Abstract: Healthcare providers sometimes use the power of
humor as a treatment and therapy for buffering mental health or easing
mental disorders because humor can provide relief from distress and
conflict. Humor is also very suitable for advertising because of similar
benefits. This study carefully examines humor's widespread use in
advertising and identifies relationships among humor mechanisms,
female depictions, and product types. The purpose is to conceptualize
how humor theories can be used not only to successfully define a
product as fitting within one of four color categories of the product
color matrix, but also to identify compelling contemporary female
depictions through humor in ads. The results can offer an idealization
for marketing managers and consumers to help them understand how
female role depictions can be effectively used with humor in ads. The
four propositions developed herein are derived from related literature,
through the identification of marketing strategy formulations that
achieve product memory enhancement by adopting humor
mechanisms properly matched with female role depictions.
Abstract: A new strategy of control is formulated for chaos synchronization of non-identical chaotic systems with different orders using the Borne and Gentina practical criterion associated with the Benrejeb canonical arrow form matrix, to drift the stability property of dynamic complex systems. The designed controller ensures that the state variables of controlled chaotic slave systems globally synchronize with the state variables of the master systems, respectively. Numerical simulations are performed to illustrate the efficiency of the proposed method.
Abstract: In order to give high expertise the computer aided
design of mechanical systems involves specific activities focused on
processing two type of information: knowledge and data. Expert rule
based knowledge is generally processing qualitative information and
involves searching for proper solutions and their combination into
synthetic variant. Data processing is based on computational models
and it is supposed to be inter-related with reasoning in the knowledge
processing. In this paper an Intelligent Integrated System is proposed,
for the objective of choosing the adequate material. The software is
developed in Prolog – Flex software and takes into account various
constraints that appear in the accurate operation of gears.
Abstract: In this paper, we establish several oscillation criteria for the nonlinear second-order damped delay dynamic equation r(t)|xΔ(t)|β-1xΔ(t)Δ + p(t)|xΔσ(t)|β-1xΔσ(t) + q(t)f(x(τ (t))) = 0 on an arbitrary time scale T, where β > 0 is a constant. Our results generalize and improve some known results in which β > 0 is a quotient of odd positive integers. Some examples are given to illustrate our main results.
Abstract: More and more natural disasters are happening every
year: floods, earthquakes, volcanic eruptions, etc. In order to reduce
the risk of possible damages, governments all around the world are
investing into development of Early Warning Systems (EWS) for
environmental applications. The most important task of the EWS is
identification of the onset of critical situations affecting environment
and population, early enough to inform the authorities and general
public. This paper describes an approach for monitoring of flood
protections systems based on machine learning methods. An
Artificial Intelligence (AI) component has been developed for
detection of abnormal dike behaviour. The AI module has been
integrated into an EWS platform of the UrbanFlood project (EU
Seventh Framework Programme) and validated on real-time
measurements from the sensors installed in a dike.
Abstract: This study compared socio-economic status attainment between the Muslim and Santal couples in rural Bangladesh. For this we hypothesized that socio-economic status attainment (occupation, education and income) of the Muslim couples was higher than the Santal ones in rural Bangladesh. In order to examine the hypothesis 288 couples (145 couples for Muslim and 143 couples for Santal) selected by cluster random sampling from Kalna village, Bangladesh were individually interviewed with semistructured questionnaire method. The results of Pearson Chi-Squire test suggest that there were significant differences in socio-economic status attainment between the two communities- couples. In addition, Pearson correlation coefficients also suggest that there were significant associations between the socio-economic statuses attained by the two communities- couples in rural Bangladesh. Further crosscultural study should conduct on how inter-community relations in rural social structure of Bangladesh influence the differences among the couples- socio-economic status attainment
Abstract: Insider abuse has recently been reported as one of
the more frequently occurring security incidents, suggesting that
more security is required for detecting and preventing unauthorised
financial transactions entered by authorised users. To address the
problem, and based on the observation that all authorised interbanking
financial transactions trigger or are triggered by other
transactions in a workflow, we have developed a security solution
based on a redefined understanding of an audit workflow. One audit
workflow where there is a log file containing the complete workflow
activity of financial transactions directly related to one financial
transaction (an electronic deal recorded at an e-trading system). The
new security solution contemplates any two parties interacting on
the basis of financial transactions recorded by their users in related
but distinct automated financial systems. In the new definition interorganizational
and intra-organization interactions can be described
in one unique audit trail. This concept expands the current ideas of
audit trails by adapting them to actual e-trading workflow activity, i.e.
intra-organizational and inter-organizational activity. With the above,
a security auditing service is designed to detect integrity drifts with
and between organizations in order to detect unauthorised financial
transactions entered by authorised users.
Abstract: In this paper, a field oriented control (FOC) induction motor drive is presented. In order to eliminate the speed sensor, an adaptation algorithm for tuning the rotor speed is proposed. Based on the Model Reference Adaptive System (MRAS) scheme, the rotor speed is tuned to obtain an exact FOC induction motor drive. The reference and adjustable models, developed in stationary stator reference frame, are used in the MRAS scheme to estimate induction rotor speed from measured terminal voltages and currents. The Integral Proportional (IP) gains speed controller are tuned by a modern approach that is the Particle Swarm Optimization (PSO) algorithm in order to optimize the parameters of the IP controller. The use of PSO as an optimization algorithm makes the drive robust, with faster dynamic response, higher accuracy and insensitive to load variation. The proposed algorithm has been tested by numerical simulation, showing the capability of driving load.
Abstract: The tracing methods determine the contribution the
power system sources have in their supplying. These methods can be
used to assess the transmission prices, but also to recover the
transmission fixed cost. In this paper is presented the influence of the
modification of commons structure has on the specific price of transfer
and on active power losses. The authors propose a power losses
allocation method, based on Kirschen-s method. The system operator
must make use of a few basic principles about allocation. The only
necessary information is the power flows on system branches and the
modifications applied to power system buses. In order to illustrate this
method, the 25-bus test system is used, elaborated within the Electrical
Power Engineering Department, from Timisoara, Romania.
Abstract: This study discusses the stumbling blocks stifling the
adoption of GPS technology in the public sector of Pakistan. This
study has been carried out in order to describe the value of GPS
technology and its adoption at various public sector organisations in
Pakistan. Sample size for the research conducted was 200; personnel
working in public sector having age above 29 years were surveyed.
Data collected for this research has been quantitatively analysed with
the help of SPSS. Regression analysis, correlation and cross
tabulation were the techniques used to determine the strength of
relationship between key variables. Findings of this research indicate
that main hurdles in GPS adoption in the public sector of Pakistan are
lack of awareness about GPS among masses in general and the
stakeholders in particular, lack of initiative on part of government in
promoting new technologies, unavailability of GPS infrastructure in
Pakistan and prohibitions on map availability because of security
reasons.
Abstract: During last decades, worldwide researchers dedicated
efforts to develop machine-based seismic Early Warning systems,
aiming at reducing the huge human losses and economic damages.
The elaboration time of seismic waveforms is to be reduced in order
to increase the time interval available for the activation of safety
measures. This paper suggests a Data Mining model able to correctly
and quickly estimate dangerousness of the running seismic event.
Several thousand seismic recordings of Japanese and Italian
earthquakes were analyzed and a model was obtained by means of a
Bayesian Network (BN), which was tested just over the first
recordings of seismic events in order to reduce the decision time and
the test results were very satisfactory.
The model was integrated within an Early Warning System
prototype able to collect and elaborate data from a seismic sensor
network, estimate the dangerousness of the running earthquake and
take the decision of activating the warning promptly.
Abstract: As the latest advancement and trend in IT field, Green
& Smart IT has attracted more and more attentions from researchers.
This study focuses on the development of assessing tools which can be
used for evaluating Green & Smart IT level within an organization. In
order to achieve meaningful results, a comprehensive review of
relevant literature was performed in advance, then, Delphi survey and
other processes were also employed to develop the assessment tools
for Green & Smart IT level. Two rounds of Delphi questionnaire
survey were conducted with 20 IT experts in public sector. The results
reveal that the top five weighted KPIs to evaluate maturity of Green &
Smart IT were: (1) electronic execution of business process; (2)
shutdown of unused IT devices; (3) virtualization of severs; (4)
automation of constant temperature and humidity; and (5) introduction
of smart-work system. Finally, these tools were applied to case study
of a public research institute in Korea. The findings presented in this
study provide organizations with useful implications for the
introduction and promotion of Green & Smart IT in the future
Abstract: Feed is one of the factors which play an important role in determining a successful development of an aquaculture industry. It is always critical to produce the best aquaculture diet at a minimum cost in order to trim down the operational cost and gain more profit. However, the feed mix problem becomes increasingly difficult since many issues need to be considered simultaneously. Thus, the purpose of this paper is to review the current techniques used by nutritionist and researchers to tackle the issues. Additionally, this paper introduce an enhance algorithm which is deemed suitable to deal with all the issues arise. The proposed technique refers to Hybrid Genetic Algorithm which is expected to obtain the minimum cost diet for farmed animal, while satisfying nutritional requirements. Hybrid GA technique with artificial bee algorithm is expected to reduce the penalty function and provide a better solution for the feed mix problem.
Abstract: Increased physical fitness participation has been
paralleled by increasedoveruse injuries such as insertional Achilles
tendinosis (AT). Treatment has provided inconsistentresults. The use
of extracorporeal shockwave therapy (ECSWT) offers a new
treatment consideration.The purpose of this study was to assess the
effects of ECSWTon pain, function, range of motion (ROM), joint
mobility and strength in patients with AT. Thirty subjects were
treated with ECSWT and measures were takenbefore and three
months after treatment. There was significant differences in visual
analog scale (VAS) scores for pain at rest (p=0.002); after activity
(p= 0.0001); overall improvement(p=0.0001); Lower Extremity
Functional Scale (LEFS) scores (p=0.002); dorsiflexion range of
motion (ROM) (p=0.0001); plantarflexion strength (p=0.025);
talocrural joint anterior glide (p=0.046); and subtalar joint medial and
lateral glide (p=0.025).ECSWT offers a new intervention that may
limit the progression of the disorder and the long term healthcare
costs associated with AT.
Abstract: This paper proposes an application of the differential
evolution (DE) algorithm for solving the economic dispatch problem
(ED). Furthermore, the regenerating population procedure added to
the conventional DE in order to improve escaping the local minimum
solution. To test performance of DE algorithm, three thermal
generating units with valve-point loading effects is used for testing.
Moreover, investigating the DE parameters is presented. The
simulation results show that the DE algorithm, which had been
adjusted parameters, is better convergent time than other optimization
methods.
Abstract: Grid scheduling is the process of mapping grid jobs to resources over multiple administrative domains. Traditionally, application-level schedulers have been tightly integrated with the application itself and were not easily applied to other applications. This design is generic that decouples the scheduler core (the search procedure) from the application-specific (e.g. application performance models) and platform-specific (e.g. collection of resource information) components used by the search procedure. In this decoupled approach the application details are not revealed completely to broker, but customer will give the application to resource provider for execution. In a decoupled approach, apart from scheduling, the resource selection can be performed independently in order to achieve scalability.
Abstract: To simulate heating systems in buildings, a research oriented computer code has been developed in Sharif University of Technology in Iran where the climate, existing heating equipment in buildings, consumer behavior and their interactions are considered for simulating energy consumption in conventional systems such as heaters, radiators and fan-coils. In order to validate the computer code, the available data of five buildings was used and the computed consumed energy was compared with the estimated energy extracted from monthly bills. The initial heating system was replaced by the alternative system and the effect of this change was observed on the energy consumption. As a result, the effect of changing heating equipment on energy consumption was investigated in different climates. Changing heater to radiator renders energy conservation up to 50% in all climates and changing radiator to fan-coil decreases energy consumption in climates with cold and dry winter.
Abstract: The neurogenic potential of many herbal extracts used
in Indian medicine is hitherto unknown. Extracts derived from
Clitoria ternatea Linn have been used in Indian Ayurvedic system of
medicine as an ingredient of “Medhya rasayana", consumed for
improving memory and longevity in humans and also in treatment of
various neurological disorders. Our earlier experimental studies with
oral intubation of Clitoria ternatea aqueous root extract (CTR) had
shown significant enhancement of learning and memory in postnatal
and young adult Wistar rats. The present study was designed to
elucidate the in vitro effects of 200ng/ml of CTR on proliferation,
differentiation and growth of anterior subventricular zone neural
stem cells (aSVZ NSC-s) derived from prenatal and postnatal rat
pups. Results show significant increase in proliferation and growth of
neurospheres and increase in the yield of differentiated neurons of
aSVZ neural precursor cells (aSVZNPC-s) at 7 days in vitro when
treated with 200ng/ml of CTR as compared to age matched control.
Results indicate that CTR has growth promoting neurogenic effect on
aSVZ neural stem cells and their survival similar to neurotrophic
factors like Survivin, Neuregulin 1, FGF-2, BDNF possibly the basis
for enhanced learning and memory.
Abstract: Fractional Fourier Transform, which is a
generalization of the classical Fourier Transform, is a powerful tool
for the analysis of transient signals. The discrete Fractional Fourier
Transform Hamiltonians have been proposed in the past with varying
degrees of correlation between their eigenvectors and Hermite
Gaussian functions. In this paper, we propose a new Hamiltonian for
the discrete Fractional Fourier Transform and show that the
eigenvectors of the proposed matrix has a higher degree of
correlation with the Hermite Gaussian functions. Also, the proposed
matrix is shown to give better Fractional Fourier responses with
various transform orders for different signals.
Abstract: Usually, the solid-fuel flow of an iron ore sinter plant
consists of different types of the solid-fuels, which differ from each
other. Information about the composition of the solid-fuel flow
usually comes every 8-24 hours. It can be clearly seen that this
information cannot be used to control the sintering process in real
time. Due to this, we propose an expert system which uses indirect
measurements from the process in order to obtain the composition of
the solid-fuel flow by solving an optimization task. Then this
information can be used to control the sintering process. The
proposed technique can be successfully used to improve sinter
quality and reduce the amount of solid-fuel used by the process.