Abstract: In the current technological market environment, ensuring the quality of new products has become a complex challenge. In this scenario, companies have been investing in solutions that aim to reduce the execution time of software testing and lead to cost efficiency. However, companies that have a complex and specialized testing environment usually face barriers related to costly testing processes, especially in distributed settings. Sidia Institute of Technology works on research and development for the Android platform for mobile devices in Latin America. As we work in a global software development (GSD) scope, we have faced barriers caused by failures detected lately that have caused delays in the homologation release process on Android projects. Thus, we adopt an Internal Review process, using as an alternative to reduce these failures. In this paper it was presented the experience of a homologation team adopting an Internal Review process in order to increase the performance through of improving test efficiency. Using this approach, it was possible to realize a substantial improvement in quality, reliability and timeliness of our deliveries. Through the quantitative analyses, it was possible identify a positive growth in homologation efficiency of 6% after adoption of the process. In addition, we performed a qualitative analysis from the collected data through an online questionnaire. In particular, results show that association between failure reduction and review process adoption provides the most quality that has a positive effect on project milestones. We hope this report can be helpful to other companies and the scientific community to improve their process thereby increasing competitive advantages.
Abstract: In this study, it has been studied to determine the
relationship between business performance and strategic flexibility,
which is defined to be the strategic choice that provides the ability of
rapidly responding the changes of the dynamic environment of the
companies, for having competitive advantages. In this context a field
study has been conducted over 56 companies, which are active in
informatics and electronics sectors in TEKNOKENT. As a result of
the study it has been determined that; strategic flexibility has an
effect on business performance and there is a positive and
statistically significant relationship between strategic flexibility and
business performance.
Abstract: It is a critical time to upgrade technology and increase value added with manufacturing skills developing and management strategies that will highly satisfy the customers need in the precision machinery global market. In recent years, the supply side, each precision machinery manufacturers in each country are facing the pressures of price reducing from the demand side voices that pushes the high-end precision machinery manufacturers adopts low-cost and high-quality strategy to retrieve the market. Because of the trend of the global market, the manufacturers must take price reducing strategies and upgrade technology of low-end machinery for differentiations to consolidate the market.By using six key success factors (KSFs), customer perceived value, customer satisfaction, customer service, product design, product effectiveness and machine structure quality are causal conditions to explore the impact of competitive advantage of the enterprise, such as overall profitability and product pricing power. This research uses key success paths (KSPs) approach and f/s QCA software to explore various combinations of causal relationships, so as to fully understand the performance level of KSFs and business objectives in order to achieve competitive advantage. In this study, the combination of a causal relationships, are called Key Success Paths (KSPs). The key success paths guide the enterprise to achieve the specific outcomes of business. The findings of this study indicate that there are thirteen KSPs to achieve the overall profitability, sixteen KSPs to achieve the product pricing power and seventeen KSPs to achieve both overall profitability and pricing power of the enterprise. The KSPs provide the directions of resources integration and allocation, improve utilization efficiency of limited resources to realize the continuous vision of the enterprise.
Abstract: The future of Higher Education Institutions (HEI) depend on their ability to attract and retain students, increase recognition and prestige. In order to respond to the 'customers' increasingly demanding, HEI need to identify the key factors that influence the satisfaction of a 'customers', thereby creating competitive advantages. These determinants of satisfaction are important elements that guide the strategy of an institution and allow the successful achievement of strategic plans, both teaching and administrative, to offer their ‘costumers’ services and products with higher quality. Following this way of thinking, the purpose of this study was to evaluate the satisfaction with the service quality of the School of Technology and Management of Bragança (ESTiG), of the Polytechnic Institute of Bragança, identifying, thus, the dimensions related to the quality of services that might influence students' satisfaction. The results showed that, in general, the students are satisfied with the performance of ESTiG.
Abstract: Service innovations are central concerns in fast
changing environment. Due to the fitness in customer demands and
advances in information technologies (IT) in service management, an
expanded conceptualization of e-service innovation is required.
Specially, innovation practices have become increasingly more
challenging, driving managers to employ a different open innovation
model to maintain competitive advantages. At the same time, firms
need to interact with external and internal customers in innovative
environments, like the open innovation networks, to co-create values.
Based on these issues, an important conceptual framework of e-service
innovation is developed. This paper aims to examine the contributing
factors on e-service innovation and firm performance, including
financial and non-financial aspects. The study concludes by showing
how e-service innovation will play a significant role in growing the
overall values of the firm. The discussion and conclusion will lead to a
stronger understanding of e-service innovation and co-creating values
with customers within open innovation networks.
Abstract: Due to dynamic evolution, the ability of a
manufacturing technology to produce a special product is changing.
Therefore, it is essential to monitor the established techniques and
processes to detect whether a company-s production will fit future
circumstances. Concerning the manufacturing technology planning
process, companies must decide when to change to a new technology
for maintaining and increasing competitive advantages. In this
context, the maturity assessment of the focused technologies is
crucial. This article presents an approach for defining the maturity of
a manufacturing technology from a strategic point of view. The
concept is based on the approach of technology readiness level
(TRL) according to NASA (National Aeronautics and Space
Administration), but also includes dynamic changes. Therefore, the
model takes into account the concept of the technology life cycle.
Furthermore, it enables a company to estimate the ideal date for
implementation of a new manufacturing technology.
Abstract: Lurking behavior is common in information-seeking oriented communities. Transferring users with lurking behavior to be contributors can assist virtual communities to obtain competitive advantages. Based on the ecological cognition framework, this study proposes a model to examine the antecedents of lurking behavior in information-seeking oriented virtual communities. This study argues desire for emotional support, desire for information support, desire for performance-approach, desire for performance -avoidance, desire for mastery-approach, desire for mastery-avoidance, desire for ability trust, desire for benevolence trust, and desire for integrity trust effect on lurking behavior. This study offers an approach to understanding the determinants of lurking behavior in online contexts.
Abstract: Nowadays companies in all sectors are looking for the
sources of competitive advantages. Holistic marketing approach
searches for their emergence based on the integration of all
components and elements across the organization. Modern marketing
sees the sources of competitive advantage in implementing the latest
managerial practices, motivation, intelligent project management,
knowledge management, collaborative marketing, CSR and, in the
recent years, also in the business process optimization. With the use
of modern tools including business process management and business
process modelling the company can markedly increase its internal
efficiency which can lead not only to lowering the costs but to
creating the environment for optimal customer care, positive
corporate culture and for origination of innovations as well. In the
article the authors analyze the recent trend in this area and introduce
suggestions to companies to identify and optimize the key processes
that have a significant impact of the company´s competitiveness.
Abstract: Knowledge capabilities are increasingly important for
the innovative technology enterprises to enhance the business
performance in terms of product competitiveness, innovation and
sales. Recognition of the company capability by auditing allows them
to further pursue advancement, strategic planning and hence gain
competitive advantages. This paper attempts to develop an
Organizations- Knowledge Capabilities Assessment (OKCA) method
to assess the knowledge capabilities of technology companies. The
OKCA is a questionnaire-based assessment tool which has been
developed to uncover the impact of various knowledge capabilities on
different organizational performance. The collected data is then
analyzed to find out the crucial elements for different technological
companies. Based on the results, innovative technology enterprises are
able to recognize the direction for further improvement on business
performance and future development plan. External environmental
factors affecting organization performance can be found through the
further analysis of some selected reference companies.
Abstract: Time full of changes which is associated with globalization, tougher competition, changes in the structures of markets and economic downturn, that all force companies to think about their competitive advantages. These changes can bring the company a competitive advantage and that can help improve competitive position in the market. Policy of the European Union is focused on the fast growing innovative companies which quickly respond to market demands and consequently increase its competitiveness. To meet those objectives companies need the right conditions and support of their state.