Abstract: The paper focuses on the implementation phase of the
strategy of the European Union and the national strategy of the
Czech Republic to promote academic and research staff with the
potential to produce results that provide innovation useful for
economic growth. It deals with the use of financial resources of the
Operational Program Education for Competitiveness at the
University of West Bohemia in Pilsen. The author presents an
example of two strategic projects in the field of human resources –
Excellence in Human Resources as a Source of Competitiveness and
New Excellence of Human Resources. The subject of this paper is the
potential contribution of newly recruited postdoctoral within these
projects for the University of West Bohemia in Pilsen and its internal
environment.
Abstract: This paper is concerned with the role strategic
management plays in higher education and the methods it entails.
Using the University of West Bohemia and the Czech Republic as
examples, the paper describes the methods used in furthering
strategic objectives within institutions and their different parts
(faculties, institutes). The nature of the demands faced by the
university dictates the need for a strategic framework which defines
the basic objectives and parameters of tertiary education and research
in a local, regional and national context. Sharing strategies with a
wider range of actors (universities, cities, regions, the practical
sphere) is key to laying the foundations for more efficient
cooperation.