Sustainability Management for Wine Production: A Case of Thailand
At present, increased concerns about global
environmental problems have magnified the importance of
sustainability management. To move towards sustainability,
companies need to look at everything from a holistic perspective in
order to understand the interconnections between economic growth
and environmental and social sustainability. This paper aims to gain
an understanding of key determinants that drive sustainability
management and barriers that hinder its development. It employs
semi-structured interviews with key informants, site observation and
documentation. The informants are production, marketing and
environmental managers of the leading wine producer, which aims to
become an Asia-s leader in wine & wine based products. It is found
that corporate image and top management leadership are the primary
factors influencing the adoption of sustainability management. Lack
of environmental knowledge and inefficient communication are
identified as barriers.
[1] Khanna, M. and Anton, W.R.Q., "Corporate environmental
management: regulatory and market-based incentives", Land
Economics, vol. 78, no. 4, pp. 539-558, 2002.
[2] Zhu, Q., Sarkis, J. and Lai, K., "Initiatives and outcomes of green supply
chain management implementation by Chinese manufacturers", Journal
of Environmental Mnagement, vol. 85, pp. 189-189, 2007.
[3] World Commission on Environment and Develoment, "World
Commission on Environment and Development Our Common Future,"
Oxford University Press, Oxford, 1987.
[4] Zhu, Q., Sarkis, J., Cordeiro, J. and Lai, K. H., "Firm level correlates of
emergent green supply chain management practices in the Chinese
context", OMEGA, vol. 36, no. 4, pp. 577-91, 2008.
[5] Zhu,Q., Sarkis, J., "An inter-sectoral comparison of green supply chain
management in China: drivers and practices", Journal of cleaner
production, vol. 14, pp. 472-486, 2006.
[6] Setthasakko, W., "Determinants of corporate sustainability: Thai frozen
seafood processors", British Food Journal, vol. 109, no. 2, pp. 155-168,
2007.
[7] Porter, M. E. and van de Linde, C., "Toward a new conception of the
environment - competitive relationship", Journal of Economic
Perspectives; vol. 9, no.4, pp. 97-118, 1995.
[8] Bhaskaran, S., Polonsky, M., Cary, J. and Fernandez, S.,
"Environmentally sustainable food production and marketing.
Opportunity or hype?", British Food Journal, vol. 108, no. 8, pp. 677-90,
2006.
[9] Munilla, L. S. and Miles, M. P., "The corporate social responsibility
continuum as a component of stakeholder theory", Business and Society
Review; Vol. 110 , No. 4, pp 371-78, 2005.
[10] Gabzdylova, B., Raffensperger, J. F. and Castka, P., "Sustainability in
the New Zealand wine industry: drivers, stakeholders and practices",
Journal of Cleaner Production, vo. 17, pp. 992-998, 2009.
[11] Nowak, L.I. and Washburn, J.H., "Building grand equity: consumer
reactions to proactive environmental policies by the winery",
International Journal of Wine Marketing, vol. 14, no. 3, pp. 5-19, 2002.
[12] Weber, M. M. and Bahner, M., "Pollution prevention for the wine
industry", Research Triangle Institute, North Carolina, 1999.
[13] Massoud, M. A., Fayad, R., El-Fadel, M. and Kamleh, R. (2009),
"Drivers, barriers and incentives to implementing environmental
management systems in the food industry: A case of Lebanon", Journal
of Cleaner Production; 18(2010), pp 200-209, 2009.
[14] United Stated Department of Agricultural, "Wine Market in Thailand",
Global Agricultural Information Network Report, Foreign Agricultural
Service, 2009.
[1] Khanna, M. and Anton, W.R.Q., "Corporate environmental
management: regulatory and market-based incentives", Land
Economics, vol. 78, no. 4, pp. 539-558, 2002.
[2] Zhu, Q., Sarkis, J. and Lai, K., "Initiatives and outcomes of green supply
chain management implementation by Chinese manufacturers", Journal
of Environmental Mnagement, vol. 85, pp. 189-189, 2007.
[3] World Commission on Environment and Develoment, "World
Commission on Environment and Development Our Common Future,"
Oxford University Press, Oxford, 1987.
[4] Zhu, Q., Sarkis, J., Cordeiro, J. and Lai, K. H., "Firm level correlates of
emergent green supply chain management practices in the Chinese
context", OMEGA, vol. 36, no. 4, pp. 577-91, 2008.
[5] Zhu,Q., Sarkis, J., "An inter-sectoral comparison of green supply chain
management in China: drivers and practices", Journal of cleaner
production, vol. 14, pp. 472-486, 2006.
[6] Setthasakko, W., "Determinants of corporate sustainability: Thai frozen
seafood processors", British Food Journal, vol. 109, no. 2, pp. 155-168,
2007.
[7] Porter, M. E. and van de Linde, C., "Toward a new conception of the
environment - competitive relationship", Journal of Economic
Perspectives; vol. 9, no.4, pp. 97-118, 1995.
[8] Bhaskaran, S., Polonsky, M., Cary, J. and Fernandez, S.,
"Environmentally sustainable food production and marketing.
Opportunity or hype?", British Food Journal, vol. 108, no. 8, pp. 677-90,
2006.
[9] Munilla, L. S. and Miles, M. P., "The corporate social responsibility
continuum as a component of stakeholder theory", Business and Society
Review; Vol. 110 , No. 4, pp 371-78, 2005.
[10] Gabzdylova, B., Raffensperger, J. F. and Castka, P., "Sustainability in
the New Zealand wine industry: drivers, stakeholders and practices",
Journal of Cleaner Production, vo. 17, pp. 992-998, 2009.
[11] Nowak, L.I. and Washburn, J.H., "Building grand equity: consumer
reactions to proactive environmental policies by the winery",
International Journal of Wine Marketing, vol. 14, no. 3, pp. 5-19, 2002.
[12] Weber, M. M. and Bahner, M., "Pollution prevention for the wine
industry", Research Triangle Institute, North Carolina, 1999.
[13] Massoud, M. A., Fayad, R., El-Fadel, M. and Kamleh, R. (2009),
"Drivers, barriers and incentives to implementing environmental
management systems in the food industry: A case of Lebanon", Journal
of Cleaner Production; 18(2010), pp 200-209, 2009.
[14] United Stated Department of Agricultural, "Wine Market in Thailand",
Global Agricultural Information Network Report, Foreign Agricultural
Service, 2009.
@article{"International Journal of Business, Human and Social Sciences:53224", author = "Muthatakul Metasit and Setthasakko Watchaneeporn", title = "Sustainability Management for Wine Production: A Case of Thailand", abstract = "At present, increased concerns about global
environmental problems have magnified the importance of
sustainability management. To move towards sustainability,
companies need to look at everything from a holistic perspective in
order to understand the interconnections between economic growth
and environmental and social sustainability. This paper aims to gain
an understanding of key determinants that drive sustainability
management and barriers that hinder its development. It employs
semi-structured interviews with key informants, site observation and
documentation. The informants are production, marketing and
environmental managers of the leading wine producer, which aims to
become an Asia-s leader in wine & wine based products. It is found
that corporate image and top management leadership are the primary
factors influencing the adoption of sustainability management. Lack
of environmental knowledge and inefficient communication are
identified as barriers.", keywords = "Environmental, knowledge; Sustainability
management; Top management leadership; Wine industry", volume = "5", number = "5", pages = "480-3", }