and external situations according to MP-MF and the MCSTEPS
principles.
As for the results of this study the researcher found that the
healthy recreational activities for elderly tourists could be divided in
7 groups; travelling Bang Nam Phueng Floating Market activity,
homestay relaxation, arts center platform activity, healthy massage
activity, paying homage to a Buddha image activity, herbal joss-stick
home activity, making local desserts and food activity.
Abstract: The objectives of this study are to increase tourism products and to develop family agro-tourism. The research methodology was to analyze internal and external situations according to MP-MF and the MC-STEPS principles.
The results of this study highlight following necessary improvements; extend the cycling routes, increase the number of bicycle rental shops, offer a recreation place for the elders, organize a space for the floating market products and increase tourism activities throughout the year. In ‘places or distribution channel’ we discuss the improvement of facilities, specifically the routes to facilitate elder visitors and visitors on wheelchairs and furthermore the arrangement of educational trips to relevant centers in the community. In ‘promotions’, we discuss the implementation of an “all inclusive package” were the agro-tourism program, health-conscious program and the elderly fun program converge.