Internet Bandwidth Network Quality Management: The Case Study of Telecom Organization of Thailand
This paper addresses a current problem that occurs among Thai internet service providers with regard to bandwidth network quality management. The IPSTAR department of Telecom Organization of Thailand public company (TOT); the largest internet service provider in Thailand, is the case study to analyze the problem that exists. The Internet bandwidth network quality management (iBWQM) framework is mainly applied to the problem that has been found. Bandwidth management policy (BMP) and quality of service (QoS) are two antecedents of iBWQM. This paper investigates internet user behavior, marketing demand and network operation views in order to determine bandwidth management policy (e.g. quota management, scheduling and malicious management). The congestion of bandwidth is also analyzed to enhance quality of service (QoS). Moreover, the iBWQM framework is able to improve the quality of service and increase bandwidth utilization, minimize complaint rate concerns to slow speed, and provide network planning guidelines through Thai Internet services providers.
[1] Aboulfadl, M., Gupta, A., Pradhan, R., & Kalyanaraman, S. (2002). "A
Spot Pricing Framework to Enable Pricing and Risk Management of
Inter-Domain Assured Bandwidth Services". IEEE Xplore.,
Proceedings of the 2002 Winter Simulation Conference, 1551-1523.
[2] Brockmann, P. (1998). "User demand for internet services: is the
infrastructure ready?". Computer Standards & Interfaces, (20), 117-
121.
[3] Bruton, G. D., Dess, G. G., & Janney, J. J. (2007). "Knowledge
management in technology-focused firms in emerging economies:
Caveats on capabilities, networks, and real option". Asia pacific J
Manage, (24), 115-130.
[4] Carter, S. F., Macfadyen, N. W., Martin G. A. R., & Southgate, R. L.
(2002). "Techniques for the study of QoS in IP network". BT
Technology Journal, 20 (3), 100-115.
[5] Cekro, Z. (1999). "Quality of Service: Overview of Concepts and
Standards". University of Brussels.
[6] Clark, J. A., & Tsiaparas, A. (2002). "Bandwidth-on-demand networks:
a solution to peer-to-peer file sharing". BT Technology Journal, 20 (1),
53-63
[7] Erfani, S., Lawrence, V. B., Malek, M., & Sugla, B. (1999). "Network
Management: Emerging Trends and Challenges". Bell Labs Technical
Journal, October-December 1999, 3-22.
[8] Frahang, B., & Kopeikin, R. (2004). "Policy-Based Quality of Service
in 3G Network". Bell Labs Technical Journal, 9 (1), 31-40.
[9]Flickenger R. (2006). How to Accelerate Your Internet. BMO Book Sprint
Team.
[10] Fulp, E. W., & Reeves, D. S. (2004). "Bandwidth provisioning and
pricing for networks with multiple classes of service". Computer
Networks, 46, 41-52.
[11] Gibbens, R. (2000). "Control and Pricing for Communication
Networks". Royal Society, 358 (1765), 331-341.
[12] Leroux, C. G., Zo, H., & Rho, J. J. (2008). "Factors Affecting Internet
Adoption in Latin America". IEEE Computer Society, 947-951.
[13] Li, S-T., Shue, L-Y., & Lee, S-F. (2008). "Business intelligence
approach to supporting strategy-making of ISP service management".
Expert Systems with Applications, 35, 739-754.
[14] Mason, R. A. (2000). "Competitive Internet Pricing". Royal Society,
358 (1773), 2309-2318.
[15] Sgroi, D. (2008). "Social network theory, broadband and the future of
the World Wide Web". Telecommunication Policy, 32, 62-84.
[16] Shi, L., Liu, C., & Liu, B. (2008). "Network utility maximization for
triple-play services". Computer Communications, 31, 2257-2269.
[17] Silverman, K. S., Brenner, M. R., & Shannon, G. E. (2000). "Toward a
Vision for Network and Service Management". Bell Labs Technical
Journal, October-December 2000, 21-30.
[18] Teo, T. S. H., Lim, V. K. G.& Lai R. Y. C. (1999) "Intrinsic and
extrinsic motivation in Internet usage". Omega, Int. J. Mgmt. Sci., 27,
25-37.
[19] Wood, S. & Chatterjee, S. (2002). "Network Quality of Service for the
Enterprise: A Broad Overview". Information Systems Frontiers, 4 (1),
63-84.
[20] Internet world stats (September, 2009). ASIA INTERNET USAGE AND
POPULATION. Retrieved September 23, 2009, from
www.internetworkdstats.com
[21] National Electronics and Computer Technology Center (September
2008). Internet User Profile of Thailand 2008. Retrieved September 23,
2009, from
http://pld.nectec.or.th/websrii/images/stories/documents/books/internetu
ser_2008.pdf
[22] Sanchez-Franco, M. J., Ramos, A. F. V., & Velicia, F. A. M. (2009).
"The moderating effect of gender on relationship quality and loyalty
toward Internet service providers". Information & Management, 46,
196-202. (Wring sequence)
[23] Sriaroonnirun, S. (2006). Cisco SCABB (Version 3.1.0 Build 20)
(Computer software). USA: Cisco.
[24] The national Telecommunications Commission (September 2009).
Internet service provider of Thailand. Retrieved September 23, 2009,
from http://www.ntc.or.th/license/index.php?show=all
Sittha
[1] Aboulfadl, M., Gupta, A., Pradhan, R., & Kalyanaraman, S. (2002). "A
Spot Pricing Framework to Enable Pricing and Risk Management of
Inter-Domain Assured Bandwidth Services". IEEE Xplore.,
Proceedings of the 2002 Winter Simulation Conference, 1551-1523.
[2] Brockmann, P. (1998). "User demand for internet services: is the
infrastructure ready?". Computer Standards & Interfaces, (20), 117-
121.
[3] Bruton, G. D., Dess, G. G., & Janney, J. J. (2007). "Knowledge
management in technology-focused firms in emerging economies:
Caveats on capabilities, networks, and real option". Asia pacific J
Manage, (24), 115-130.
[4] Carter, S. F., Macfadyen, N. W., Martin G. A. R., & Southgate, R. L.
(2002). "Techniques for the study of QoS in IP network". BT
Technology Journal, 20 (3), 100-115.
[5] Cekro, Z. (1999). "Quality of Service: Overview of Concepts and
Standards". University of Brussels.
[6] Clark, J. A., & Tsiaparas, A. (2002). "Bandwidth-on-demand networks:
a solution to peer-to-peer file sharing". BT Technology Journal, 20 (1),
53-63
[7] Erfani, S., Lawrence, V. B., Malek, M., & Sugla, B. (1999). "Network
Management: Emerging Trends and Challenges". Bell Labs Technical
Journal, October-December 1999, 3-22.
[8] Frahang, B., & Kopeikin, R. (2004). "Policy-Based Quality of Service
in 3G Network". Bell Labs Technical Journal, 9 (1), 31-40.
[9]Flickenger R. (2006). How to Accelerate Your Internet. BMO Book Sprint
Team.
[10] Fulp, E. W., & Reeves, D. S. (2004). "Bandwidth provisioning and
pricing for networks with multiple classes of service". Computer
Networks, 46, 41-52.
[11] Gibbens, R. (2000). "Control and Pricing for Communication
Networks". Royal Society, 358 (1765), 331-341.
[12] Leroux, C. G., Zo, H., & Rho, J. J. (2008). "Factors Affecting Internet
Adoption in Latin America". IEEE Computer Society, 947-951.
[13] Li, S-T., Shue, L-Y., & Lee, S-F. (2008). "Business intelligence
approach to supporting strategy-making of ISP service management".
Expert Systems with Applications, 35, 739-754.
[14] Mason, R. A. (2000). "Competitive Internet Pricing". Royal Society,
358 (1773), 2309-2318.
[15] Sgroi, D. (2008). "Social network theory, broadband and the future of
the World Wide Web". Telecommunication Policy, 32, 62-84.
[16] Shi, L., Liu, C., & Liu, B. (2008). "Network utility maximization for
triple-play services". Computer Communications, 31, 2257-2269.
[17] Silverman, K. S., Brenner, M. R., & Shannon, G. E. (2000). "Toward a
Vision for Network and Service Management". Bell Labs Technical
Journal, October-December 2000, 21-30.
[18] Teo, T. S. H., Lim, V. K. G.& Lai R. Y. C. (1999) "Intrinsic and
extrinsic motivation in Internet usage". Omega, Int. J. Mgmt. Sci., 27,
25-37.
[19] Wood, S. & Chatterjee, S. (2002). "Network Quality of Service for the
Enterprise: A Broad Overview". Information Systems Frontiers, 4 (1),
63-84.
[20] Internet world stats (September, 2009). ASIA INTERNET USAGE AND
POPULATION. Retrieved September 23, 2009, from
www.internetworkdstats.com
[21] National Electronics and Computer Technology Center (September
2008). Internet User Profile of Thailand 2008. Retrieved September 23,
2009, from
http://pld.nectec.or.th/websrii/images/stories/documents/books/internetu
ser_2008.pdf
[22] Sanchez-Franco, M. J., Ramos, A. F. V., & Velicia, F. A. M. (2009).
"The moderating effect of gender on relationship quality and loyalty
toward Internet service providers". Information & Management, 46,
196-202. (Wring sequence)
[23] Sriaroonnirun, S. (2006). Cisco SCABB (Version 3.1.0 Build 20)
(Computer software). USA: Cisco.
[24] The national Telecommunications Commission (September 2009).
Internet service provider of Thailand. Retrieved September 23, 2009,
from http://www.ntc.or.th/license/index.php?show=all
Sittha
@article{"International Journal of Business, Human and Social Sciences:61314", author = "Sriaroonnirun Sittha and Rotchanakitumnuai Siriluck", title = "Internet Bandwidth Network Quality Management: The Case Study of Telecom Organization of Thailand", abstract = "This paper addresses a current problem that occurs among Thai internet service providers with regard to bandwidth network quality management. The IPSTAR department of Telecom Organization of Thailand public company (TOT); the largest internet service provider in Thailand, is the case study to analyze the problem that exists. The Internet bandwidth network quality management (iBWQM) framework is mainly applied to the problem that has been found. Bandwidth management policy (BMP) and quality of service (QoS) are two antecedents of iBWQM. This paper investigates internet user behavior, marketing demand and network operation views in order to determine bandwidth management policy (e.g. quota management, scheduling and malicious management). The congestion of bandwidth is also analyzed to enhance quality of service (QoS). Moreover, the iBWQM framework is able to improve the quality of service and increase bandwidth utilization, minimize complaint rate concerns to slow speed, and provide network planning guidelines through Thai Internet services providers.
", keywords = "Internet bandwidth management, Internet serviceprovider, Internet usage behavior, Quality of Service.", volume = "4", number = "4", pages = "423-7", }
