Abstract: The objective of this research was to study the
influence of marketing mix on customers purchasing behavior. A
total of 397 respondents were collected from customers who were the
patronages of the Chatuchak Plaza market. A questionnaire was
utilized as a tool to collect data. Statistics utilized in this research
included frequency, percentage, mean, standard deviation, and
multiple regression analysis. Data were analyzed by using Statistical
Package for the Social Sciences. The findings revealed that the
majority of respondents were male with the age between 25-34 years
old, hold undergraduate degree, married and stay together. The
average income of respondents was between 10,001-20,000 baht. In
terms of occupation, the majority worked for private companies. The
research analysis disclosed that there were three variables of
marketing mix which included price (X2), place (X3), and product
(X1) which had an influence on the frequency of customer
purchasing. These three variables can predict a purchase about 30
percent of the time by using the equation; Y1 = 6.851 + .921(X2) +
.949(X3) + .591(X1). It also found that in terms of marketing mixed,
there were two variables had an influence on the amount of customer
purchasing which were physical characteristic (X6), and the process
(X7). These two variables are 17 percent predictive of a purchasing
by using the equation: Y2 = 2276.88 + 2980.97(X6) + 2188.09(X7).
Abstract: The genus Fumaria L. (Papaveraceae) in Iran
comprises 8 species with a vast medicinal use in Asian folk
medicine. These herbs are considered to be useful in the
treatment of gastrointestinal disease and skin disorders.
Antioxidant activities of alkaloids and phenolic extracts of
these species had been studied previously. These species are:
F. officinalis, F. parviflora, F. asepala, F. densiflora, F.
schleicheri, F. vaillantii and F. indica. More than 50
populations of Fumaria species were sampled from nature. In
this study different fatty acids are extracted. Their picks were
recorded by GC technique. This species contain some kind of
fatty acids with antioxidant effects. A part of these lipids are
phospholipids. As these are unsaturated fatty acids they may
have industrial use as natural additive to cosmetics, dermal
and oral medicines. The presences of different materials are
discussed. Our studies for antioxidant effects of these
substances are continued.
Abstract: The aim of this study is to test the “work values"
inventory developed by Tevruz and Turgut and to utilize the concept
in a model, which aims to create a greater understanding of the work
experience. In the study multiple effects of work values, work-value
congruence and work centrality on organizational citizenship
behavior are examined. In this respect, it is hypothesized that work
values and work-value congruence predict organizational citizenship
behavior through work centrality. Work-goal congruence test, Tevruz
and Turgut-s work values inventory are administered along with
Kanungo-s work centrality and Podsakoff et al.-s [47] organizational
citizenship behavior test to employees working in Turkish SME-s.
The study validated that Tevruz and Turgut-s work values inventory
and the work-value congruence test were reliable and could be used
for future research. The study revealed the mediating role of work
centrality only for the relationship of work values and the
responsibility dimension of citizenship behavior. Most important, this
study brought in an important concept, work-value congruence,
which enables a better understanding of work values and their
relation to various attitudinal variables.
Abstract: Most papers model Joint Replenishment Problem
(JRP) as a (kT,S) where kT is a multiple value for a common review
period T,and S is a predefined order up to level. In general the (T,S)
policy is characterized by a long out of control period which requires
a large amount of safety stock compared to the (R,Q) policy. In this
paper a probabilistic model is built where an item, call it item(i),
with the shortest order time between interval (T)is modeled under
(R,Q) policy and its inventory is continuously reviewed, while the
rest of items (j) are periodically reviewed at a definite time
corresponding to item
Abstract: This work is a proposed model of CMOS for which
the algorithm has been created and then the performance evaluation
of this proposition has been done. In this context, another commonly
used model called ZSTT (Zero Switching Time Transient) model is
chosen to compare all the vital features and the results for the
Proposed Equivalent CMOS are promising. In the end, the excerpts
of the created algorithm are also included
Abstract: Pattern matching is one of the fundamental applications in molecular biology. Searching DNA related data is a common activity for molecular biologists. In this paper we explore the applicability of a new pattern matching technique called Index based Forward Backward Multiple Pattern Matching algorithm(IFBMPM), for DNA Sequences. Our approach avoids unnecessary comparisons in the DNA Sequence due to this; the number of comparisons of the proposed algorithm is very less compared to other existing popular methods. The number of comparisons rapidly decreases and execution time decreases accordingly and shows better performance.
Abstract: The switching lag-time and the voltage drop across
the power devices cause serious waveform distortions and
fundamental voltage drop in pulse width-modulated inverter output.
These phenomenons are conspicuous when both the output frequency
and voltage are low. To estimate the output voltage from the PWM
reference signal it is essential to take account of these imperfections
and to correct them. In this paper, on-line compensation method is
presented. It needs three simple blocs to add at the ideal reference
voltages. This method does not require any additional hardware
circuit and off- line experimental measurement. The paper includes
experimental results to demonstrate the validity of the proposed
method. It is applied, finally, in case of indirect vector controlled
induction machine and implemented using dSpace card.
Abstract: Bloom filter is a probabilistic and memory efficient
data structure designed to answer rapidly whether an element is
present in a set. It tells that the element is definitely not in the set but
its presence is with certain probability. The trade-off to use Bloom
filter is a certain configurable risk of false positives. The odds of a
false positive can be made very low if the number of hash function is
sufficiently large. For spam detection, weight is attached to each set
of elements. The spam weight for a word is a measure used to rate the
e-mail. Each word is assigned to a Bloom filter based on its weight.
The proposed work introduces an enhanced concept in Bloom filter
called Bin Bloom Filter (BBF). The performance of BBF over
conventional Bloom filter is evaluated under various optimization
techniques. Real time data set and synthetic data sets are used for
experimental analysis and the results are demonstrated for bin sizes 4,
5, 6 and 7. Finally analyzing the results, it is found that the BBF
which uses heuristic techniques performs better than the traditional
Bloom filter in spam detection.
Abstract: Human heart valves diseased by congenital heart
defects, rheumatic fever, bacterial infection, cancer may cause stenosis
or insufficiency in the valves. Treatment may be with medication but
often involves valve repair or replacement (insertion of an artificial
heart valve). Bileaflet mechanical heart valves (BMHVs) are widely
implanted to replace the diseased heart valves, but still suffer from
complications such as hemolysis, platelet activation, tissue
overgrowth and device failure. These complications are closely related
to both flow characteristics through the valves and leaflet dynamics. In
this study, the physiological flow interacting with the moving leaflets
in a bileaflet mechanical heart valve (BMHV) is simulated with a
strongly coupled implicit fluid-structure interaction (FSI) method
which is newly organized based on the Arbitrary-Lagrangian-Eulerian
(ALE) approach and the dynamic mesh method (remeshing) of
FLUENT. The simulated results are in good agreement with previous
experimental studies. This study shows the applicability of the present
FSI model to the complicated physics interacting between fluid flow
and moving boundary.
Abstract: We present a BeeBot, Binus Multi-client Intelligent Telepresence Robot, a custom-build robot system specifically designed for teleconference with multiple person using omni directional actuator. The robot is controlled using a computer networks, so the manager/supervisor can direct the robot to the intended person to start a discussion/inspection. People tracking and autonomous navigation are intelligent features of this robot. We build a web application for controlling the multi-client telepresence robot and open-source teleconference system used. Experimental result presented and we evaluated its performance.
Abstract: Preparation of size controlled nano-particles of silver catalyst on carbon substrate from e-waste has been investigated. Chemical route was developed by extraction of the metals available in nitric acid followed by treatment with hydrofluoric acid. Silver metal particles deposited with an average size 4-10 nm. A stabilizer concentration of 10- 40 g/l was used. The average size of the prepared silver decreased with increase of the anode current density. Size uniformity of the silver nano-particles was improved distinctly at higher current density no more than 20mA... Grain size increased with EK time whereby aggregation of particles was observed after 6 h of reaction.. The chemical method involves adsorption of silver nitrate on the carbon substrate. Adsorbed silver ions were directly reduced to metal particles using hydrazine hydrate. Another alternative method is by treatment with ammonia followed by heating the carbon loaded-silver hydroxide at 980°C. The product was characterized with the help of XRD, XRF, ICP, SEM and TEM techniques.
Abstract: The “conveyor belt" as a product represents a
complex high performance component with a wide range of different
applications. Further development of these highly complex
components demands an integration of new technologies and new
enhanced materials. In this context nanostructured fillers appear to
have a more promising effect on the performance of the conveyor
belt composite than conventional micro-scaled fillers.
Within the project “DotTrans" nanostructured fillers, for example
silicon dioxide, are used to optimize performance parameters of
conveyor belt systems. The objective of the project includes
operating parameters like energy consumption or friction
characteristics as well as adaptive parameters like cut or wear
resistance.
Abstract: This paper aimed to study the factors that relate to
working behavior of employees at Pakkred Municipality, Nonthaburi
Province. A questionnaire was utilized as the tool in collecting
information. Descriptive statistics included frequency, percentage,
mean and standard deviation. Independent- sample t- test, analysis of
variance and Pearson Correlation were also used. The findings of this
research revealed that the majority of the respondents were female,
between 25- 35 years old, married, with a Bachelor degree. The
average monthly salary of respondents was between 8,001- 12,000
Baht, and having about 4-7 years of working experience. Regarding
the overall working motivation factors, the findings showed that
interrelationship, respect, and acceptance were ranked as highly
important factors, whereas motivation, remunerations & welfare,
career growth, and working conditions were ranked as moderately
important factors. Also, overall working behavior was ranked as high.
The hypotheses testing revealed that different genders had a
different working behavior and had a different way of working as a
team, which was significant at the 0.05 confidence level, Moreover,
there was a difference among employees with different monthly
salary in working behavior, problem- solving and decision making,
which all were significant at the 0.05 confidence level. Employees
with different years of working experience were found to have work
working behavior both individual and as a team at the statistical
significance level of 0.01 and 0.05. The result of testing the
relationship between motivation in overall working revealed that
interrelationship, respect and acceptance from others, career growth,
and working conditions related to working behavior at a moderate
level, while motivation in performing duties and remunerations and
welfares related to working behavior towards the same direction at a
low level, with a statistical significance of 0.01.
Abstract: Creativity is often based on an unorthodox
recombination of knowledge; in fact: 80% of all innovations use
given knowledge and put it into a new combination. Cross-industry
innovations follow this way of thinking and bring together problems
and solution ideas from different industries. Therefore analogies and
search strategies have to be developed. Taking this path, the
questions where to search, what to search and how to search have to
be answered. Afterwards, the gathered information can be used
within a planned search process. Identified solution ideas have to be
assessed and analyzed in detail for the success promising adaption
planning.
Abstract: In this paper, the effect of receive and/or transmit
antenna spacing on the performance (BER vs. SNR) of multipleantenna
systems is determined by using an RCS (Radar Cross
Section) channel model. In this physical model, the scatterers
existing in the propagation environment are modeled by their RCS so
that the correlation of the receive signal complex amplitudes, i.e.,
both magnitude and phase, can be estimated. The proposed RCS
channel model is then compared with classical models.
Abstract: Artificial Intelligence based gaming is an interesting topic in the state-of-art technology. This paper presents an automation of a tradition Omani game, called Al-Hawalees. Its related issues are resolved and implemented using artificial intelligence approach. An AI approach called mini-max procedure is incorporated to make a diverse budges of the on-line gaming. If number of moves increase, time complexity will be increased in terms of propositionally. In order to tackle the time and space complexities, we have employed a back propagation neural network (BPNN) to train in off-line to make a decision for resources required to fulfill the automation of the game. We have utilized Leverberg- Marquardt training in order to get the rapid response during the gaming. A set of optimal moves is determined by the on-line back propagation training fashioned with alpha-beta pruning. The results and analyses reveal that the proposed scheme will be easily incorporated in the on-line scenario with one player against the system.
Abstract: The presented work is motivated by a French law
regarding nuclear waste management. A new conceptual Accelerator
Driven System (ADS) designed for the Minor Actinides (MA)
transmutation has been assessed by numerical simulation. The
MUltiple Spallation Target (MUST) ADS combines high thermal power (up to 1.4 GWth) and high specific power. A 30 mA and 1
GeV proton beam is divided into three secondary beams transmitted on three liquid lead-bismuth spallation targets. Neutron and thermalhydraulic
simulations have been performed with the code MURE, based on the Monte-Carlo transport code MCNPX. A methodology has been developed to define characteristic of the MUST ADS concept according to a specific transmutation scenario. The reference
scenario is based on a MA flux (neptunium, americium and curium)
providing from European Fast Reactor (EPR) and a plutonium multireprocessing
strategy is accounted for. The MUST ADS reference
concept is a sodium cooled fast reactor. The MA fuel at equilibrium is mixed with MgO inert matrix to limit the core reactivity and
improve the fuel thermal conductivity. The fuel is irradiated over five
years. Five years of cooling and two years for the fuel fabrication are
taken into account. The MUST ADS reference concept burns about 50% of the initial MA inventory during a complete cycle. In term of
mass, up to 570 kg/year are transmuted in one concept. The methodology to design the MUST ADS and to calculate fuel
composition at equilibrium is precisely described in the paper. A detailed fuel evolution analysis is performed and the reference scenario is compared to a scenario where only americium transmutation is performed.
Abstract: Springback is a significant problem in the sheet metal
forming process. When the tools are released after the stage of
forming, the product springs out, because of the action of the internal
stresses. In many cases the deviation of form is too large and the
compensation of the springback is necessary. The precise prediction
of the springback of product is increasingly significant for the design
of the tools and for compensation because of the higher ratio of the
yield stress to the elastic modulus.
The main object in this paper was to study the effect of the
anisotropy on the springback for three directions of rolling: 0°, 45°
and 90°. At the same time, we highlighted the influence of three
different metallic materials: Aluminum, Steel and Galvanized steel.
The original of our purpose consist on tests which are ensured by
adapting a U-type stretching-bending device on a tensile testing
machine, where we studied and quantified the variation of the
springback according to the direction of rolling. We also showed the
role of lubrication in the reduction of the springback.
Moreover, in this work, we have studied important characteristics
in deep drawing process which is a springback. We have presented
defaults that are showed in this process and many parameters
influenced a springback.
Finally, our results works lead us to understand the influence of
grains orientation with different metallic materials on the springback
and drawing some conclusions how to concept deep drawing tools. In
addition, the conducted work represents a fundamental contribution
in the discussion the industry application.
Abstract: Multi-Radio Multi-Channel Wireless Mesh Networks (MRMC-WMNs) operate at the backbone to access and route high volumes of traffic simultaneously. Such roles demand high network capacity, and long “online" time at the expense of accelerated transmission energy depletion and poor connectivity. This is the problem of transmission power control. Numerous power control methods for wireless networks are in literature. However, contributions towards MRMC configurations still face many challenges worth considering. In this paper, an energy-efficient power selection protocol called PMMUP is suggested at the Link-Layer. This protocol first divides the MRMC-WMN into a set of unified channel graphs (UCGs). A UCG consists of multiple radios interconnected to each other via a common wireless channel. In each UCG, a stochastic linear quadratic cost function is formulated. Each user minimizes this cost function consisting of trade-off between the size of unification states and the control action. Unification state variables come from independent UCGs and higher layers of the protocol stack. The PMMUP coordinates power optimizations at the network interface cards (NICs) of wireless mesh routers. The proposed PMMUP based algorithm converges fast analytically with a linear rate. Performance evaluations through simulations confirm the efficacy of the proposed dynamic power control.
Abstract: Careful design and selection of daylighting systems can greatly help in reducing not only artificial lighting use, but also decrease cooling energy consumption and, therefore, potential for downsizing air-conditioning systems. This paper aims to evaluate the energy performance of two types of top-light daylighting systems due to the integration of daylight together with artificial lighting in an existing examinaton hall in University Kebangsaan Malaysia, based on a hot and humid climate. Computer simulation models have been created for building case study (base case) and the two types of toplight daylighting designs for building energy performance evaluation using the VisualDOE 4.0 building energy simulation program. The finding revealed that daylighting through top-light systems is a very beneficial design strategy in reducing annual lighting energy consumption and the overall total annual energy consumption.