Abstract: With the rapid growth and development of information and communication technology, the Internet has played a definite and irreplaceable role in people-s social lives in Taiwan like in other countries. In July 2008, on a general social website, an unexpected phenomenon was noticed – that there were more than one hundred users who started forming clubs voluntarily and having face-to-face gatherings for specific purposes. In this study, it-s argued whether or not teenagers- social contact on the Internet is involved in their life context, and tried to reveal the teenagers- social preferences, values, and needs, which merge with and influence teenagers- social activities. Therefore, the study conducts multiple user experience research methods, which include practical observations and qualitative analysis by contextual inquiries and in-depth interviews. Based on the findings, several design implications for software related to social interactions and cultural inheritance are offered. It is concluded that the inherent values of a social behaviors might be a key issue in developing computer-mediated communication or interaction designs in the future.
Abstract: Methods of clustering which were developed in the
data mining theory can be successfully applied to the investigation of
different kinds of dependencies between the conditions of
environment and human activities. It is known, that environmental
parameters such as temperature, relative humidity, atmospheric
pressure and illumination have significant effects on the human
mental performance. To investigate these parameters effect, data
mining technique of clustering using entropy and Information Gain
Ratio (IGR) K(Y/X) = (H(X)–H(Y/X))/H(Y) is used, where
H(Y)=-ΣPi ln(Pi). This technique allows adjusting the boundaries of
clusters. It is shown that the information gain ratio (IGR) grows
monotonically and simultaneously with degree of connectivity
between two variables. This approach has some preferences if
compared, for example, with correlation analysis due to relatively
smaller sensitivity to shape of functional dependencies. Variant of an
algorithm to implement the proposed method with some analysis of
above problem of environmental effects is also presented. It was
shown that proposed method converges with finite number of steps.
Abstract: Our adaptive multimodal system aims at correctly
presenting a mathematical expression to visually impaired users.
Given an interaction context (i.e. combination of user, environment
and system resources) as well as the complexity of the expression
itself and the user-s preferences, the suitability scores of different
presentation format are calculated. Unlike the current state-of-the art
solutions, our approach takes into account the user-s situation and not
imposes a solution that is not suitable to his context and capacity. In
this wok, we present our methodology for calculating the
mathematical expression complexity and the results of our
experiment. Finally, this paper discusses the concepts and principles
applied on our system as well as their validation through cases
studies. This work is our original contribution to an ongoing research
to make informatics more accessible to handicapped users.
Abstract: Well-developed strategic marketing planning is the essential
prerequisite for establishment of the right and unique competitive
advantage. Typical market, however, is a heterogeneous
and decentralized structure with natural involvement of individual
or group subjectivity and irrationality. These features cannot be
fully expressed with one-shot rigorous formal models based on,
e.g. mathematics, statistics or empirical formulas. We present an
innovative solution, extending the domain of agent based computational
economics towards the concept of hybrid modeling in service
provider and consumer market such as telecommunications. The
behavior of the market is described by two classes of agents -
consumer and service provider agents - whose internal dynamics
are fundamentally different. Customers are rather free multi-state
structures, adjusting behavior and preferences quickly in accordance
with time and changing environment. Producers, on the contrary,
are traditionally structured companies with comparable internal processes
and specific managerial policies. Their business momentum is
higher and immediate reaction possibilities limited. This limitation
underlines importance of proper strategic planning as the main
process advising managers in time whether to continue with more
or less the same business or whether to consider the need for future
structural changes that would ensure retention of existing customers
or acquisition of new ones.
Abstract: Internet application in China has maintained a constant
development tendency in the past decade. China is now one of the
most populous countries in terms of internet user population. While
offering enormous opportunities, the dramatic digitalization also
brings about a series of challenges that demand urgent attention.
Digital divide is one of the challenges that affect China as well as other
countries in the world. This paper examines digital divide in the
Chinese context from the perspective of development communication.
Through a case study of a rural township under the backdrop of the
rapid internet development in China, the paper discusses the
economic, psychological and cultural roots of digital divide; and
explores development communication strategies addressing the roots
of digital divide. It is argued that development communication must be
responsive to the potentialities and preferences of the specific society
and serve the purposes of participation and sustainability.
Abstract: The objective of this paper is the introduction to a
unified optimization framework for research and education. The
OPTILIB framework implements different general purpose algorithms
for combinatorial optimization and minimum search on standard continuous
test functions. The preferences of this library are the straightforward
integration of new optimization algorithms and problems
as well as the visualization of the optimization process of different
methods exploring the search space exclusively or for the real time
visualization of different methods in parallel. Further the usage of
several implemented methods is presented on the basis of two use
cases, where the focus is especially on the algorithm visualization.
First it is demonstrated how different methods can be compared
conveniently using OPTILIB on the example of different iterative
improvement schemes for the TRAVELING SALESMAN PROBLEM.
A second study emphasizes how the framework can be used to find
global minima in the continuous domain.
Abstract: This paper presents a conceptual model of agreement
options on negotiation support for civil engineering decision. The
negotiation support facilitates the solving of group choice decision
making problems in civil engineering decision to reduce the impact
of mud volcano disaster in Sidoarjo, Indonesia. The approach based
on application of analytical hierarchy process (AHP) method for
multi criteria decision on three level of decision hierarchy.
Decisions for reducing impact is very complicated since many
parties involved in a critical time. Where a number of stakeholders
are involved in choosing a single alternative from a set of solution
alternatives, there are different concern caused by differing
stakeholder preferences, experiences, and background. Therefore, a
group choice decision support is required to enable each stakeholder
to evaluate and rank the solution alternatives before engaging into
negotiation with the other stakeholders. Such civil engineering
solutions as alternatives are referred to as agreement options that are
determined by identifying the possible stakeholder choice, followed
by determining the optimal solution for each group of stakeholder.
Determination of the optimal solution is based on a game theory
model of n-person general sum game with complete information that
involves forming coalitions among stakeholders.
Abstract: Today, the preferences and participation of the TD groups such as the elderly and disabled is still lacking in decision-making of transportation planning, and their reactions to certain type of policies are not well known. Thus, a clear methodology is needed. This study aimed to develop a method to extract the preferences of the disabled to be used in the policy-making stage that can also guide to future estimations. The method utilizes the combination of cluster analysis and data filtering using the data of the Arao city (Japan). The method is a process that follows: defining the TD group by the cluster analysis tool, their travel preferences in tabular form from the household surveys by policy variableimpact pairs, zones, and by trip purposes, and the final outcome is the preference probabilities of the disabled. The preferences vary by trip purpose; for the work trips, accessibility and transit system quality policies with the accompanying impacts of modal shifts towards public mode use as well as the decreasing travel costs, and the trip rate increase; for the social trips, the same accessibility and transit system policies leading to the same mode shift impact, together with the travel quality policy area leading to trip rate increase. These results explain the policies to focus and can be used in scenario generation in models, or any other planning purpose as decision support tool.
Abstract: The work presented in this paper focus on Knowledge Management services enabling CSCW (Computer Supported Cooperative Work) applications to provide an appropriate adaptation to the user and the situation in which the user is working. In this paper, we explain how a knowledge management system can be designed to support users in different situations exploiting contextual data, users' preferences, and profiles of involved artifacts (e.g., documents, multimedia files, mockups...). The presented work roots in the experience we had in the MILK project and early steps made in the MAIS project.
Abstract: Compare to western cultures, women who smoke in Korea are not tolerated. Korean people are prejudiced against women smoking. In spite of the relative prevalence of sexual equality in South Korea, women too often feel obliged to confine their smoking to only a few public spaces, such as designated smoking rooms, coffee shops or pubs. Korean Confucianism classifies people according to gender and social status. According to Confucian culture, cigarettes convey clear social meanings as well as reinforcing status, age and gender, beyond personal preferences. For these reasons, the significant of people smoking in Korea varies according to their gender. This study will determine reasons for the ongoing sexual discrimination against female Korean smokers thorough analyzing Korean films. Since film is a medium reflects social phenomenon. Roland Barthes- Mythology Theory will be used to analyze films.
Abstract: Yogurts are prepared by fermenting milk with bacterial cultures consisting of a mixture of Streptococcus ssp. thermophilus and Lactobacillus delbrueckii ssp. bulgaricus. The main aim of this investigation was to develop a majority goat yogurt, with the addition of sheep milk in order to have a final product with good physicochemical quality properties and sensorial attributes. Four types of yogurts were prepared presenting the following proportion of goat and sheep milk respectively: C100 – 100%; C80 – 80%/20%; C60 – 60%/40%; C50 – 50%/50%. The goat milk was from the Serrana Jarmelista breed and the sheep milk from the Serra da Estrela breed. The inclusion of sheep milk improved attractiveness to consumers, and it also improved the nutritional value of the product, mainly the fatty acid and mineral contents. The C50 yogurt was preferred by 28% of the panellists, followed by the C100 with 16% and the commercial cow yogurt was 40% of preferences.
Abstract: The purpose of this paper is to propose an integrated
consumer health informatics utilization framework that can be used
to gauge the online health information needs and usage patterns
among Malaysian women. The proposed framework was developed
based on four different theories/models: Use and Gratification
Theory, Technology Acceptance 3 Model, Health Belief Model, and
Multi-level Model of Information Seeking. The relevant constructs
and research hypotheses are also presented in this paper. The
framework will be tested in order for it to be used successfully to
identify Malaysian women-s preferences of online health information
resources and health information seeking activities.
Abstract: We propose an enhanced collaborative filtering
method using Hofstede-s cultural dimensions, calculated for 111
countries. We employ 4 of these dimensions, which are correlated to
the costumers- buying behavior, in order to detect users- preferences
for items. In addition, several advantages of this method
demonstrated for data sparseness and cold-start users, which are
important challenges in collaborative filtering. We present
experiments using a real dataset, Book Crossing Dataset.
Experimental results shows that the proposed algorithm provide
significant advantages in terms of improving recommendation
quality.
Abstract: Industrial design engineering is an information and
knowledge intensive job. Although Wikipedia offers a lot of this
information, design engineers are better served with a wiki tailored to
their job, offering information in a compact manner and functioning
as a design tool. For that reason WikID has been developed.
However for the viability of a wiki, an active user community is
essential. The main subject of this paper is a study to the influence of
the communication and the contents of WikID on the user-s
willingness to contribute.
At first the theory about a website-s first impression, general
usability guidelines and user motivation in an online community is
studied. Using this theory, the aspects of the current site are analyzed
on their suitability. These results have been verified with a
questionnaire amongst 66 industrial design engineers (or students
industrial design engineering).
The main conclusion is that design engineers are enchanted with
the existence of WikID and its knowledge structure (taxonomy) but
this structure has not become clear without any guidance. In other
words, the knowledge structure is very helpful for inspiring and
guiding design engineers through their tailored knowledge domain in
WikID but this taxonomy has to be better communicated on the main
page. Thereby the main page needs to be fitted more to the target
group preferences.
Abstract: We consider a Principal-Agent model with the
Principal being a seller who does not know perfectly how much the
buyer (the Agent) is willing to pay for the good. The buyer-s
preferences are hence his private information. The model corresponds
to the nonlinear pricing problem of Maskin and Riley. We assume
there are three types of Agents. The model is solved using
“informational rents" as variables. In the last section we present the
main characteristics of the optimal contracts in asymmetric
information and some possible extensions of the model.
Abstract: Due to the fast development of technology, the
competition of technological products is turbulent; therefore, it is
important to understand the market trend, consumers- demand and
preferences. As the smartphones are prevalent, the main purpose of
this paper is to utilize Analytic Hierarchy Process (AHP) to analyze
consumer-s purchase evaluation factors of smartphones. Through the
AHP expert questionnaire, the smartphones- main functions are
classified as “user interface", “mobile commerce functions",
“hardware and software specifications", “entertainment functions" and
“appearance and design", five aspects to analyze the weights. Then
four evaluation criteria are evaluated under each aspect to rank the
weights. Based on an analysis of data shows that consumers consider
when purchase factors are “hardware and software specifications",
“user interface", “appearance and design", “mobile commerce
functions" and “entertainment functions" in sequence. The “hardware
and software specifications" aspect obtains the weight of 33.18%; it is
the most important factor that consumers are taken into account. In
addition, the most important evaluation criteria are central processing
unit, operating system, touch screen, and battery function in sequence.
The results of the study can be adopted as reference data for mobile
phone manufacturers in the future on the design and marketing
strategy to satisfy the voice of customer.
Abstract: An IEC technique is described for a multi-objective
search of conceptual solutions. The survivability of solutions is
influenced by both model-based fitness and subjective human
preferences. The concepts- preferences are articulated via a hierarchy
of sub-concepts. The suggested method produces an objectivesubjective
front. Academic example is employed to demonstrate the
proposed approach.
Abstract: Many water supply systems in Australia are currently
undergoing significant reconfiguration due to reductions in long term
average rainfall and resulting low inflows to water supply reservoirs
since the second half of the 20th century. When water supply systems
undergo change, it is necessary to develop new operating rules,
which should consider climate, because the climate change is likely
to further reduce inflows. In addition, water resource systems are
increasingly intended to be operated to meet complex and multiple
objectives representing social, economic, environmental and
sustainability criteria. This is further complicated by conflicting
preferences on these objectives from diverse stakeholders. This paper
describes a methodology to develop optimum operating rules for
complex multi-reservoir systems undergoing significant change,
considering all of the above issues. The methodology is demonstrated
using the Grampians water supply system in northwest Victoria,
Australia. Initial work conducted on the project is also presented in
this paper.
Abstract: This paper provides a framework in order to
incorporate reliability issue as a sign of disruption in distribution
systems and partial covering theory as a response to limitation in
coverage radios and economical preferences, simultaneously into the
traditional literatures of capacitated facility location problems. As a
result we develop a bi-objective model based on the discrete
scenarios for expected cost minimization and demands coverage
maximization through a three echelon supply chain network by
facilitating multi-capacity levels for provider side layers and
imposing gradual coverage function for distribution centers (DCs).
Additionally, in spite of objectives aggregation for solving the model
through LINGO software, a branch of LP-Metric method called Min-
Max approach is proposed and different aspects of corresponds
model will be explored.
Abstract: Evolvable Hardware (EHW) has been regarded as adaptive system acquired by wide application market. Consumer market of any good requires diversity to satisfy consumers- preferences. Adaptation of EHW is a key technology that could provide individual approach to every particular user. This situation raises a question: how to set target for evolutionary algorithm? The existing techniques do not allow consumer to influence evolutionary process. Only designer at the moment is capable to influence the evolution. The proposed consumer-triggered evolution overcomes this problem by introducing new features to EHW that help adaptive system to obtain targets during consumer stage. Classification of EHW is given according to responsiveness, imitation of human behavior and target circuit response. Home intelligent water heating system is considered as an example.