Abstract: Electronic Word-Of-Mouth (eWOM) communities
represent today an important source of information in which more
and more customers base their purchasing decisions. They include
thousands of reviews concerning very different products and services
posted by many individuals geographically distributed all over the
world. Due to their massive audience, eWOM communities can help
users to find the product they are looking for even if they are less
popular or rare. This is known as the long tail effect, which leads to a
larger number of lower-selling niche products. This paper analyzes
the long tail effect in a well-known eWOM community and defines a
tool for finding niche products unavailable through conventional
channels.
Abstract: This study aimed to examine the management and
development of forest tourism Kamchanoad. Ban Dung, Udon Thani
sustainability. Data were collected by means of qualitative research
including in-depth interviews, semi- structured, and then the data
were summarized and discussed in accordance with the objectives.
And make a presentation in the form of lectures. The target
population for the study consisted of 16 people, including
representatives from government agencies, community leaders and
the community. The results showed that Guidelines for the
Management and Development of Forest Tourism Kamchanoad
include management of buildings and infrastructure such as roads,
water, electricity, toilets. Other developments are the establishment
of a service center that provides information and resources to
facilitate tourists.; nature trails and informative signage to educate
visitors on the path to the jungle Kamchanoad; forest activities for
tourists who are interested only in occasional educational activities
such as vegetation, etc.; disseminating information on various aspects
of tourism through various channels in both Thailand and English, as
well as a web site to encourage community involvement in the
planning and management of tourism together with the care and
preservation of natural resources and preserving the local cultural
tourist area of Kamchanoad.
Abstract: Pedagogy has always been open to other disciplines
that reflect about the educational process (philosophy, sociology,
psychology, anthropology, technology, etc.). Its interdisciplinary
openness puts education, as the subject of pedagogy within a broader
context of the community, enabling the knowledge of other
disciplines to contribute to a better understanding of the fundamental
pedagogical notion of education. The purpose of pedagogy as a
science serves humans, strives towards humans, must be for humans,
and this is its ultimate goal. Humans are essentially dependent on
education, which is also considered as a category of humans’ being,
because through education an entire world develops in humans.
Anthropological assumptions of humans as "deficient beings" see the
solution in education, but they also indicate a wealth of shortcomings,
because they provide an opportunity for enrichment and formation of
culture, living and the self. In that context, this paper illustrates the
determination of pedagogy through an anthropological conception of
humans and the phenomenon of education. It presents a review of
anthropological ideas about education, by providing an analysis of
relevant literature dealing with the anthropological notion of humans,
which provides fruitful conditions for a pedagogical reconsideration
of education.
Abstract: This research aimed to study the characteristics of a
community in the social, economic and cultural context. This
research used interviews and surveys of the members in the Patthana
Soi Ranongklang community, Dusit District, Bangkok. The results
are as follows: In terms of overall conditions and characteristics, the
Patthana Soi Ranongklang community is located on the property of
the Treasury Department. 50 years ago, the location of this
community consisted of paddy fields with limited convenience in
terms of transportation. Rama V Road was only a small narrow road
accessed only by three-wheelers there were no buses. The majority of
community members moved in from Mak Khawan Rangsan Bridge.
Thus, most community members were either workers or government
officials as they were routers not the owners of the land. Therefore,
there were no primary occupations within the 7 acres of this
community. The development of the community started in 1981. At
present, the community is continuously being developed and
modernization is rapidly flowing in. One of the reasons was because
the main roads were widened, especially Rama V Road that allows
more convenient transportation, leading to heightened citizens’
convenience. In terms of the economy and society, Rama V Road
causes the research to find out the development and expansion of
change in the conditions of the area and buildings. Some buildings
were improved and changed along the time, as well as the
development of new facilities that caused the community members to
continually become more materialistic. In the community, it has well
organized and managed jobs to each part of community members,
and areas were improved to allow the new buildings and apartments.
The trend of jobs became more varied, in terms of both jobs at home,
such as workers, merchandizing and small own businesses, and the
community jobs outside, which became much more convenient to car
drivers as they got used to the narrow roads inside the community.
The location of the community next to Rama V Road also allows
assistance from government agencies to reach the community with
ease. Moreover, the welfare of the community was well taken care of
by the community committee. In terms of education, the research
found that there are two schools: Wat Pracharabuedham School and
Wat Noi Noppakun School that are providing education within the
community. The majority in the community have received Bachelor
degrees. In areas of culture, the research found that the culture,
traditions and beliefs of people in the community were mainly
transferred from the old community: the majorities are Buddhists, so
especially beliefs in Buddhism; the main reason for this is because
the old community was situated near Wat Makut Kasattriyaram.
Therefore, the community members have always had Buddhist
temples as the centre of the community. Later years, more citizens
moved along culture in and bring traditions and beliefs with them.
The community members also took part in building a Dharma hall
named Wat Duang Jai which is 72 year old.
Abstract: The purpose of this paper is to describe the
perceptions of knowledge and information sharing by the Polish
academic community. An electronic questionnaire was used to gather
opinions of respondents. The presented results are a part of the
findings of empirical studies carried out amongst academics from
various types of universities and academia located throughout
Poland.
Abstract: The objectives of study are the following: To study
the way of life in terms of one hundred years co-existence of the
Muslim and local community in this area 2) To analyze factors affect
to this community with happy co-existence. The study requires
quantitative research to study a history together with the study of
humanity. The result of this study showed that the area of Petchburi
7 community is an ancient area which has owned by the Muslim for
almost 100 years. There is a sanctuary as & center of unity. Later
Bangkok becomes developed and provides more infrastructures like
motorway and other transportation: however, the owners of lands in
this community still keep their lands and build many buildings to run
business. With this purpose, there are many non-Muslim people come
to live here with co-existence. Not only are they convenient to work
but also easy to transport by sky train. There are factors that make
them live harmonious as following: 1) All Muslims in this area are
strict to follow their rules and allocate their community for business.
2) All people, who come and live here, are middle-aged and working
men and women. They, rent rooms closed to their work. 3) There are
Muslim food and desserts, especially Roti, the popular fried flour,
and local Chachak, tea originated from the south of Thailand. All
these food and desserts are famous for working men and women to
home and join after work 4) All Muslim in this area are independent
to lead their own lives although a society changes rapidly.
Abstract: This research aimed to study about motivation for
students of Suan Sunandha Rajabhat University to follow and happily
live according to Sufficiency Economy Philosophy. Having collected
394 questionnaires, the result showed that most students had great
motivation to follow this philosophy at a high level, especially in
terms of righteousness in profession; besides, students’ determination
and intention to apply this philosophy in everyday lives was
impressive though the students’ families were not completely ready.
Each of students, in fact, consulted their families for plans of any
activities without tiredness and discouragement based on the saying,
“Where there’s a will, there’s a way.” On the part of universities life,
students interacted with society and created projects that supported
income to the community including exercises, sports, recreational
activities, and community services.
Abstract: This research was conducted in the Mae Sot
Watershed where located in the Moei River Basin at the Upper
Salween River Basin in Tak Province, Thailand. The Mae Sot
Municipality is the largest urban area in Tak Province and situated in
the midstream of the Mae Sot Watershed. It usually faces flash flood
problem after heavy rain due to poor flood management has been
reported since economic rapidly bloom up in recent years. Its
catchment can be classified as ungauged basin with lack of rainfall
data and no any stream gaging station was reported. It was attached
by most severely flood events in 2013 as the worst studied case for
all those communities in this municipality. Moreover, other problems
are also faced in this watershed, such shortage water supply for
domestic consumption and agriculture utilizations including a
deterioration of water quality and landslide as well. The research
aimed to increase capability building and strengthening the
participation of those local community leaders and related agencies to
conduct better water management in urban area was started by mean
of the data collection and illustration of the appropriated application
of some short period rainfall forecasting model as they aim for better
flood relief plan and management through the hydrologic model
system and river analysis system programs. The authors intended to
apply the global rainfall data via the integrated data viewer (IDV)
program from the Unidata with the aim for rainfall forecasting in a
short period of 7-10 days in advance during rainy season instead of
real time record. The IDV product can be present in an advance
period of rainfall with time step of 3-6 hours was introduced to the
communities. The result can be used as input data to the hydrologic
modeling system model (HEC-HMS) for synthesizing flood
hydrographs and use for flood forecasting as well. The authors
applied the river analysis system model (HEC-RAS) to present flood
flow behaviors in the reach of the Mae Sot stream via the downtown
of the Mae Sot City as flood extents as the water surface level at
every cross-sectional profiles of the stream. Both models of HMS and
RAS were tested in 2013 with observed rainfall and inflow-outflow
data from the Mae Sot Dam. The result of HMS showed fit to the
observed data at the dam and applied at upstream boundary discharge
to RAS in order to simulate flood extents and tested in the field, and
the result found satisfying. The product of rainfall from IDV was fair
while compared with observed data. However, it is an appropriate
tool to use in the ungauged catchment to use with flood hydrograph
and river analysis models for future efficient flood relief plan and
management.
Abstract: The objective of this study was to assess whether
living in proximity to a roofing fiber cement factory in southern
Thailand was associated with physical, mental, social, and spiritual
health domains measured in a self-reported health risk assessment
(HRA) questionnaire. A cross-sectional study was conducted among
community members divided into two groups: near population (living
within 0-2km of factory) and far population (living within 2-5km of
factory) (N=198). A greater proportion of those living far from the
factory (65.34%) reported physical health problems than the near
group (51.04%) (p =0.032). This study has demonstrated that the near
population group had higher proportion of participants with positive
ratings on mental assessment (30.34%) and social health impacts
(28.42%) than far population group (10.59% and 16.67%,
respectively) (p
Abstract: The research studies the behaviors based on
sufficiency economy philosophy at individual and community
levelsas well as the satisfaction of the urban community leaders by
collecting data with purposive sampling technique. For in-depth
interviews with 26 urban community leaders, the result shows that
the urban community leaders have good knowledge and
understanding about sufficiency economy philosophy. Especially in
terms of money spending, they must consider the need for living and
be economical. The activities in the community or society should not
take advantage of the others as well as colleagues. At present, most of
the urban community leaders live in sufficient way. They often spend
time with public service, but many families are dealing with debt.
Many communities have some political conflict and high family
allowances because of living in the urban communities with rapid
social and economic changes. However, there are many communities
that leaders have applied their wisdom in development for their
people by gathering and grouping the professionals to form activities
such as making chilli sauce, textile organization, making artificial
flowers to worship the sanctity. The most prominent group is the foot
massage business in Wat Pracha Rabue Tham. This professional
group is supported continuously by the government. One of the
factors in terms of satisfaction used for evaluating community leaders
is the customary administration in brotherly, interdependent way
rather than using the absolute power or controlling power, but using
the roles of leader to perform the activities with their people intently,
determinedly and having public mind for people.
Abstract: The research on “The Way of Life of the Civil Servant
Community under the Bureau of the Royal Household” aims to study
1) the way of life of the people who live in the civil servant
community in Tha Wasukri, and 2) the model of community
administration of civil servants under the Bureau of the Royal
Household. This research is conducted qualitatively and
quantitatively by collecting data from interviews, focus group
discussion, participant and non-participant observation along with the
data from questionnaire based on age groups which include elder
group, working age group and youth group.
The result of the research shows that the origin of this community
is related to the history during the Rama V’s reign. It has been a
harbor for the king to boat in any royal ceremonies; this custom is
still maintained until today. The status or position of person who
serves the king in terms of working is often inherited from the bureau
of the Royal Household based on his/her consanguinity and, hence,
further receives the rights to live in the Tha Wasukri area. Therefore,
this community has some special characteristics demonstrating the
way of living influenced by the regulation of the Bureau of the Royal
Household such as respecting elders and interdependence in which
there is internal social organization with the practice of bureaucracy
in going in and out the community. The person who has rights to live
here must be friendly to everybody so that this community will be a
safe place for lives and property. The administration based on the
model of Bangkok for local administration was used as an external
structure only, but the way of living still follows the practice of the
Bureau of the Royal Household.
Abstract: Biofuels production has come forth as a future
technology to combat the problem of depleting fossil fuels. Bio-based
ethanol production from enzymatic lignocellulosic biomass
degradation serves an efficient method and catching the eye of
scientific community. High cost of the enzyme is the major obstacle
in preventing the commercialization of this process. Thus main
objective of the present study was to optimize composition of
medium components for enhancing cellulase production by newly
isolated strain of Bacillus tequilensis. Nineteen factors were taken
into account using statistical Plackett-Burman Design. The significant
variables influencing the cellulose production were further employed
in statistical Response Surface Methodology using Central
Composite Design for maximizing cellulase production. The
optimum medium composition for cellulase production was: peptone
(4.94 g/L), ammonium chloride (4.99 g/L), yeast extract (2.00 g/L),
Tween-20 (0.53 g/L), calcium chloride (0.20 g/L) and cobalt chloride
(0.60 g/L) with pH 7, agitation speed 150 rpm and 72 h incubation at
37oC. Analysis of variance (ANOVA) revealed high coefficient of
determination (R2) of 0.99. Maximum cellulase productivity of 11.5
IU/ml was observed against the model predicted value of 13 IU/ml.
This was found to be optimally active at 60oC and pH 5.5.
Abstract: This review emphasizes the effectiveness of men’s
participation in preventing domestic violence, and whether nonviolent
(NV) boys’ and men’s perceptions of intimate partner
violence (IPV) prevention programs affect their involvement. The
main goals of this assessment were to investigate (1) how NV men
engaged in anti-violence prevention programs that empower women,
(2) what were the possible perceptions of NV men involved in
prevention programs (3) how to identify effective approaches and
strategies that encouraged NV men to become involved in prevention
programs. This critical review also included the overview of
prevention programs such as: The Mentors in Violence Prevention
Programs (MVP), The White Ribbon Campaign (WRC), and
Domestic Violence Prevention Enhancement and Leadership through
Alliances (DELTA). The review suggested that (1) the expanding
prevention programs need to reach more macro settings such as work
place, faith-based and other community based organizations, and (2)
territory prevention programs should expand through addressing the
long-term effects of violence.
Abstract: Mahasweta Devi and Toni Morrison are the two
stalwarts of the Indian English and the Afro-American literature
respectively. The writings of these two novelists are authentic and
powerful records of the lives of the people because much of their
personal experiences have gone into the making of their works. Devi,
a representative force of the Indian English literature, is also a social
activist working with the tribals of Bihar, Jharkhand, Orissa and West
Bengal. Most of her works echo the lives and struggles of the
subalterns as is evident in her “best beloved book” Chotti Munda and
His Arrow. The novelist focuses on the struggle of the tribals against
the colonial and the feudal powers to create their own identity,
thereby, embarking on the ideological project of ‘setting the record
straight’. The Nobel Laureate Toni Morrison, on the other hand,
brings to the fore the crucial issues of gender, race and class in many
of her significant works. In one of her representative works Sula, the
protagonist emerges as a non- conformist and directly confronts the
notion of a ‘good woman’ nurtured by the community of the Blacks.
In addition to this, the struggle of the Blacks against the White
domination, also become an important theme of the text. The thrust
of the paper lies in making a critical analysis of the portrayal of the
heroic attempts of the subaltern protagonist and the artistic endeavor
of the novelists in challenging the stereotypes.
Abstract: Background: Taiwan now is an aging society. Research
on the elderly should not be confined to caring for seniors, but should
also be focused on ways to improve health and the quality of life.
Senior citizens who participate in volunteer services could become
less lonely, have new growth opportunities, and regain a sense of
accomplishment. Thus, the question of how to get the elderly to
participate in volunteer service is worth exploring. Objective: Apply
the Transtheoretical Model to understand stages of change in regular
volunteer service and voluntary service behaviour among the seniors.
Methods: 1525 adults over the age of 65 from the Renai district of
Keelung City were interviewed. The research tool was a
self-constructed questionnaire, and individual interviews were
conducted to collect data. Then the data was processed and analyzed
using the IBM SPSS Statistics 20 (Windows version) statistical
software program. Results: In the past six months, research subjects
averaged 9.92 days of volunteer services. A majority of these elderly
individuals had no intention to change their regular volunteer services.
We discovered that during the maintenance stage, the self-efficacy for
volunteer services was higher than during all other stages, but
self-perceived barriers were less during the preparation stage and
action stage. Self-perceived benefits were found to have an important
predictive power for those with regular volunteer service behaviors in
the previous stage, and self-efficacy was found to have an important
predictive power for those with regular volunteer service behaviors in
later stages. Conclusions/Implications for Practice: The research
results support the conclusion that community nursing staff should
group elders based on their regular volunteer services change stages
and design appropriate behavioral change strategies.
Abstract: Ontologies provide a common understanding of a
specific domain of interest that can be communicated between people
and used as background knowledge for automated reasoning in a
wide range of applications. In this paper, we address the design of
multilingual ontologies following well-defined knowledge
engineering methodologies with the support of novel collaborative
development approaches. In particular, we present a collaborative
platform which allows ontologies to be developed incrementally in
multiple languages. This is made possible via an appropriate mapping
between language independent concepts and one lexicalization per
language (or a lexical gap in case such lexicalization does not exist).
The collaborative platform has been designed to support the
development of the Universal Knowledge Core, a multilingual
ontology currently in English, Italian, Chinese, Mongolian, Hindi and
Bangladeshi. Its design follows a workflow-based development
methodology that models resources as a set of collaborative objects
and assigns customizable workflows to build and maintain each
collaborative object in a community driven manner, with extensive
support of modern web 2.0 social and collaborative features.
Abstract: The purpose of this study was to investigate
perceptions of climate change risk to forest ecosystems and forestbased
communities as well as perceived effectiveness of adaptation
strategies for climate change as well as challenges for adaptation.
Data was gathered using a pre-tested semi-structured questionnaire.
Simple random selection technique was applied. For the majority of
issues, the responses were obtained on multi-point likert scales, and
the scores provided were, in turn, used to estimate the means and
other useful estimates. A composite knowledge index developed
using correct responses to a set of self-rated statements were used to
evaluate the issues. The mean of the knowledge index was 0.64. Also
all respondents recorded values of the knowledge index above 0.25.
Increase forest fire was perceived by respondents as the greatest risk
to forest eco-system. Decrease access to water supplies was perceived
as the greatest risk to livelihoods of forest based communities. The
most effective adaptation strategy relevant to climate change risks to
forest eco-systems and forest based communities livelihoods in
Kathmandu valley in Nepal as perceived by the respondents was
reforestation and afforestation. As well, lack of public awareness was
perceived as the major limitation for climate change adaptation.
However, perceived risks as well as effective adaptation strategies
showed an inconsistent association with knowledge indicators and
social-cultural variables. The results provide useful information to
any party who involve with climate change issues in Nepal, since
such attempts would be more effective once the people’s perceptions
on these aspects are taken into account.
Abstract: This paper is drawn from a wider study of the
management of gender, age and disability diversity in the banking
sector in the Kingdom of Saudi Arabia (KSA), which aims to develop
a framework for diversity management (DM) in this sector. The
paper focuses on the management of disability diversity. The purpose
of the paper is to assist in understanding disability DM in the banking
sector in KSA and to make suggestions for its enhancement. Hence, it
contributes to filling a research gap, as there is a dearth of literature
on disability DM, in KSA in general, and in the banking sector
specifically.
Discrimination against people with disabilities is a social issue that
has not been entirely overcome in any society. However, in KSA,
Islam informs almost every aspect of daily life including work, and
Islam is against discrimination. Hence, in KSA, there are regulations
to accommodate people with disabilities; however, employers are still
free not to hire job applicants with disabilities specifically because of
their condition. Indeed, disabled people are almost entirely absent
from the labour market.
There are 12 Saudi-owned or part-Saudi-owned banks in KSA and
two managers from each of these were interviewed, making a total of
24. The interviews aimed to investigate empirically the understanding
of managers in the banking sector in KSA of diversity management,
including disability DM, in the banking sector. The interview data
were analysed using thematic analysis. Two interviewees stated that
banks used the employment of people with disabilities to enhance
their corporate image, while five expressed the opinion that disabled
employees could contribute to the bank provided they did not have to
deal with customers face-to-face. Nine of the interviewees perceived
that disabled employees could be of value to the bank for their own
sake, not only in ‘behind the scenes’ roles. Another two interviewees
mentioned that employing disabled people could be part of the bank’s
community service programme and one thought it would be part of
the bank’s Saudisation efforts. The remaining five interviewees did
not know how disabled people could contribute to the bank.
The findings show that disability DM in the banking sector in
KSA is a relatively new concept, and is not yet well understood. In
the light of the findings, in order to achieve the purpose of the paper,
the following suggestions were made for the enhancement of
disability DM in the banking sector in KSA. A change in attitudes
towards disabled people is necessary. Such a change in the workplace
can only be achieved if a top-down approach is taken to the
integration of disabled people. Hence, it is suggested that
management and employees follow a course in disability awareness.
Further, a diversity officer in the HR department could enhance the
integration of disabled people into the banking workforce. It is also
suggested that greater government support is required through closely
monitored and enforced anti-discrimination legislation. Moreover,
flexible working arrangements such as part-time work would
facilitate the employment of disabled people and benefit other groups
of employees.
Abstract: The world wide web network is a network with a
complex topology, the main properties of which are the distribution
of degrees in power law, A low clustering coefficient and a weak
average distance. Modeling the web as a graph allows locating the
information in little time and consequently offering a help in the
construction of the research engine. Here, we present a model based
on the already existing probabilistic graphs with all the aforesaid
characteristics. This work will consist in studying the web in order to
know its structuring thus it will enable us to modelize it more easily
and propose a possible algorithm for its exploration.
Abstract: In the culture of Thailand, the Yak serve as a mediated
icon representing strength, power, and mystical protection not only
for the Buddha, but for population of worshipers. Originating from
the forests of China, the Yak continues to stand guard at the gates of
Buddhist temples. The Yak represents Thai culture in the hearts of
Thai people. This paper presents a qualitative study regarding the
curious mix of media, culture, and religion that projects the Yak of
Thailand as a larger than life message throughout the political,
cultural, and religious spheres. The gate guardians, or gods as they
are sometimes called, appear throughout the religious temples of
Asian cultures. However, the Asian cultures demonstrate differences
in artistic renditions (or presentations) of such sentinels. Thailand
gate guards (the Yak) stand in front of many Buddhist temples, and
these iconic figures display unique features with varied symbolic
significance. The temple (or wat), plays a vital role in every
community; and, for many people, Thailand’s temples are the
country’s most endearing sights. The authors applied folknography as
a methodology to illustrate the importance of the Thai Yak in serving
as meaningful icons that transcend not only time, but the culture,
religion, and mass media. The Yak represents mythical, religious,
artistic, cultural, and militaristic significance for the Thai people.
Data collection included interviews, focus groups, and natural
observations. This paper summarizes the perceptions of the Thai
people concerning their gate sentries and the relationship,
communication, connection, and the enduring respect that Thai
people hold for their guardians of the gates.