Abstract: This paper used an asymmetric informative concept to apply in the macroeconomic model estimation of the tourism sector in Thailand. The variables used to statistically analyze are Thailand international and domestic tourism revenues, the expenditures of foreign and domestic tourists, service investments by private sectors, service investments by the government of Thailand, Thailand service imports and exports, and net service income transfers. All of data is a time-series index which was observed between 2002 and 2015. Empirically, the tourism multiplier and accelerator were estimated by two statistical approaches. The first was the result of the Generalized Method of Moments model (GMM) based on the assumption which the tourism market in Thailand had perfect information (Symmetrical data). The second was the result of the Maximum Entropy Bootstrapping approach (MEboot) based on the process that attempted to deal with imperfect information and reduced uncertainty in data observations (Asymmetrical data). In addition, the tourism leakages were investigated by a simple model based on the injections and leakages concept. The empirical findings represented the parameters computed from the MEboot approach which is different from the GMM method. However, both of the MEboot estimation and GMM model suggests that Thailand’s tourism sectors are in a period capable of stimulating the economy.
Abstract: This research aims to study the preferable tourism and
the elements of choosing tourist destination from domestic tourist in
Bangkok and the nearby areas in Thailand.The data were collected by
using 1249 set of questionnaires, in mid-August 2012. The result
illustrates that religious destinations are the most preferable places
for the tourist. The average expense per travel is approximately 47
USD a time. Travellers travel based on the advertisement in the
television and internet and their decisions is based on the reputation
of the destinations.
The result on a place dimension demonstrates the neatness and
well managed location play a crucial role on tourist destination.
Gender, age, marriage status and their origins are affecting their
spending and travelling behaviour. The researcher reckon that
providing the area of arcade, selling the souvenir and promoting
tourism among a young professional group would be an important
key follow the income distribution policy, including managing the
destination to welcome the family group, which the result is to
identified as the highest spending.
Abstract: The private theme parks are gradually surpassing
public-owned scenic areas after many years of development and have
become a mainstream choice for domestic tourists. Previous studies
show that visitors from different backgrounds differ in consumer
behavior and satisfaction factors. An understanding of visitor
satisfaction is therefore of extreme importance to operators of
privately-owned theme parks. Importance-Performance Analysis (IPA)
is used to measure consumer's potential satisfaction with services and
has become a widely used management tool for strength and weakness
analysis for brands, products, services and point of sales. As IPA has
so far not been used to evaluate the visitor satisfaction with
privately-owned theme parks, in this study the IPA method is used to
analyze visitor satisfaction with Janfusun Fancyworld (one of the most
popular private theme parks in Taiwan) and to rank visitor focus and
satisfaction on/in theme park facilities and services. Results of the
analysis provide private theme park operators with an understanding
of user or consumer demands as well as an assessment of the quality of
services currently offered.