Analysis of the Islands Tourists, Destination Information Sources and Service Satisfaction
The purpose of this study is to analyze the islands
tourist travel information sources, as well as for the satisfaction of the
tourist destination services. This study used questionnaires to the
island of Taiwan to the Penghu Islands to engage in tourism activities
tourist adopt the designated convenience sampling method, a total of
889 valid questionnaires were collected. After statistical analysis, this
study found that: 1. tourists to the Penghu Islands travel information
source for “friends and family came to Penghu". 2. Tourists feel the
service of the outlying islands of Penghu, the highest feelings of
“friendly local residents". 3. There are different demographic variables
affect the tourist travel information source and service satisfaction.
Based on the findings of this study not only for Penghu's tourism
industry with the unit in charge of the proposed operating and
suggestions for future research to other researchers.
[1] C. A. Gunn, and T. Var, Tourism planning: Basics, concept, cases, 4th ed,
New York: Routledge, pp.41, 2002.
[2] H. S. Chang, "A study of tourist cognized on costal sport tourism
attractions, travel experiences, perceived values, and behavioral
intension," Journal of Leisure and Recreation Industry Management, vol.
2, no. 3, pp. 31-51, 2009.
[3] A. Mathieson, and G. Wall, Tourism: Economic, physical and social
impacts. London: Longman, 1982.
[4] E. J. Mayo, and L. P. Jarvis, The psychology of leisure travel, Boston,
MA: CBI Publishing, 1981.
[5] C. Lovelock, and L. Wright, Principles of service marketing and
management, 2nd ed, Upper Saddle River, NJ: Pearson Prentice Hall,
2002.
[6] C. Cronroos, "An applied service marketing theory", Journal of
Marketing, vol. 16, pp.30-41, 1982.
[7] A. Parasuraman, A. Zeithaml, and L. L. Berry, "SERVQUAL: A
Multiple-Item scale for measuring consumer perceptions of service
quality" Journal of Retailing, vol. 64, no. 1, pp.12-40, 1988.
[8] R. L. Oliver, "Cognitive, affective, and a attribute base of the satisfaction
response", Journal of Consumer Research, vol. 20, Dec, 418-430, 1993.
[9] Ming-Ju. Lee, and Ya-Chie, Chen, "Relationships among experiential
value, travel satisfaction and revisiting willingness on tourists who
participated in Penghu Island tourism-A case of Ji-bai and Cei-Mei
Island,". Journal of Leisure and Recreation Industry Management, vol. 3,
no. 1, pp. 1-18, 2010.
[10] H. S. Chang, "A study of tourist cognized on costal sport tourism
attractions, travel experiences, perceived values, and behavioral
intension," Journal of Leisure and Recreation Industry Management, vol.
2, no. 3, pp. 31-51, 2009.
[11] Hsiao-Ming. Chang, Lang-Roy Chiou, and Huei-Ming Shih, "The study
of consumers, among consume style, travel information resource, service
satisfaction, and loyal in Da Hu Wineland Resor," Journal of Leisure and
Tourism Industry Research, October, vol. 2, No. 1, pp.50-67, 2007.
[12] U. Blank, The community tourism imperative, Stage College, PA:
Venture, 1989.
[13] C. M. Echtner, and J. R. B. Ritchie, "The measurement of destination
image: An e mpirical assessment," Journal of Travel Research, vol. 31,
no. 3, pp.3-11, 1993.
[1] C. A. Gunn, and T. Var, Tourism planning: Basics, concept, cases, 4th ed,
New York: Routledge, pp.41, 2002.
[2] H. S. Chang, "A study of tourist cognized on costal sport tourism
attractions, travel experiences, perceived values, and behavioral
intension," Journal of Leisure and Recreation Industry Management, vol.
2, no. 3, pp. 31-51, 2009.
[3] A. Mathieson, and G. Wall, Tourism: Economic, physical and social
impacts. London: Longman, 1982.
[4] E. J. Mayo, and L. P. Jarvis, The psychology of leisure travel, Boston,
MA: CBI Publishing, 1981.
[5] C. Lovelock, and L. Wright, Principles of service marketing and
management, 2nd ed, Upper Saddle River, NJ: Pearson Prentice Hall,
2002.
[6] C. Cronroos, "An applied service marketing theory", Journal of
Marketing, vol. 16, pp.30-41, 1982.
[7] A. Parasuraman, A. Zeithaml, and L. L. Berry, "SERVQUAL: A
Multiple-Item scale for measuring consumer perceptions of service
quality" Journal of Retailing, vol. 64, no. 1, pp.12-40, 1988.
[8] R. L. Oliver, "Cognitive, affective, and a attribute base of the satisfaction
response", Journal of Consumer Research, vol. 20, Dec, 418-430, 1993.
[9] Ming-Ju. Lee, and Ya-Chie, Chen, "Relationships among experiential
value, travel satisfaction and revisiting willingness on tourists who
participated in Penghu Island tourism-A case of Ji-bai and Cei-Mei
Island,". Journal of Leisure and Recreation Industry Management, vol. 3,
no. 1, pp. 1-18, 2010.
[10] H. S. Chang, "A study of tourist cognized on costal sport tourism
attractions, travel experiences, perceived values, and behavioral
intension," Journal of Leisure and Recreation Industry Management, vol.
2, no. 3, pp. 31-51, 2009.
[11] Hsiao-Ming. Chang, Lang-Roy Chiou, and Huei-Ming Shih, "The study
of consumers, among consume style, travel information resource, service
satisfaction, and loyal in Da Hu Wineland Resor," Journal of Leisure and
Tourism Industry Research, October, vol. 2, No. 1, pp.50-67, 2007.
[12] U. Blank, The community tourism imperative, Stage College, PA:
Venture, 1989.
[13] C. M. Echtner, and J. R. B. Ritchie, "The measurement of destination
image: An e mpirical assessment," Journal of Travel Research, vol. 31,
no. 3, pp.3-11, 1993.
@article{"International Journal of Business, Human and Social Sciences:56667", author = "Wen-Chieh and Hsieh", title = "Analysis of the Islands Tourists, Destination Information Sources and Service Satisfaction", abstract = "The purpose of this study is to analyze the islands
tourist travel information sources, as well as for the satisfaction of the
tourist destination services. This study used questionnaires to the
island of Taiwan to the Penghu Islands to engage in tourism activities
tourist adopt the designated convenience sampling method, a total of
889 valid questionnaires were collected. After statistical analysis, this
study found that: 1. tourists to the Penghu Islands travel information
source for “friends and family came to Penghu". 2. Tourists feel the
service of the outlying islands of Penghu, the highest feelings of
“friendly local residents". 3. There are different demographic variables
affect the tourist travel information source and service satisfaction.
Based on the findings of this study not only for Penghu's tourism
industry with the unit in charge of the proposed operating and
suggestions for future research to other researchers.", keywords = "Island tourism, destination, travel information,
service satisfaction.", volume = "6", number = "12", pages = "3531-6", }