Abstract: The ASEAN Economic Community (AEC) is the goal
of regional economic integration by 2015. In the region, tourism is an
activity that is important, especially as a source of foreign currency, a
source of employment creation and a source of income bringing to the
region. Given the complexity of the issues entailing the concept of
sustainable tourism, this paper tries to assess tourism sustainability
with the ASEAN, based on a number of quantitative indicators for all
the ten economies, Thailand, Myanmar, Laos, Vietnam, Malaysia,
Singapore, Indonesia, Philippines, Cambodia, and Brunei. The
methodological framework will provide a number of benchmarks of
tourism activities in these countries. They include identification of the
dimensions; for example, economic, socio-ecologic, infrastructure
and indicators, method of scaling, chart representation and evaluation
on Asian countries. This specification shows that a similar level of
tourism activity might introduce different implementation in the
tourism activity and might have different consequences for the socioecological
environment and sustainability. The heterogeneity of
developing countries exposed briefly here would be useful to detect
and prepare for coping with the main problems of each country in
their tourism activities, as well as competitiveness and value creation
of tourism for ASEAN economic community, and will compare with
other parts of the world.
Abstract: This research aims to study on “ASEAN Citizenship in the Internationalization of Thai Higher Education.” The purposes of this research are (1) to examine the Thai academics and scholars defined in the concept of internationalization of higher education, (2) to know how Thailand tries to fulfill its internationalization on education goal, (3) to find out the advantages and disadvantages of Thailand hub for higher education in Asia. Sequential mixed methods, qualitative and quantitative research methods were utilized to gather the data collected. By using a qualitative method (individual interviews from key Thai administrators and educators in the international higher education sector), a quantitative method (survey) was utilized to draw upon and to elaborate the recurring themes present during the interviews. The study found that many aspects of Thai international higher education programs received heavy influence from both the American and European higher education systems. Thailand’s role and leadership in the creation and launch of the ASEAN Economic Community (AEC) by 2015 gives its unique context for its internationalization efforts. English is being designated as the language of all Thai international programs; its influence further strengthened being the current language of academia, international business, and the internet, having global influence.
Abstract: Since information and communication technology (ICT) plays a critical role in enhancing national competitiveness, it is a driving force for social and economic growth and prosperity. The ASEAN Economic Community (AEC) will integrate this into ASEAN countries as a new mechanism and a measure that will improve economic performance as a global economy. Government policies may support or impede such harmonization. This study was to investigate, analyze the status of Thai IT entrepreneurs and define key strategies to enhance their competitive advantage. Data were collected based on in-depth interviews, questionnaires, focus groups, seminars and fieldwork on information technology excluding communication. SWOT was used as a tool to analyze the study. The results of this study can be used to enable the government to guide policy, measures and strategies for creating a competitive advantage for Thailand’s IT entrepreneurs in the global market.
Abstract: The purposes of this study are 1) to study the impact
of the 3-community-core model: House (H), Temple (T), and School
(S) with the co-operation of official departments on community
development to ASEAN economic community involvement and 2) to
study the procedures and extension of the model. The research which
is a qualitative research is based on the formal and informal
interviews. Local people in a community are observed. Group
interview is, also, operated by executors and cooperators in the
school in the community. In terms of social and cultural dimension,
the 3-community-core model consisting of house, temple and school
is the base of Thai cultures bringing about understanding, happiness
and unity to the community. The result of this research is that the
official departments in accompanied with this model developers
cooperatively work together in the community to support such factors
as budget, plan, activities. Moreover, the need of community, and the
continual result to sustain the community are satisfied by the model
implementation. In terms of the procedures of the model
implementation, executors and co-operators can work, coordinate,
think, and launch their public relation altogether. Concerning the
model development, this enables the community to achieve its goal to
prepare the community’s readiness for ASEAN Economic
Community involvement.
Abstract: The development of One Tambon One Product
(OTOP) became the policy of the government in 1997 after the
former Prime Minister had been in power. The strategy of sections is
currently set for the policy. OTOP has become the part of the way of
community lives around the country. OTOP may be developed under
changing into ASEAN economic community in 2015 because of the
flow of capitals, productions, and many workers in the region. All
sectors are improved for the change. The purposes of study were to
study the strength and weakness of the OTOP-creating process via its
policy and to lead to the strategy to be able to apply before changing.
The methodology is qualitative to study its policy including
document and to interview experienced persons. The findings showed
that the effort of improvement of all sectors obviously involves with
OTOP development. Particularly, the strategic administration of
OTOP is in every level of the state, central sector, region, and
community.