Abstract: The search for competitive advantages as one of the
main activities of a company has become a principle of contemporary
theories on Strategic Management. Innovation facilitates a company's
adaptation to the global competitive environment, representing the
important strategic role that it has to play in relation to managerial
performance and, as such, underlines the growing importance of
innovation and the use of a company's technological assets. This
paper therefore studies the effect in the results of four dimensions of
technological innovation strategy on a sample of Spanish wineries,
situated in the Castilla La-Mancha region of Spain, all of which are
registered under the La Mancha Designation of Origin (DO).
Abstract: At present, increased concerns about global
environmental problems have magnified the importance of
sustainability management. To move towards sustainability,
companies need to look at everything from a holistic perspective in
order to understand the interconnections between economic growth
and environmental and social sustainability. This paper aims to gain
an understanding of key determinants that drive sustainability
management and barriers that hinder its development. It employs
semi-structured interviews with key informants, site observation and
documentation. The informants are production, marketing and
environmental managers of the leading wine producer, which aims to
become an Asia-s leader in wine & wine based products. It is found
that corporate image and top management leadership are the primary
factors influencing the adoption of sustainability management. Lack
of environmental knowledge and inefficient communication are
identified as barriers.