Abstract: As the Social network game(SNG) is rising
dramatically worldwide, an interesting aspect has appeared in the
demographic analysis. That is the ratio of the game users by gender.
Although the ratio of male and female users in online game was
60:40% previously, the ratio of male and female users in SNG stood at
47:53% which shows that the ratio of female users is higher than that
of male users. Here, it should be noted that 35% in those 53% female
users are the first-time users of game. This fact suggests that women
who were not interested in game previously has taken an interest in
SNG. Notwithstanding this issue, there have been little studies on the
female users of SNG although there are many studies that analyzed the
tendency of female users- online game play. This study conducted the
analyzed how the game-playing tendency of SNG gamers was
manifested in the game by gender. For that, this study will identify the
tendency of SNG users by gender based on the preceding studies that
analyzed the online game users by gender. The subject of this study
was confined to the farm and urban construction simulation games
which were offered based on the mobile application platform.
Regarding the methodology of study, the first focus group
interview(FGI) was conducted with the male and female users who
had played games on Social network service(SNS) until recently. Later,
the second one-on-one in-depth interview was conducted to gain an
insight into the psychological state of the subjects.
Abstract: Avoidable unscheduled maintenance events and unnecessary
spare parts deliveries are mostly caused by an incorrect choice
of the underlying maintenance strategy. For a faster and more efficient
supply of spare parts for aircrafts of an airline we examine options for
improving the underlying logistics network integrated in an existing
aviation industry network. This paper presents a dynamic prediction
model as decision support for maintenance method selection considering
requirements of an entire flight network. The objective is
to guarantee a high supply of spare parts by an optimal interaction
of various network levels and thus to reduce unscheduled maintenance
events and minimize total costs. By using a prognostics-based
preventive maintenance strategy unscheduled component failures are
avoided for an increase in availability and reliability of the entire
system. The model is intended for use in an aviation company that
utilizes a structured planning process based on collected failures data
of components.
Abstract: Medical Tourism is a new development in Taiwan
recently. The willingness and barriers of potential tourists from
China to participate medical tourism are studied. A questionnaire
survey is conducted and the SPSS software is used to analyze data.
The results show that under one fifth of respondents express full
medical tourism participation willingness. Among travel barriers
toward medical tourism, “insufficient information of medical tourism
trip", “not enough time", “no companion", “worrying about
unsatisfied itinerary." are perceived the most important barriers.
Abstract: Spare parts inventory management is one of the major
areas of inventory research. Analysis of recent literature showed that
an approach integrating spare parts classification, demand
forecasting, and stock control policies is essential; however, adapting
this integrated approach is limited. This work presents an integrated
framework for spare part inventory management and an Excel based
application developed for the implementation of the proposed
framework. A multi-criteria analysis has been used for spare
classification. Forecasting of spare parts- intermittent demand has
been incorporated into the application using three different
forecasting models; namely, normal distribution, exponential
smoothing, and Croston method. The application is also capable of
running with different inventory control policies. To illustrate the
performance of the proposed framework and the developed
application; the framework is applied to different items at a service
organization. The results achieved are presented and possible areas
for future work are highlighted.
Abstract: Describes the current situation of educational Robotics
"the State of the art" its concept, its evolution their niches of
opportunity, academic and business and the importance of education
and academic outreach. It shows that the development of high-tech
automated educational materials influence the teaching-learning
process and that communication between machines and humans is a
reality.
Abstract: This paper analyzes the extent to which the justices of
the U.S. Supreme Court cast votes that support the positions of the
president, or more generally the Executive Branch. Can presidents
count on such deference from those justices they nominate or those
whom are nominated by other presidents of the same party? Or, do
the justices demonstrate judicial independence and impartiality such
that they are not so predisposed to vote in favor of arguments of their
nominating president-s party? The results suggest that while in
general the justices do not exhibit any marked tendency to partisan
support of presidents, more recent and conservative Supreme Court
justices are significantly more likely to support Republican
presidents.
Abstract: Reference point effects of top managers exerts an influence on managerial decision-making behaviors. We introduces the main idea of developing the decision behavior testing system designed for top manager in team task circumstance. According to the theory of the reference point effect, study of testing experiments in the reference point effect is carried out. Under managerial decision-making simulation environment, a platform is designed for testing reference point effect. The system uses the outcome of the value of the reference point to report the characteristics of the decision behavior of top managers.
Abstract: Amarindra-vinitchai-mahaisuraya Bhiman throne hall
is one of the most significant throne halls in the grand palace in the
Ratthanakosin city situated in Bangkok, Thailand. This is the first
group of throne halls built in order to serve as a place for meetings,
performing state affairs and royal duties until the present time. The
structure and pattern of architectural design including the decoration
and interior design of the throne hall obviously exhibits and convey
the status of the king under the context of Thai society in the early
period of Ratthanakosin era. According to the tradition of ruling the
kingdom in absolute monarchy which had been in place since
Ayutthaya era (A.D.1350-1767), the king was deemed as Deva Raja,
the highest power and authority over the kingdom and as the greatest
emperor of the universe (Chakkravatin). The architectural design
adopted the concept of “Prasada" or Viman which served as the
dwelling place of the gods and was presented in the form of “Thai
traditional architecture" For the interior design of the throne hall, it
had been adopted to be the heaven and the centre of the Universe in
line with the cosmological beliefs of ancient people described in
scripture Tribhumikatha (Tri Bhumi) written by Phra Maha Thamma
Raja (Phraya Lithai) of the Sukhothai era (A.D.1347-1368).
According to this belief, the throne hall had been designed to represent
mount Meru, the central of the universe. On the top end of Mount
Meru is situated the Viman and dwelling place of Indra who is the king
of gods according to the idea of Deva Raja (the king god Avatar). At
the same time, Indra also existed as the king of the universe
simultaneously.
Abstract: In this article the authors are researching cultural
differences between rural and urban characters in case of
contemporary Kazakh cinema.Two motion pictures are analyzed:
“Strizh" (2007) by AbaiKulbai and “Seker" (2009) by
SabitKurmanbekov.According to the authors- opinion ateenage girl
characters in these two films reflect two cultures (urban and rural) of
Kazakh society, which displays complicated socio-cultural processes
of modern Kazakhstan.
Abstract: This study aims to explore the differences and
similarities in perceptions of affective climate antecedents at the
workplace (intimacy, flexibility, employment stability, and team)
among Japanese and Thai Generations X and Y. The samples in this
study were Thai and Japanese workers who completed a work
environment questionnaire and provided demographic information.
Generational differences in perceptions (beliefs) of what factors
contribute to affective climate were investigated using t-test analysis.
Mean scores for each antecedent were ranked to determine how each
generation in each group prioritized the importance of all affective
climate antecedents. Japanese Generation Y perceived the importance
of employment stability for affective climate of their workplaces to be
significantly higher than did Japanese Generation X. Thai Generation
Y considered flexibility with a higher priority than did Thai
Generation X. Intimacy was perceived as highly important across
generations and countries in regard to affective climate. Results
suggest that managers should design workplaces for a mixture of
diverse generations, resulting in a better affective climate. Differences
in the importance of antecedents for affective climate among
Generations X and Y in two countries were clarified. In addition,
different preferences regarding work environment across Japanese
Generations X and Y and Thai Generations X and Y were discussed.
Abstract: Lack of resources for road infrastructure financing is a
problem that currently affects not only eastern European economies
but also many other countries especially in relation to the impact of
global financial crisis. In this context, we are talking about the socalled
short-investment problem as a result of long-term lack of
investment resources. Based on an analysis of road infrastructure
financing in the Czech Republic this article points out at weaknesses
of current system and proposes a long-term planning methodology
supported by system approach. Within this methodology and using
created system dynamic model the article predicts the development of
short-investment problem in the Country and in reaction on the
downward trend of certain sources the article presents various
scenarios resulting from the change of the structure of financial
sources. In the discussion the article focuses more closely on the
possibility of introduction of tax on vehicles instead of taxes with
declining revenue streams and estimates its approximate price in
relation to reaching various solutions of short-investment in time.
Abstract: Creating shared value (CSV) is a newly introduced
concept whose essence and expressions, relationship to Corporate
social responsibility (CSR) and implications for the business and
society is now at the core of management and social responsibility
debates of the scientific world. The aim of the paper is to gain clearer
understanding of the CSR and CSV concepts, their implementation
and role in sustainable development of organizations in Latvia. In this
paper the authors discuss and compare the two conceptsand, based on
the results of Sustainability Index (SI) initiative and analysis of
publically available company information, evaluate their
implementation in Latvia and draw conclusions on the development
trends and potential of these approaches in Latvian market.
Abstract: To investigate the possible correlation between peer aggression and peer victimization, 148 sixth-graders were asked to respond to the Reduced Aggression and Victimization Scales (RAVS). RAVS measures the frequency of reporting aggressive behaviors or of being victimized during the previous week prior to the survey. The scales are composed of six items each. Each point represents one instance of aggression or victimization. Specifically, the Pearson Product-Moment Correlation Coefficient (PMCC) was used to determine the correlations between the scores of the sixthgraders in the two scales, both in individual items and total scores. Positive correlations were established and correlations were significant at the 0.01 levels.
Abstract: This study investigates the relationships between
Work Motivation, Work Stress, and Job Satisfaction toward
cross-strait employees. The target subjects are three
manufacturing firms in Mainland China and Taiwan. Out of 450
distributed surveys, 352 valid surveys were obtained with the
response rate of 78.22%.The findings have addressed three main
pull factors toward cross-strait employees in choosing jobs, which
are (1) high level of firm stability, (2) good firm image, and (3)
good employee benefits. In addition, various employee attributes
exert different impacts on Work Motivation, Work Stress, and
Job Satisfaction. The comparison between expected and actual
perceived Job Satisfaction toward cross-strait employees shows
that “salary" ranks highest regarding expected Job Satisfaction
whereas “co-worker relationship" ranks highest regarding actual
perceived Job Satisfaction, which implies actual perceived Job
Satisfaction do not match employee expectations. Therefore, this
research further concludes that there exists differences between
employees- expected and actual perceived Job Satisfaction.
Abstract: Using entropy weight and TOPSIS method, a
comprehensive evaluation is done on the development level of
Chinese regional service industry in this paper. Firstly, based on
existing research results, an evaluation index system is constructed
from the scale of development, the industrial structure and the
economic benefits. An evaluation model is then built up based on
entropy weight and TOPSIS, and an empirical analysis is conducted on
the development level of service industries in 31 Chinese provinces
during 2006 and 2009 from the two dimensions or time series and
cross section, which provides new idea for assessing regional service
industry. Furthermore, the 31 provinces are classified into four
categories based on the evaluation results, and deep analysis is carried
out on the evaluation results.
Abstract: The primary objective of this study is to test whether
there is any difference in performance between funded and nonfunded
registered charity organizations. In this study, performance as
the dependent variable is measured using total donations. Using a
sample of 101 charity organizations registered with the Registry of
Society, analysis of variance (ANOVA) results indicate that there is a
difference in financial performance between funded and non-funded
charity organizations. The study provides empirical evidence to
resource providers and the policy makers in scrutinizing the decision
to disburse their funds and resources to these charity organizations.
Abstract: Through the time, the higher education has changed
the learning system since mother tongue to bilingual, and in this new
century has been coming develop a multilingual education. All as
part of globalization process of the countries and the education.
Nevertheless, this change only has been effectively in countries of the
first world, the rest have been lagging. Therefore, these countries
require strengthen their higher education systems through models that
give way to multilingual and bilingual education. In this way, shows
a new model adapted from a systemic form to allow a higher
bilingual and multilingual education in Latin America. This
systematization aims to increase the skills and competencies
student’s, decrease the time learning of a second tongue, add to
multilingualism in the American Latin Universities, also, contribute
to position the region´s countries in a better global status, and
stimulate the development of new research in this area.
Abstract: Brand loyalty is a strategic asset of the company. In
the era of competition to have loyal customers decides on the market
superiority of enterprises. Creating the loyalty of buyers, however, is
a lengthy process and requires the appropriate business strategy,
preceded by the proper market research. The purpose of the paper is
to present the concept of brand loyalty, the creation of loyalty of
customers, the benefits and determinants of loyalty on the example of
brewery market in Poland.
Abstract: Located within the tropical belt region, there are
certain rules which should implemented in creating a passive
sustainable housing design in Malaysia. Traditional Malay house
possess a strong character with certain special spaces to create a
sustainable house which suit to the tropical climate in Malaysia. One
of the special space known as verandah or serambi gantung, create
various advantages in solving various issues. However, this special
space is not extremely being applied currently which produce major
issues in term of social and environmental aspects. Hence, this
phenomena create a negative impact to the occupant while Malaysia
already has a best housing design previously. Therefore, this paper
aims to explore both of the main issues mentioned above and reveal
the advantages of implementing verandah into passive sustainable
housing design in Malaysia. A systematic literature review is the
main methodology in this research to identify the various advantages
about verandah.. The study reveals that verandah is the best solution
in term of social and environmental issues and should be
implemented in current housing design in Malaysia.
Abstract: The purpose of this article is to identify the practical strategies of R&D (research and development) entities for developing converging technology in organizational context. Based on the multi-assignation technological domains of patents derived from entire government-supported R&D projects for 13 years, we find that technology convergence is likely to occur when a university solely develops technology or when university develops technology as one of the collaborators. These results reflect the important role of universities in developing converging technology