Abstract: The service industry accounts for about 70% of GDP of
Japan, and the importance of the service innovation is pointed out. The
importance of the system use and the support service increases in the
information system that is one of the service industries. However,
because the system is not used enough, the purpose for which it was
originally intended cannot often be achieved in the CRM system. To
promote the use of the system, the effective service method is needed.
It is thought that the service model's making and the clarification of the
success factors are necessary to improve the operation service of the
CRM system. In this research the model of the operation service in the
CRM system is made.