Abstract: This study extends research on the relationship
between marketing strategy and market segmentation by
investigating on market segments in the cement industry.
Competitive strength and rivals distance from the factory were used
as business environment. A three segment (positive, neutral or
indifferent and zero zones) were identified as strategic segments. For
each segment a marketing strategy (aggressive, defensive and
decline) were developed. This study employed data from cement
industry to fulfill two objectives, the first is to give a framework to
the segmentation of cement industry and the second is developing
marketing strategy with varying competitive strength. Fifty six
questionnaires containing close-and open-ended questions were
collected and analyzed. Results supported the theory that segments
tend to be more aggressive than defensive when competitive strength
increases. It is concluded that high strength segments follow total
market coverage, concentric diversification and frontal attack to their
competitors. With decreased competitive strength, Business tends to
follow multi-market strategy, product modification/improvement and
flank attack to direct competitors for this kind of segments. Segments
with weak competitive strength followed focus strategy and decline
strategy.
Abstract: Recently, the improvements in processing performance
of a computer and in high speed communication of an optical fiber
have been achieved, so that the amount of data which are processed
by a computer and flowed on a network has been increasing greatly.
However, in a client-server system, since the server receives and
processes the amount of data from the clients through the network, a
load on the server is increasing. Thus, there are needed to introduce
a server with high processing ability and to have a line with high
bandwidth. In this paper, concerning to P2P networks to resolve the
load on a specific server, a criterion called an Indexed-Priority Metric
is proposed and its performance is evaluated. The proposed metric is
to allocate some files to each node. As a result, the load on a specific
server can distribute them to each node equally well. A P2P file
sharing system using the proposed metric is implemented. Simulation
results show that the proposed metric can make it distribute files on
the specific server.
Abstract: Along with forward supply chain organization needs
to consider the impact of reverse logistics due to its economic
advantage, social awareness and strict legislations. In this paper, we
develop a system dynamics framework for a closed-loop supply
chain with fuzzy demand and fuzzy collection rate by incorporating
product exchange policy in forward channel and various recovery
options in reverse channel. The uncertainty issues associated with
acquisition and collection of used product have been quantified using
possibility measures. In the simulation study, we analyze order
variation at both retailer and distributor level and compare bullwhip
effects of different logistics participants over time between the
traditional forward supply chain and the closed-loop supply chain.
Our results suggest that the integration of reverse logistics can reduce
order variation and bullwhip effect of a closed-loop system. Finally,
sensitivity analysis is performed to examine the impact of various
parameters on recovery process and bullwhip effect.
Abstract: The peng-Robinson (PR), a cubic equation of state (EoS), is extended to polymers by using a single set of energy (A1, A2, A3) and co-volume (b) parameters per polymer fitted to experimental volume data. Excellent results for the volumetric behavior of the 11 polymer up to 2000 bar pressure are obtained. The EoS is applied to the correlation and prediction of Henry constants in polymer solutions comprising three polymer and many nonpolar and polar solvents, including supercritical gases. The correlation achieved with two adjustable parameter is satisfactory compared with the experimental data. As a result, the present work provides a simple and useful model for the prediction of Henry's constant for polymer containing systems including those containing polar, nonpolar and supercritical fluids.
Abstract: The problem of updating damped gyroscopic systems using measured modal data can be mathematically formulated as following two problems. Problem I: Given Ma ∈ Rn×n, Λ = diag{λ1, ··· , λp} ∈ Cp×p, X = [x1, ··· , xp] ∈ Cn×p, where p
Abstract: When programming in languages such as C, Java, etc.,
it is difficult to reconstruct the programmer's ideas only from the
program code. This occurs mainly because, much of the programmer's
ideas behind the implementation are not recorded in the code during
implementation. For example, physical aspects of computation such as
spatial structures, activities, and meaning of variables are not required
as instructions to the computer and are often excluded. This makes the
future reconstruction of the original ideas difficult. AIDA, which is a
multimedia programming language based on the cyberFilm model, can
solve these problems allowing to describe ideas behind programs
using advanced annotation methods as a natural extension to
programming. In this paper, a development environment that
implements the AIDA language is presented with a focus on the
annotation methods. In particular, an actual scientific numerical
computation code is created and the effects of the annotation methods
are analyzed.
Abstract: With the increasing complexity of engineering
problems, the traditional, single-objective and deterministic
optimization method can not meet people-s requirements. A
multi-objective fuzzy optimization model of resource input is built for
M chlor-alkali chemical eco-industrial park in this paper. First, the
model is changed into the form that can be solved by genetic algorithm
using fuzzy theory. And then, a fitness function is constructed for
genetic algorithm. Finally, a numerical example is presented to show
that the method compared with traditional single-objective
optimization method is more practical and efficient.
Abstract: Context awareness is a capability whereby mobile
computing devices can sense their physical environment and adapt
their behavior accordingly. The term context-awareness, in
ubiquitous computing, was introduced by Schilit in 1994 and has
become one of the most exciting concepts in early 21st-century
computing, fueled by recent developments in pervasive computing
(i.e. mobile and ubiquitous computing). These include computing
devices worn by users, embedded devices, smart appliances, sensors
surrounding users and a variety of wireless networking technologies.
Context-aware applications use context information to adapt
interfaces, tailor the set of application-relevant data, increase the
precision of information retrieval, discover services, make the user
interaction implicit, or build smart environments. For example: A
context aware mobile phone will know that the user is currently in a
meeting room, and reject any unimportant calls. One of the major
challenges in providing users with context-aware services lies in
continuously monitoring their contexts based on numerous sensors
connected to the context aware system through wireless
communication. A number of context aware frameworks based on
sensors have been proposed, but many of them have neglected the
fact that monitoring with sensors imposes heavy workloads on
ubiquitous devices with limited computing power and battery. In this
paper, we present CALEEF, a lightweight and energy efficient
context aware framework for resource limited ubiquitous devices.
Abstract: The current study describes a multi-objective optimization technique for positioning of houses in a residential neighborhood. The main task is the placement of residential houses in a favorable configuration satisfying a number of objectives. Solving the house layout problem is a challenging task. It requires an iterative approach to satisfy design requirements (e.g. energy efficiency, skyview, daylight, roads network, visual privacy, and clear access to favorite views). These design requirements vary from one project to another based on location and client preferences. In the Gulf region, the most important socio-cultural factor is the visual privacy in indoor space. Hence, most of the residential houses in this region are surrounded by high fences to provide privacy, which has a direct impact on other requirements (e.g. daylight and direction to favorite views). This investigation introduces a novel technique to optimally locate and orient residential buildings to satisfy a set of design requirements. The developed technique explores the search space for possible solutions. This study considers two dimensional house planning problems. However, it can be extended to solve three dimensional cases.
Abstract: A thin coating of hexamethyldisiloxane and subsequent O2-plasma treatment was performed on mirror-polished titanium in order to regulate the wide range of wettability including 106 and almost 0 degrees of contact angles. The adsorption behavior of
fibronectin and albumin in both individual and competitive mode,
and initial attachment of fibroblasts and osteoblasts were investigated.
Individually, fibronectin adsorption showed a biphasic inclination, whereas albumin showed greater adsorption to hydrophobic surfaces.
In competitive mode, in solution containing both fibronectin and albumin, fibronectin showed greater adsorption on hydrophilic
surfaces, whereas Alb predominantly adsorbed on hydrophobic
surfaces. Initial attachment of both cells increased with increase in
surface wettability, in particular, on super-hydrophilic surface, which
correlated well with fibronectin adsorption in competitive mode.
These results suggest that a cold plasma-surface modification enabled
to regulate the surface wettability, and fibronectin adsorption may be
responsible for increasing cell adhesion on hydrophilic surfaces in a
body fluid
Abstract: In this paper the General Game problem is described.
In this problem the competition or cooperation dilemma occurs as the
two basic types of strategies. The strategy possibilities have been
analyzed for finding winning strategy in uncertain situations (no
information about the number of players and their strategy types).
The winning strategy is missing, but a good solution can be found by
simulation by varying the ratio of the two types of strategies. This
new method has been used in a real contest with human players,
where the created strategies by simulation have reached very good
ranks. This construction can be applied in other real social games as
well.
Abstract: Finger spelling is an art of communicating by signs
made with fingers, and has been introduced into sign language to serve
as a bridge between the sign language and the verbal language.
Previous approaches to finger spelling recognition are classified into
two categories: glove-based and vision-based approaches. The
glove-based approach is simpler and more accurate recognizing work
of hand posture than vision-based, yet the interfaces require the user to
wear a cumbersome and carry a load of cables that connected the
device to a computer. In contrast, the vision-based approaches provide
an attractive alternative to the cumbersome interface, and promise
more natural and unobtrusive human-computer interaction. The
vision-based approaches generally consist of two steps: hand
extraction and recognition, and two steps are processed independently.
This paper proposes real-time vision-based Korean finger spelling
recognition system by integrating hand extraction into recognition.
First, we tentatively detect a hand region using CAMShift algorithm.
Then fill factor and aspect ratio estimated by width and height
estimated by CAMShift are used to choose candidate from database,
which can reduce the number of matching in recognition step. To
recognize the finger spelling, we use DTW(dynamic time warping)
based on modified chain codes, to be robust to scale and orientation
variations. In this procedure, since accurate hand regions, without
holes and noises, should be extracted to improve the precision, we use
graph cuts algorithm that globally minimize the energy function
elegantly expressed by Markov random fields (MRFs). In the
experiments, the computational times are less than 130ms, and the
times are not related to the number of templates of finger spellings in
database, as candidate templates are selected in extraction step.
Abstract: This paper explored the use of Importance- Performance Analysis in assessing the competitiveness of China-s Macao Special Administrative Region as a city for international conventions. Determinants of destination choice for convention tourists are grouped under three factors, namely the convention factor, the city factor and the tourism factor. Attributes of these three factors were studied through a survey with the convention participants and exhibitors of Macao SAR. Results indicate that the city boasts of strong traditional tourist attractions and infrastructure, but is deficient in specialized convention experts and promotion mechanisms. A reflection on the findings suggests that an urban city such as the Macao SAR can co-develop its the convention and the traditional tourism for a synergistic effect. With proper planning and co-ordination, both areas of the city-s tourism industry will grow as they feed off each other.
Abstract: Company strategy expresses a basic idea of how to reach company objectives. A whole range of models of strategic management are used in practice. The concept of strategic management should fulfill some basic requirements to make it applicable for both the typical, but also more specific company environment. The financial strategy plays an important role in corporate strategy. The paper develops a methodology of strategic model implementing into the category of micro, small and medium-sized enterprises (SMEs). Furthermore, the methodology recommends procedures while solving an up-to-date worldwide task of the definition of the company strategy and its financial strategy.
Abstract: Sparse representation has long been studied and several
dictionary learning methods have been proposed. The dictionary
learning methods are widely used because they are adaptive. In this
paper, a new dictionary learning method for audio is proposed. Signals
are at first decomposed into different degrees of Intrinsic Mode
Functions (IMF) using Empirical Mode Decomposition (EMD)
technique. Then these IMFs form a learned dictionary. To reduce the
size of the dictionary, the K-means method is applied to the dictionary
to generate a K-EMD dictionary. Compared to K-SVD algorithm, the
K-EMD dictionary decomposes audio signals into structured
components, thus the sparsity of the representation is increased by
34.4% and the SNR of the recovered audio signals is increased by
20.9%.
Abstract: The purpose of this study is to revisit the concept of
rape as represented by professionals in the literature as well as its
perception (beliefs and attitudes) in the population at large and to
propose methodological improvements to its measurement tool. Rape
is a serious crime threatening its victim-s physical and mental health
and integrity; and as such is legally prosecuted in all modern
societies. The problem is not in accepting or rejecting rape as a
criminal act, but rather in the vagueness of its interpretations and
“justifications" maintained in the mentality of modern societies -
known in the literature as the phenomenon of "rape-myth". The rapemyth
can be studied from different perspectives: criminology,
sociology, ethics, medicine and psychology. Its investigation requires
rigorous scientific objectivity, free of passion (victims of rape are at
risk of emotional bias), free of activism (social activists, even if wellintentioned
are also biased), free of any pre-emptive assumptions or
prejudices. To apply a rigorous scientific procedure, we need a solid,
valid and reliable measurement. Rape is a form of heterosexual or
homosexual aggression, violently forcing the victim to give-in in the
sexual activity of the aggressor against her/his will. Human beings
always try to “understand" or find a reason justifying their acts.
Psychological literature provides multiple clinical and experimental
examples of it; just to mention the famous studies by Milgram on the
level of electroshock delivered by the “teacher" towards the “learner"
if “scientifically justifiable" or the studies on the behavior of
“prisoners" and the “guards" and many other experiments and field
observations. Sigmund Freud presented the phenomenon of
unconscious justification and called it rationalization. The multiple
justifications, rationalizations and repeated opinions about sexual
behavior contribute to a myth maintained in the society. What kind of
“rationale" our societies apply to “understand" the non-consensual
sexual behavior? There are many, just to mention few:
• Sex is a ludistic activity for both participants, therefore –
even if not consented – it should bring pleasure to both.
• Everybody wants sex, but only men are allowed to manifest
it openly while women have to pretend the opposite, thus men have
to initiate sexual behavior and women would follow.
• A person who strongly needs sex is free to manifest it and
struggle to get it; the person who doesn-t want it must not reveal
her/his sexual attraction and avoid risky situations; otherwise she/he
is perceived as a promiscuous seducer.
• A person who doesn-t fight against the sexual initiator
unconsciously accepts the rape (does it explain why homosexual
rapes are reported less frequently than rapes against women?).
• Women who are raped deserve it because their wardrobe is
very revealing and seducing and they ''willingly'' go to highly risky
places (alleys, dark roads, etc.).
• Men need to ventilate their sexual energy and if they are
deprived of a partner their urge to have sex is difficult to control.
• Men are supposed to initiate and insist even by force to have
sex (their testosterone makes them both sexual and aggressive).
The paper overviews numerous cultural beliefs about masculine
versus feminine behavior and their impact on the “rape myth".
Abstract: Transportation is of great importance in the current
life of human beings. The transportation system plays many roles,
from economical development to after-catastrophe aids such as
rescue operation in the first hours and days after an earthquake. In
after earthquakes response phase, transportation system acts as a
basis for ground operations including rescue and relief operation,
food providing for victims and etc. It is obvious that partial or
complete obstruction of this system results in the stop of these
operations. Bridges are one of the most important elements of
transportation network. Failure of a bridge, in the most optimistic
case, cuts the relation between two regions and in more developed
countries, cuts the relation of numerous regions. In this paper, to
evaluate the vulnerability and estimate the damage level of Tehran
bridges, HAZUS method, developed by Federal Emergency
Management Agency (FEMA) with the aid of National Institute of
Building Science (NIBS), is used for the first time in Iran. In this
method, to evaluate the collapse probability, fragility curves are
used. Iran is located on seismic belt and thus, it is vulnerable to
earthquakes. Thus, the study of the probability of bridge collapses, as
an important part of transportation system, during earthquakes is of
great importance. The purpose of this study is to provide fragility
curves for Gisha Bridge, one of the longest steel bridges in Tehran,
as an important lifeline element. Besides, the damage probability for
this bridge during a specific earthquake, introduced as scenario
earthquakes, is calculated. The fragility curves show that for the
considered scenario, the probability of occurrence of complete
collapse for the bridge is 8.6%.
Abstract: The knowledge of the nature of loading is very
important in order to hold account on the total behavior such as
vibration, shock, fatigue, etc. Fatigue present 90% of failure when
loadings fatigues are very complex. In this paper a study of double
through crack at hole for plate subjected to fatigue loading is
presented. Various modes loading are studied where the applied load
is the same one. The fatigue life is given where the effect of stress
ratio is highlighted. This work is conducted on aluminum alloy 2024
T351 used for much aerospace and aeronautics applications. The
fatigue crack growth behavior with constant amplitude is studied
using the AFGROW code when Forman model is applied. The
fatigue crack growth rate and fatigue life for different loading modes
are compared with variation of others geometrical parameter such as
thickness and dimensions of notch hole.
Abstract: In this paper, periodic force operation of a wastewater treatment process has been studied for the improved process performance. A previously developed dynamic model for the process is used to conduct the performance analysis. The static version of the model was utilized first to determine the optimal productivity conditions for the process. Then, feed flow rate in terms of dilution rate i.e. (D) is transformed into sinusoidal function. Nonlinear model predictive control algorithm is utilized to regulate the amplitude and period of the sinusoidal function. The parameters of the feed cyclic functions are determined which resulted in improved productivity than the optimal productivity under steady state conditions. The improvement in productivity is found to be marginal and is satisfactory in substrate conversion compared to that of the optimal condition and to the steady state condition, which corresponds to the average value of the periodic function. Successful results were also obtained in the presence of modeling errors and external disturbances.
Abstract: Preprocessing of speech signals is considered a crucial step in the development of a robust and efficient speech or speaker recognition system. In this paper, we present some popular statistical outlier-detection based strategies to segregate the silence/unvoiced part of the speech signal from the voiced portion. The proposed methods are based on the utilization of the 3 σ edit rule, and the Hampel Identifier which are compared with the conventional techniques: (i) short-time energy (STE) based methods, and (ii) distribution based methods. The results obtained after applying the proposed strategies on some test voice signals are encouraging.