Abstract: The present paper presents the discussion of scholars
concerning speech impact, peculiarities of its realization, speech
strategies and techniques in particular. Departing from the viewpoints
of many prominent linguists, the paper suggests that manipulative
argumentation be viewed as a most pervasive speech strategy with a
certain set of techniques which are to be found in modern American
political discourse. The precedence of their occurrence allows us to
regard them as pragmatic patterns of speech impact realization in
effective public speaking.
Abstract: The paper shows the necessity of farm diversification
in accordance with the current trends in agricultural sector of
Georgia. The possibilities for the diversification and the
corresponding economic policy are suggested.
The causes that hinder diversification of farms are revealed,
possibilities of diversification are identified and the ability of
increasing employment through diversification is proved. Index of
harvest diversification is calculated based on the areas used for
cereals and legumes, potatoes and vegetables and other food crops.
Crop and livestock production indexes are analyzed; correlation
between crop capacity index and value added per worker and per
hectare is studied.
Based on the research farm diversification strategies and priorities
of corresponding economic policy are presented. Based on the
conclusions relevant recommendations are suggested.
Abstract: In this study, we compare the profiles of transitory
hybrid entrepreneurs and persistent hybrid entrepreneurs to determine
how they differ. Hybrid entrepreneurs (HEs) represent a significant
share of entrepreneurial activity yet little is known about them. We
define HEs as individuals who are active as entrepreneurs but do no
support themselves primarily by their enterprise. Persistent HEs
(PHEs) are not planning to transition to fulltime entrepreneurship
whereas transitory HEs (THEs) consider it probable. Our results
show that THEs and PHEs are quite similar in background. THEs are
more interested in increasing their turnover than PHEs, as expected,
but also emphasize self-fulfillment as a motive for entrepreneurship
more than PHEs. The clearest differences between THEs and PHEs
are found in their views on how well their immediate circle supports
full-time entrepreneurship, and their views of their own
entrepreneurial abilities and the market potential of their firm. Our
results support earlier arguments that hybrids should be considered
separately in research on entrepreneurial entry and self-employment.
Abstract: The object of the present paper is to investigate several
general families of bilinear and bilateral generating functions with
different argument for the Gauss’ hypergeometric polynomials.
Abstract: The tombolo of Giens is located in the town of Hyères
(France). We recall the history of coastal erosion, and prominent
factors affecting the evolution of the western tombolo. We then
discuss the possibility of stabilizing the western tombolo. Our
argumentation relies on a coupled model integrating swells, currents,
water levels and sediment transport. We present the conclusions of
the simulations of various scenarios, including pre-existing
propositions from coastal engineering offices. We conclude that
beach replenishment seems to be necessary but not sufficient for the
stabilization of the beach. Breakwaters reveal effective particularly in
the most exposed northern area. Some solutions fulfill conditions so
as to be elected as satisfactory. We give a comparative analysis of the
efficiency of 14 alternatives for the protection of the tombolo.
Abstract: This study is concerned with the optimization of
fermentation parameters for the hyper production of mannanase from
Fusarium oxysporum SS-25 employing two step statistical strategy
and kinetic characterization of crude enzyme preparation. The
Plackett-Burman design used to screen out the important factors in
the culture medium revealed 20% (w/w) wheat bran, 2% (w/w) each
of potato peels, soyabean meal and malt extract, 1% tryptone, 0.14%
NH4SO4, 0.2% KH2PO4, 0.0002% ZnSO4, 0.0005% FeSO4, 0.01%
MnSO4, 0.012% SDS, 0.03% NH4Cl, 0.1% NaNO3 in brewer’s spent
grain based medium with 50% moisture content, inoculated with
2.8×107 spores and incubated at 30oC for 6 days to be the main
parameters influencing the enzyme production. Of these factors, four
variables including soyabean meal, FeSO4, MnSO4 and NaNO3 were
chosen to study the interactive effects and their optimum levels in
central composite design of response surface methodology with the
final mannanase yield of 193 IU/gds. The kinetic characterization
revealed the crude enzyme to be active over broader temperature and
pH range. This could result in 26.6% reduction in kappa number with
4.93% higher tear index and 1% increase in brightness when used to
treat the wheat straw based kraft pulp. The hydrolytic potential of
enzyme was also demonstrated on both locust bean gum and guar
gum.
Abstract: Electricity is recognized as fundamental to
industrialization and improving the quality of life of the people.
Harnessing the immense untapped hydropower potential in Tripura
region opens avenues for growth and provides an opportunity to
improve the well-being of the people of the region, while making
substantial contribution to the national economy. Gumti hydro power
plant generates power to mitigate the crisis of power in Tripura,
India. The first unit of hydro power plant (5MW) was commissioned
in June 1976 & another two units of 5 MW was commissioned
simultaneously. But out of 15MW capacity at present only 8MW-
9MW power is produced from Gumti hydro power plant during rainy
season. But during lean season the production reduces to 0.5MW due
to shortage of water. Now, it is essential to implement some
mitigation measures so that the further atrocities can be prevented
and originality will be possible to restore. The decision making
ability of the Analytic Hierarchy Process (AHP) and Concordance
Analysis Techniques (CAT) are utilized to identify the better decision
or solution to the present problem. Some related attributes are
identified by the method of surveying within the experts and the
available reports and literatures. Similar criteria are removed and
ultimately seven relevant ones are identified. All the attributes are
compared with each other and rated accordingly to their importance
over the other with the help of Pair wise Comparison Matrix. In the
present investigation different mitigation measures are identified and
compared to find the best suitable alternative which can solve the
present uncertainties involving the existence of the Gumti Hydro
Power Plant.
Abstract: The bean (Phaseolus vulgaris L.) is one of the best
known of the legumes, and it has a long cultivation tradition in Italy.
The territory of “Subappennino Dauno” (southern Italy) is at around
700 m a.s.l. and is predominantly grown with cereals, olive trees and
grapevines. Ecotypes of white beans to eat dry (such as cannellini
beans) are also grown, which are sought for their palatability, high
digestibility, and ease of cooking. However, these are not easy to find
on the market due to their low production in relatively small areas
and on small family farms that use seeds handed down from
generation to generation. The introduction of these ecotypes in plain
areas of the Puglia region would provide an opportunity to promote
the diffusion of this type of bean. To investigate the adaptability of
these ecotypes in plain environments (Cerignola, in southern Italy) a
comparative trial was carried out between three ‘Monti Dauni’
ecotypes (E1, E2, E3) that are native to mountain areas and the
similar commercial variety, ‘Cannellini’. The data provide useful
information about the quantitative and qualitative characteristics of
these ecotypes when grown in lowland environments. Ecotype E3
provided the greatest bean production (2.34 t ha-1) compared to
‘Cannellini’ (1.28 t ha-1) and the other ecotypes (0.55 and 0.40 t ha-1,
for E1 and E2, respectively), due to its greater plant growth and the
larger size of the seed (and thickness, in particular). Finally, ecotype
E2 provided the greatest protein content (31.2%), although not
significantly different from the commercial cultivar ‘Cannellini’
(32.1%).
Abstract: FengShui, an old Chinese discipline, dates back to
more than 5000 years, is one of the design principles that aim at
creating habitable and sustainable spaces in harmony with nature by
systematizing data within its own structure. Having emerged from
Chinese mysticism and embodying elements of faith in its principles,
FengShui argues that the positive energy in the environment channels
human behavior and psychology. This argument is supported with the
thesis of quantum physics that ‘everything is made up of energy’ and
gains an important place.
In spaces where living and working take place with several
principles and systematized rules, FengShui promises a happier, more
peaceful and comfortable life by influencing human psychology, acts,
and soul as well as the professional and social life of the individual.
Observing these design properties in houses, workplaces, offices, the
environment, and daily life as a design paradigm is significant. In this
study, how FengShui, a Central Asian culture emanated from Chinese
mysticism, shapes design and how it is used as an element of
sustainable design will be explained.
Abstract: Red River Gum (Eucalyptus camaldulensis) is a tree
of the genus Eucalyptus widely distributed in Algeria and in the
world. The value of its aromatic secondary metabolites offers new
perspectives in the pharmaceutical industry. This strategy can
contribute to the sustainable development of our country. Preliminary
tests performed on the essential oil of Eucalyptus camendulensis
showed that this oil has antibacterial activity vis-à-vis the bacterial
strains (Enterococcus feacalis, Enterobacter cloaceai, Proteus
microsilis, Escherichia coli, Klebsiella pneumonia, and Pseudomonas
aeruginosa) and antifungic (Fusarium sporotrichioide and Fusarium
graminearum). The culture medium used was nutrient broth Muller
Hinton. The interaction between the bacteria and the essential oil is
expressed by a zone of inhibition with diameters of MIC indirectly
expression of. And we used the PDA medium to determine the fungal
activity. The extraction of the aromatic fraction (essentially oilhydrolat)
of the fresh aerian part of the Eucalyptus camendulensis
was performed by hydrodistillation. The average essential oil yield is
0.99%. The antimicrobial and fungal study of the essential oil and
hydrosol showed a high inhibitory effect on the growth of pathogens.
Abstract: Prior literature on innovation diffusion or acceptance has almost exclusively concentrated on consumers’ positive attitudes and behaviors for new products/services. Consumers’ negative attitudes or behaviors to innovations have received relatively little marketing attention, but it happens frequently in practice. This study discusses consumer psychological factors when they try to learn or use new technologies. According to recent research, technological innovation acceptance has been considered as a dynamic or mediated process. This research argues that consumers can experience inertia and emotions in the initial use of new technologies. However, given such consumer psychology, the argument can be made as to whether the inclusion of consumer inertia (routine seeking and cognitive rigidity) and emotions increases the predictive power of new technology acceptance model. As data from the empirical study find, the process is potentially consumer emotion changing (independent of performance benefits) because of technology complexity and consumer inertia, and impact innovative technology use significantly. Finally, the study presents the superior predictability of the hypothesized model, which let managers can better predict and influence the successful diffusion of complex technological innovations.
Abstract: Use of plants grown in local area for edible has a long tradition in different culture. The indigenous knowledge such as usage of plants as vegetables by local people is risk to disappear when no records are done. In order to conserve and transfer this valuable heritage to the new generation, ethnobotanical study should be investigated and documented. The survey of vegetable plants traditionally used was carried out in the year 2012. Information was accumulated via questionnaires and oral interviewing from 100 people living in 36 villages of 9 districts in Amphoe Huai Mek, Kalasin, Thailand. Local plant names, utilized parts and preparation methods of the plants were recorded. Each mentioned plant species were collected and voucher specimens were prepared. A total of 55 vegetable plant species belonging to 34 families and 54 genera were identified. The plant habits were tree, shrub, herb, climber, and shrubby fern at 21.82%, 18.18%, 38.18%, 20.00% and 1.82% respectively. The most encountered vegetable plant families were Leguminosae (20%), Cucurbitaceae (7.27%), Apiaceae (5.45%), whereas families with 3.64% uses were Araceae, Bignoniaceae, Lamiaceae, Passifloraceae, Piperaceae and Solanaceae. The most common consumptions were fresh or brief boiled young shoot or young leaf as side dishes of ‘jaeo, laab, namprik, pon’ or curries. Most locally known vegetables included 45% of the studied plants which grow along road side, backyard garden, hedgerow, open forest and rice field.
Abstract: In this paper, a sliding mode control method based on the passivity approach is proposed to control the position of surface-mounted permanent magnet synchronous motors (PMSMs). Firstly, the dynamics of a PMSM was proved to be strictly passive. The position controller with an adaptive law was used to estimate the load torque to eliminate the chattering effects associated with the conventional sliding mode controller. The stability analysis of the overall position control system was carried out by adopting the passivity theorem instead of Lyapunov-type arguments. Finally, experimental results were provided to show that the good position tracking can be obtained, and exhibit robustness in the variations of the motor parameters and load torque disturbances.
Abstract: The aim of this study was to analyze selected quality characteristics of cooked pork sausages manufactured with the addition of Sea buckthorn (Hippophae rhamnoides L.) berries preparations. Stuffings of model sausages consisted of pork, backfat, water and additives such a curing salt and sodium isoascorbate. Functional additives used in production process were two preparations obtained from dried Sea buckthorn berries in form of powder and brew. Powder of dried berries was added in amount of 1 and 3 g, while water infusion as a replacement of 50 and 100% ice water included in meat products formula. Control samples were produced without functional additives. Experimental stuffings were heat treated in water bath and stored for 4 weeks under cooled conditions (4±1ºC). Physical parameters of colour, texture profile and technological parameters as acidity, weight losses and water activity were estimated. The effect of Sea buckthorn berries preparations on lipid oxidation during storage of final products was determine by TBARS method.
Studies have shown that addition of Sea buckthorn preparations to meat-fatty batters significant (P≤0.05) reduced the pH values of sausages samples after thermal treatment. Moreover, the addition of berries powder caused significant differences (P ≤ 0.05) in weight losses after cooking process. Analysis of results of texture profile analysis indicated, that utilization of infusion prepared from Sea buckthorn dried berries caused increase of springiness, gumminess and chewiness of final meat products. At the same time, the highest amount of Sea buckthorn berries powder in recipe caused the decrease of all measured texture parameters. Utilization of experimental preparations significantly decreased (P≤0.05) lightness (L* parameter of color) of meat products. Simultaneously, introduction of 1 and 3 grams of Sea buckthorn berries powder to meat-fatty batter increased redness (a* parameter) of samples under investigation. Higher content of substances reacting with thiobarbituric acid was observed in meat products produced without functional additives. It was observed that powder of Sea buckthorn berries added to meat-fatty batters caused higher protection against lipid oxidation in cooked sausages.
Abstract: One of the main features of the Maghreb is its linguistic richness. The multilingualism is a fact which always marked the Maghreb since the beginning of the history up to know. Since the arrival of the Phoenicians, followed by the Carthaginians, Romans, and Arabs, etc, there was a social group in the Maghreb which controlled two kinds of idioms. The libyc one remained, despite everything, the local language used by the major part of the population. This language had a support of written transmission attested by many inscriptions. Among all the forms of the Maghreb writing, this alphabet, however, continues to cause a certain number of questions about the origin and the date of its appearance. The archaeological, linguistic and historical data remain insufficient to answer these questions. This did not prevent the researchers from giving an opinion. In order to answer these questions we will expose here the various assumptions adopted by various authors who are founded on more or less explicit arguments. We will also speak about the various forms taken by the libyc writing during antiquity.
Abstract: The purpose of this paper is to synthesize the research result of brand Identities of Thai Halal brands which related to the way of life for Thai Muslims. The results will be transforming to Thai Halal Brands packaging and label design. The expected benefit is an alternative of marketing strategy for brand building process for Halal products in Thailand. Four elements of marketing strategies which necessary for the brand identity creation is the research framework: consists of Attributes, Benefits, Values and Personality. The research methodology was applied using qualitative and quantitative; 19 marketing experts with dynamic roles in Thai consumer products were interviewed. In addition, a field survey of 122 Thai Muslims selected from 175 Muslim communities in Bangkok was studied. Data analysis will be according to 5 categories of Thai Halal product: 1) Meat 2) Vegetable and Fruits 3) Instant foods and Garnishing ingredient 4) Beverages, Desserts and Snacks 5) Hygienic daily products.
The results will explain some suitable approach for brand Identities of Thai Halal brands as are: 1) Benefit approach as the characteristics of the product with its benefit. The brand identity created transform to the packaging design should be clear and display a fresh product 2) Value approach as the value of products that affect to consumers’ perception. The brand identity created transform to the packaging design should be simply look and using a trustful image 3) Personality approach as the reflection of consumers thought. The brand identity created transform to the packaging design should be sincere, enjoyable, merry, flamboyant look and using a humoristic image.
Abstract: Three legumes i.e. soybean, kidney bean and mung
bean, and jojoba seed as an oil seed were processed into tempeh, a
fermented food. Changes in phytic acid, total phenols and trypsin
inhibitor were monitored during the pretreatments (soaking, soaking–
dehulling, washing and cooking) and fermentation with Rhizopus
oligosporus. Soaking was found to reduce total phenol and trypsin
inhibitor levels in soybean, kidney bean and mung bean. However,
phytic acid was reduced by soaking in kidney bean and mung bean.
Cooking was the most effective in reducing the activity of trypsin
inhibitor. During fermentation, a slight increase in the level of trypsin
inhibitor was noticed in soybean. Phytic acid and total phenols were
decreased during fermentation in soybean, kidney bean but mung
bean faild to form tempeh because the antifungal activity of herein a
protein in mung bean, which exerts both chitinase activity and
antifungal activity against a variety of fungal species. On the other
hand, solid- state fermentation of jojoba seeds was not effective in
reducing their content from cyanogenic glycosides (simmondsin).
Abstract: This research aims to study the role of cultural production in urban regeneration and argue that cultural production, if properly used, can play a vital role in reviving cities and create substantial positive impacts to the cities. The argument can be elucidated by the case study of Amphawa, a district in Samutsongkram province, Thailand, as an example of successful use of cultural productions. The conceptual framework is based on the model of culture contributions in regeneration to examine the impacts.
The research methodology is qualitative. This study found that cultural productions can revive cities into vibrant ones and exert considerable impacts: physical, social and economic.
It is suggested that, despite that there is not one-fit-all model, cultural production can be an important initiative for any city transformation if it is appropriately implemented. The city planners and authorities ought to consider the conditions and factors and design a specific plan to fit the city context and integrated with other planning.
Abstract: Nowadays the use of Hybrid Electric Vehicles (HEV) is increasing dramatically. The HEV is mainly dependent on electricity and there is always a need for storage of charge. Fuel Cell (FC), Batteries and Ultra Capacitor are being used for the proposed HEV as an electric power source or as an energy storage unit. The aim of developing an energy management technique is to utilize the sources according to the requirement of the vehicle with help of controller. This increases the efficiency of hybrid electric vehicle to reduce the fuel consumption and unwanted emission. The Maximum Power Point Tracking (MPPT) in FC is done using (Perturb & Observe) algorithm. In this paper, the control of automobiles at variable speed is achieved effectively.
Abstract: This paper proposes an improved Maximum Power Point Tracking of PhotoVoltaic system using Deterministic Partical Swarm Optimization technique. This method has the ability to track the maximum power under varying environmental conditions i.e. partial shading conditions. The advantage of this method, particles moves in the restricted value of velocity to achieve the maximum power. SEPIC converter is employed to boost up the voltage of PV system. To estimate the value of the proposed method, MATLAB simulation carried out under partial shading condition.