Abstract: The purpose of this paper is to examine the inter
relationships among various leadership branding constructs of
entrepreneurs in small and medium sized enterprises (SMEs). We
employ a quantitative structural equation modeling through a new
leadership branding engagement model comprises constructs of
leader-s or entrepreneur-s personality, branding practice and
customer engagement. The results confirm that there are significant
relationships between the three constructs and the major fit indices
indicate that the data fits the proposed model. The findings provide
insights and fill in the literature gaps on statistically validated
representation of leadership branding for SMEs across new economic
regions of Malaysia that may implicate other economic zones with
similar situations. This study extends the establishment of a
leadership branding engagement model with a new mechanism of
using leaders- personality as a predictor to branding practice and
customer engagement performance.
Abstract: Classes on creativity, innovation, and entrepreneurship
are becoming quite popular at universities throughout the world.
However, it is not easy for business students to get involved to
innovative activities, especially patent application. The present study
investigated how to enhance business students- intention to participate
in innovative activities and which incentives universities should
consider. A 22-item research scale was used, and confirmatory factor
analysis was conducted to verify its reliability and validity. Multiple
regression and discriminant analyses were also conducted. The results
demonstrate the effect of growth-need strength on innovative behavior
and indicate that the theory of planned behavior can explain and
predict business students- intention to participate in innovative
activities. Additionally, the results suggest that applying our proposed
model in practice would effectively strengthen business students-
intentions to engage in innovative activities.
Abstract: Whit the increasing of traffic, noise emanated from
motor vehicles increases as well, which subsequently causes adding
to the stress of modern city. Thus, it is needed to look for most
critical areas in terms of environmental and social impact of noise.
There are several critical situations for noise emanated from motor
vehicles such as stop and go situation which usually occurs near
junctions or at-grade intersections. This study was conducted in two
locations, most common types of intersections, crossroads and Tjunctions.
The highest average noise levels are recorded during Go
phase for T-junction, 64.4 dB, and Drive phase for crossroad, 64 dB.
It implies that the existence of intersection caused the noise level to
increase. The vehicles starting to move produce more sound than
when they travel at a constant speed along the intersection. It is
suggested that special considerations and priority of allocating funds
should be given to these critical spots.
Abstract: Purpose:This paper aims to gain insights to the influential factors of ERM adoptions by public listed firms in Malaysia. Findings:The two factors of financial leverage and auditor type were found to be significant influential factors for ERM adoption. In other words the findings indicated that firms with higher financial leverage and with a Big Four auditor are more likely to have a form of ERM framework in place. Originality/Value:Since there are relatively few studies conducted in this area and specially in developing economies like Malaysia, this study will broaden the scope of literature by providing novel empirical evidence.
Abstract: The evaluation of the contribution of professional
baseball starting pitchers is a complex decision-making problem that
includes several quantitative attributes. It is considered a type of
multi-attribute or multi-criteria decision making (MADM/MCDM)
problem. This study proposes a model using the Grey Relational
Analysis (GRA) to evaluate the starting pitcher contribution for teams
of the Chinese Professional Baseball League. The GRA calculates the
individual grey relational degree of each alternative to the positive
ideal alternative. An empirical analysis was conducted to show the use
of the model for the starting pitcher contribution problem. The results
demonstrate the effectiveness and feasibility of the proposed model.
Abstract: Managers as the key employees have a very important
role in maintaining the workforce performance which is critical to the
construction companies- success in the future. If motivated
employees start with motivated managers probably it would seem
plausible if the de-motivated ones start with de-motivated managers.
This study aims to analyze the importance of motivated managers to
their successes and construction companies- successes. In this study,
a quantitative method was used and the study area was in Medan,
North Sumatera. Questionnaire survey was distributed directly to
construction companies in Medan which are listed in the
Construction Services Development Board. A total of 60 managers
responded and the completed questionnaires were analyzed using the
descriptive analysis. The results indicated that the respondents
acknowledge the importance of motivation among themselves to the
projects and construction companies- success, implying that it is vital
to maintain the motivation and good performance of the workforce.
Abstract: increased competition and increased costs of
designing made it important for the firms to identify the right
products and the right methods for manufacturing the products. Firms
should focus on customers and identify customer demands directly to
design the right products. Several management methods and
techniques that are currently available improve one or more functions
or processes in an industry and do not take the complete product life
cycle into consideration. On the other hand target costing is a method
/ philosophy that takes financial, manufacturing and customer aspects
into consideration during designing phase and helps firms in making
product design decisions to increase the profit / value of the
company. It uses various techniques to identify customer demands, to
decrease costs of manufacturing and finally to achieve strategic goals.
Target Costing forms an integral part of total product design /
redesign based on strategic plans.
Abstract: Colour choice has become a common strategy and
correlates highly with marketing. Three broad functions can be
identified for colour in a building context especially applied in
marketing communications, which are its role as an important
parameter in illumination designs, its capacity to influence the visual
appearance of a building in a predictable manner and as an aesthetic
function. The review of literatures shows that colour has an impact on
online marketing communications, and relations between colour, web
and marketing communications.
Abstract: Transport and logistics are the lifeblood of societies.
There is a strong correlation between overall growth in economic
activity and growth of transport. The movement of people and goods
has the potential for creating wealth and prosperity, therefore the
state of transportation infrastructure and especially the condition of
road networks is often a governmental priority. The design, building
and maintenance of national roads constitute a substantial share of
government budgets. Taking into account the magnitude and
importance of these investments, the expedience, efficiency and
sustainability of these projects are of great public interest. This paper
provides an overview of supply chain management principles applied
to road construction. In addition, road construction performance
measurement systems and ICT solutions are discussed. Road
construction in Estonia is analyzed. The authors propose the
development of a national performance measurement system for road
construction.
Abstract: The aim of the research is to understand whether the accuracy of customer detection of employee emotional labor strategy would influence the overall service satisfaction. From path analysis, it was found that employee-s positive emotions positively influenced service quality. Service quality in turn influenced Customer detection of employee emotional deep action strategy and Customer detection of employee emotional surface action strategy. Lastly, Customer detection of employee emotional deep action strategy and Customer detection of employee emotional surface action strategy positively influenced service satisfaction. Based on the analysis results, suggestions are proposed to provide reference for human resource management and use in relative fields.
Abstract: In order to explore the relationship of promotion activities, destination attribute and destination image of Vietnam and find possible solutions, this study uses decision system analysis (DSA) method to develop flowcharts based on three rounds of expert interviews. The interviews were conducted with the experts who were confirmed to directly participate or influence on the decision making that drives the promotion of Vietnam tourism process. This study identifies three models and describes specific decisions on promotion activities, destination attributes and destination images. This study finally derives a general model for promoting the Tourism Industrial Service Network (TISN) in Vietnam. This study finds that the coordination with all sectors and industries of tourism to facilitate favorable condition and improving destination attributes in linking with the efficient promotion activities is highly recommended in order to make visitors satisfied and improve the destination image.
Abstract: In this cyber age, the job market has been rapidly transforming and being digitalized. Submitting a paper-based curriculum vitae (CV) nowadays does not grant a job seeker a high employability rate. This paper calls for attention on the creation of mobile Curriculum Vitae or m-CV (http://mcurriculumvitae. blogspot.com), a sample of an individual CV developed using weblog, which can enhance the job hunter especially fresh graduate-s higher marketability rate. This study is designed to identify the perceptions held by Malaysian university students regarding m-CV grounded on a modified Technology Acceptance Model (TAM). It measures the strength and the direction of relationships among three major variables – Perceived Ease of Use (PEOU), Perceived Usefulness (PU) and Behavioral Intention (BI) to use. The finding shows that university students generally accepted adopting m-CV since they perceived m-CV to be more useful rather than easy to use. Additionally, this study has confirmed TAM to be a useful theoretical model in helping to understand and explain the behavioral intention to use Web 2.0 application-weblog publishing their CV. The result of the study has underlined another significant positive value of using weblog to create personal CV. Further research of m-CV has been highlighted in this paper.
Abstract: This article provides empirical evidence on the effect
of domestic and international factors on the U.S. current account
deficit. Linear dynamic regression and vector autoregression models
are employed to estimate the relationships during the period from 1986
to 2011. The findings of this study suggest that the current and lagged
private saving rate and foreign current account for East Asian
economies have played a vital role in affecting the U.S. current
account. Additionally, using Granger causality tests and variance
decompositions, the change of the productivity growth and foreign
domestic demand are determined to influence significantly the change
of the U.S. current account. To summarize, the empirical relationship
between the U.S. current account deficit and its determinants is
sensitive to alternative regression models and specifications.
Abstract: this scientific article considers the peculiarities of
ecology of culture and ecological outlook from cultural and
anthropological aspect of Turkic languages speaking peoples in the
Central Asia. The ecology of culture of Turkic languages speaking
peoples in the Central Asia, formed under the influence of climatic,
geographical, economic, religious, ethno cultural and political factors
and defining the originality of traditions which have laid down in its
basis and functioned, as its components, causes an interest and
urgency simultaneously, representing the sample of life of the Person
in the World by which it is necessary to be guided today.
Abstract: This study extends research on the relationship
between marketing strategy and market segmentation by
investigating on market segments in the cement industry.
Competitive strength and rivals distance from the factory were used
as business environment. A three segment (positive, neutral or
indifferent and zero zones) were identified as strategic segments. For
each segment a marketing strategy (aggressive, defensive and
decline) were developed. This study employed data from cement
industry to fulfill two objectives, the first is to give a framework to
the segmentation of cement industry and the second is developing
marketing strategy with varying competitive strength. Fifty six
questionnaires containing close-and open-ended questions were
collected and analyzed. Results supported the theory that segments
tend to be more aggressive than defensive when competitive strength
increases. It is concluded that high strength segments follow total
market coverage, concentric diversification and frontal attack to their
competitors. With decreased competitive strength, Business tends to
follow multi-market strategy, product modification/improvement and
flank attack to direct competitors for this kind of segments. Segments
with weak competitive strength followed focus strategy and decline
strategy.
Abstract: The existing information system (IS) developments
methods are not met the requirements to resolve the security related
IS problems and they fail to provide a successful integration of
security and systems engineering during all development process
stages. Hence, the security should be considered during the whole
software development process and identified with the requirements
specification. This paper aims to propose an integrated security and
IS engineering approach in all software development process stages
by using i* language. This proposed framework categorizes into three
separate parts: modelling business environment part, modelling
information technology system part and modelling IS security part.
The results show that considering security IS goals in the whole
system development process can have a positive influence on system
implementation and better meet business expectations.
Abstract: Because of the global warming and the rising sea level, residents living in southwestern coastland, Taiwan are faced with the submerged land and may move to higher elevation area. It is desirable to discuss the key consideration factor for selecting the migration location under five dimensions of ಯ security”, “health”, “convenience”, “comfort” and “socio-economic” based on the document reviews. This paper uses the Structural Equation Modeling (SEM) and the questionnaire survey. The analysis results show that the convenience is the most key factor for residents in Taiwan.
Abstract: Internal controls of accounting are an essential
business function for a growth-oriented organization, and include the
elements of risk assessment, information communications and even
employees' roles and responsibilities. Internal controls of accounting
systems are designed to protect a company from fraud, abuse and
inaccurate data recording and help organizations keep track of
essential financial activities. Internal controls of accounting provide a
streamlined solution for organizing all accounting procedures and
ensuring that the accounting cycle is completed consistently and
successfully. Implementing a formal Accounting Procedures Manual
for the organization allows the financial department to facilitate
several processes and maintain rigorous standards. Internal controls
also allow organizations to keep detailed records, manage and
organize important financial transactions and set a high standard for
the organization's financial management structure and protocols. A
well-implemented system also reduces the risk of accounting errors
and abuse. A well-implemented controls system allows a company's
financial managers to regulate and streamline all functions of the
accounting department. Internal controls of accounting can be set up
for every area to track deposits, monitor check handling, keep track
of creditor accounts, and even assess budgets and financial statements
on an ongoing basis. Setting up an effective accounting system to
monitor accounting reports, analyze records and protect sensitive
financial information also can help a company set clear goals and
make accurate projections. Creating efficient accounting processes
allows an organization to set specific policies and protocols on
accounting procedures, and reach its financial objectives on a regular
basis. Internal accounting controls can help keep track of such areas
as cash-receipt recording, payroll management, appropriate recording
of grants and gifts, cash disbursements by authorized personnel, and
the recording of assets. These systems also can take into account any
government regulations and requirements for financial reporting.
Abstract: This article concerns with the accessibility of Business
process modelling tools (BPMo tools) and business process
modelling languages (BPMo languages). Therefore the reader will be
introduced to business process management and the authors'
motivation behind this inquiry. Afterwards, the paper will reflect
problems when applying inaccessible BPMo tools. To illustrate these
problems the authors distinguish between two different categories of
issues and provide practical examples. Finally the article will present
three approaches to improve the accessibility of BPMo tools and
BPMo languages.
Abstract: With the exponential progress of technological
development comes a strong sense that events are moving too quickly
for our schools and that teachers may be losing control of them in the
process. This paper examines the impact of e-learning and e-teaching
in universities, from both the student and teacher perspective. In
particular, it is shown that e-teachers should focus not only on the
technical capacities and functions of IT materials and activities, but
must attempt to more fully understand how their e-learners perceive
the learning environment. From the e-learner perspective, this paper
indicates that simply having IT tools available does not automatically
translate into all students becoming effective learners. More
evidence-based evaluative research is needed to allow e-learning and
e-teaching to reach full potential.